Recruiting Trailblazers

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earchIn this podcast, Marcus Edwardes hosts Susan Levine, the renowned CEO of Career Group Companies. Susan recounts her journey, starting with the founding of Career Group in 1981, and shares the evolution of her high-end recruiting firm into a multi-division, nationally recognized company. The discussion covers her unique challenges as a young female entrepreneur in a relatively nascent industry, her innovative strategies to survive economic downturns, and the importance of developing and maintaining a strong company culture. Susan also provides an optimistic outlook for the recruitment industry in the upcoming years, emphasizing the importance of tenacity, empathy, and high-touch service in the ever-changing recruiting and talent acquisition landscape.

00:00 Introduction and Guest Welcome
01:39 Susan Levine's Early Career and Founding Career Group
05:37 Challenges and Successes in the Recruitment Industry
12:57 The Evolution of Recruitment Practices
19:20 Navigating Recessions and the Pandemic
27:19 Understanding Hiring Manager Needs
27:36 Navigating Economic Recessions
29:05 Adapting to Internal Recruiting Departments
31:34 The Value Proposition of Recruitment Agencies
34:30 Building a Positive Company Culture
36:10 Balancing Culture and Performance
42:01 The Importance of Tenacity in Recruitment
48:23 Exciting Future Prospects for 2025

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Building Relationships and Success in Cybersecurity Recruitment In this episode, Marcus Edwardes welcomes Drew Fearson, the CEO of Ninja Jobs, a specialized cybersecurity recruiting firm. They explore the nuances of the recruitment industry, emphasizing the importance of physical and mental well-being, positive mindset, and relationship-building. Drew shares insights into the unique challenges and rewards of being a niche cybersecurity recruiter, the benefits of comprehensive intake processes, and the evolving role of technology in recruitment. The discussion highlights the significance of old-school principles like developing strong networks and personalized outreach in achieving long-term success.

00:00 Introduction and Guest Welcome

00:52 The Importance of Physical Exercise

01:59 Mindset and Resilience in Recruitment

03:35 Training and Team Dynamics

05:54 Old School Recruiting Techniques

08:16 Comprehensive Intake Process

12:27 Entering the Recruitment Business

16:44 Ninja Jobs: A Unique Story

20:47 The Importance of First Interviews and Metrics

22:12 Navigating the Cybersecurity Recruitment Landscape

23:16 The Power of Niche Recruiting

25:17 Challenges in Modern Recruitment

27:33 Building Strong Client Relationships

33:18 Leveraging Technology in Recruitment

35:27 The Value of Personalization in Outreach

39:59 Long-Term Relationship Building in Recruitment

41:50 Conclusion and Final Thoughts

Connect with Drew: https://www.linkedin.com/in/drew-fearson-9431832/

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Building Relationships with the SAMS Method:

In this episode of Recruiting Trailblazers, Marcus delves into a game-changing approach to recruiting by emphasizing the importance of cultivating meaningful relationships with candidates. He warns against the pitfalls of transactional recruiting and presents his SAMS method (Situation, Aspirations, Motivations, Skills) as a solution to transform recruiter-candidate interactions. Marcus explains how engaging with multiple candidates daily and maintaining these relationships through regular, valuable content can build a strong referral network and reduce the need for cold outreach. The episode offers practical tips on rethinking candidate screening and reinforcing recruiter-candidate connections through value-driven newsletters, aiming to position recruiters as 'Trusted Advisors' and ensure long-term success.

00:00 Introduction to Recruiting Trailblazers
00:26 The Best Business Development Tactic
01:05 Building Meaningful Relationships
02:33 The Biggest Missed Opportunity
03:23 Candidate Relationship Strategy
05:05 Mindset Shift for Recruiters
05:59 Long-term Success in Recruiting
07:15 The Power of Connection
07:56 Avoiding the Hard Sell
08:28 Understanding Recruiter Goals
09:44 Introducing the SAMS Method
09:56 Step 1: Rethinking Candidate Calls
10:05 Step 2: Nurturing Relationships
10:55 The SAMS Conversational Strategy
11:57 Breaking Down SAMS: Situation
12:27 Breaking Down SAMS: Aspirations
12:48 Breaking Down SAMS: Motivations
13:43 Breaking Down SAMS: Skills and Experience
15:22 Building Trust and Moving Forward
15:57 Final Thoughts and Next Steps

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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What drives someone to transition from managing Michelin-starred restaurants to launching a game-changing executive search firm? 

