Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

Rebranding Chicken of the Sea -- John Nunziato // LIttle Big Brands

Listen Later

How do you rebrand a legacy CPG brand with a 99% household penetration without backlash? What consumer insights and missed opportunities should drive the rebrand? Get answers to these questions as John Nunziato, the Founder and Chief Creative Officer of Little Big Brands, discusses the Chicken of the Sea rebrand. Show Notes

Connect With: 

  • John Nunziato: Website // LinkedIn 
  • The Rebrand Podcast: Email // LinkedIn // Twitter
  • I Hear Everything: IHearEverything.com // LinkedIn

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

...more
View all episodesView all episodes
Download on the App Store
Rebrand Podcast: Marketing Campaigns Explained by the Brand & AgencyBy I Hear Everything
  • 4.4
  • 4.4
  • 4.4
  • 4.4
  • 4.4

4.4

58 ratings

More shows like Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

View all
MarTech Podcast ™ // Marketing + Technology = Business Growth by I Hear Everything

MarTech Podcast ™ // Marketing + Technology = Business Growth

156 Listeners

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast by I Hear Everything

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

62 Listeners

Data Driven - Learn essential data literacy, AI and storytelling skills to future proof your career and fuel data informed decisions by Dominic Bohan (Story IQ)

Data Driven - Learn essential data literacy, AI and storytelling skills to future proof your career and fuel data informed decisions

12 Listeners