Join Marcus in a conversation with Hannah Suk-Bragg, the entrepreneur behind Hospitality Confidential, and uncover the fascinating journey behind her leap from the culinary world to the recruitment sector. With roots as a first-generation Korean-American and a wealth of experience in high-end dining, Hannah offers a captivating narrative filled with personal insights and industry revelations. You’ll learn how Hannah’s innovative approach in bridging the gap between independent eateries and chain restaurants is setting the stage for a more diverse and visionary hospitality scene.

Forge deeper connections with the hospitality sphere through Hannah’s compelling stories from her time at Spago Beverly Hills to her strategic shift towards recruiting. Discover the nuances of restaurant service culture across the U.S. and the UK, and how these experiences shaped Hannah's professional path. More than just a career change, Hannah's move to recruitment was fueled by a desire for balance, all while staying true to her passion for hospitality. Explore her keen observations on hiring practices, as she delves into the art of placing the right talent in roles from junior managers to C-suite executives.

Hannah’s commitment to fostering meaningful client relationships is evident as she shares the inner workings of Hospitality Confidential’s recruitment strategies. From leveraging LinkedIn and industry-specific job boards to the power of personal interactions, Hannah leaves no stone unturned in her pursuit to connect the best talent with outstanding opportunities. Listen as she discusses her experiences in team building, the unique challenges of recruiting for her own company, and the importance of choosing great people. Through Hannah's eyes, get a glimpse of the hospitality industry's tightly knit community and the evolving expectations of a younger workforce that values balance and benefits.

Connect with Hanae: https://www.linkedin.com/in/hanae-suk-bragg-cprw-5125517a/

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Marcus presents a podcast episode focusing on business development strategies for agency recruiters facing today's economic challenges. He emphasizes the importance of establishing true partnerships rather than mere contingency relationships, advocating for meaningful conversations about client needs rather than just gathering requirements. He discusses the importance of leveraging close connections for referrals and the value of personalization in outreach to differentiate from competitors, warning against the ineffective blanket approach to cold outreach. He concludes with advice to block time daily for business development and start with known contacts to create opportunities.

00:36 The Importance of Business Development

01:02 Challenges of Contingency Recruiting

02:32 Effective Business Development Strategies

03:51 Navigating Economic Challenges

07:50 Leveraging Your Network

10:36 The MPC Approach and Testimonials

13:55 Cold Outreach Best Practices

14:45 Conclusion and Next Steps

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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In this episode of 'Recruiting Trailblazers,' host Marcus Edwardes welcomes Trisha Kana Mistry, founder of ThreePDS, to discuss her journey in the staffing industry. Tricia shares her unique background, starting in retail and transitioning to founding her own minority business enterprise after 9/11. They dive into how the industry has changed over the past 22 years, the impact of technology like AI, and the importance of maintaining genuine relationships in recruiting. Trisha also details her client-specific approach and the significance of interview preparation and business development. The conversation highlights the critical balance between leveraging new tools and preserving human connections in recruitment.

00:00 Introduction and Guest Welcome
00:27 Trisha's  Background and Career Journey
01:30 Starting a Recruitment Business Post-9/11
03:38 The Evolution of the Recruitment Industry
04:17 The Role of Technology in Recruitment
07:32 Client-Specific Recruitment Approach
11:37 Business Development and Client Relationships
18:06 The Importance of Human Connection in Recruitment
22:32 Transforming Lives Through Job Placements
23:03 The Importance of Relationship Building in Recruitment
24:57 The Role of AI in Recruitment
26:18 Understanding and Utilizing KPIs
31:23 Effective Interview Preparation
38:32 Challenges and Anecdotes in Recruitment
41:37 Conclusion and Final Thoughts

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Redefining Tech Recruiting: Insights from Mavic Ventures Founder Darren Koontz

In this episode of Recruiting Trailblazers, host Marcus Edwardes welcomes Darren Koontz, the founder and CEO of Mavic Ventures. Darren discusses his journey from playing football at Boise State University to establishing Mavic Ventures in 2018, a company focused on providing flexible recruiting solutions for startups. Darren explains the unique on-call model Mavic offers, allowing startups to use recruiters on a flexible, hourly basis. He also touches on the challenges faced by recruiting agencies in today's market, emphasizing the importance of maintaining quality relationships and adapting to the evolving industry landscape. Darren shares his innovative approaches to candidate outreach, including the use of benchmarking and personalized messaging to cut through the noise in candidates' inboxes. He also delves into the mental and emotional aspects of the recruiting business, highlighting the importance of resilience and adaptability for recruiters in a challenging market.

00:00 Introduction and Guest Welcome
00:29 Darren Koontz's Background and Career
01:07 Favorite Film and Concert
02:01 Introduction to Mavic Ventures
03:13 Mavic's On-Call Model and Market Fit
06:44 Challenges and Opportunities in Recruiting
10:17 Effective Candidate Outreach Strategies
20:45 Crafting Effective Outreach Messages
22:19 Building Relationships with Candidates
24:33 Understanding Company Culture
28:31 Challenges in Leadership and Recruitment
35:24 Leveraging Technology in Recruitment
38:59 Future Opportunities and Market Outlook
41:34 Conclusion and Final Thoughts

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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In this episode of Recruiting Trailblazers, Marcus Edwardes interviews Will Spengler, an executive recruiter with over 15 years of experience. They discuss Will's journey from various agencies to founding Frederick Fox, an innovative recruiting firm, and explore effective strategies for agency recruitment. Key topics include the challenges and rewards of adopting a high-commission, low-base salary model, the importance of personalization in sales outreach, and the necessity of time-blocking and planning for long-term success in the recruitment industry.


00:25 Guest Introduction: Will Spengler
01:53 Personal Insights and Interests
03:13 Running and Mental Clarity
04:11 Business Model Discussion
04:16 Founding Frederick Fox
08:23 Commission vs. Salary Debate
19:29 Challenges of Independent Operations
23:33 Back Office Complexities
27:16 Open Invitation for Recruiters
28:00 The Recruiter's Journey: From Unemployment to Success
28:31 Who Thrives in Our Environment?
29:43 Overcoming Mental Blocks in Sales
32:16 Effective Sales Strategies in Today's Market
35:55 Personalization at Scale: A New Approach
46:05 Balancing Sales and Recruitment
47:45 The Importance of Time Management and Planning
50:42 Final Thoughts and Success Stories


Connect with Will: https://www.linkedin.com/in/william-spengler-2193433a/

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Old School is the New School: Deep Dive into Headhunting with Chris Relth

In this episode of Recruiting Trailblazers, Marcus chats with Chris Relth, an experienced recruiting professional and CEO of Artemis. They discuss the importance of relationships in recruiting, navigating economic challenges, and the evolving role of technology in the industry. Chris shares his journey into entrepreneurship, emphasizing the value of effective headhunting, ethical recruitment practices, and the significance of cultural fit in candidate selection. The conversation underscores the resurgence of human-centric recruiting in an era dominated by automation and AI.

00:00 Introduction and Welcome
00:53 Getting to Know Chris 
03:07 Defining Moments and Personal Stories
04:25 Founding Artemis: The Journey Begins
07:49 Navigating the Recruitment Industry
11:21 Headhunting and Differentiation
24:19 Setting the Ground Rules for Candidate Submissions
24:50 The Positive Pessimist Approach in Recruiting
25:35 Building Trust with Clients Through Transparency
29:30 The Importance of Relationship Building in Recruitment
30:52 Modern Business Development Strategies
40:55 The Role of AI and Automation in Recruitment
45:43 The Future of Recruitment: Human Touch vs. Technology
47:23 Conclusion and Final Thoughts

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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In this episode of Recruiting Trailblazers, host Marcus Edwardes sits down with Lauren Argenti Rawlings, founder of Precita Placements. Lauren shares the compelling journey of her company's acquisition by ZRG and subsequent rebirth, highlighting her dedication to a high-touch, personalized approach in executive search. The conversation explores the challenges and nuances of diversity recruiting, creative business development strategies, and the importance of building community through in-person events. Lauren also reflects on investing in community events and leveraging social media to differentiate her boutique firm and emphasizes the critical role of candidate experience in forging lasting relationships and earning referrals.
 
 00:00 Introduction and Welcome
 00:25 Meet Lauren Argenti Rawlings
 01:05 The Story of Proceta Placements
 02:44 Challenges and Benefits of Corporate America
 04:52 Diversity Recruiting Journey
 06:27 The Importance of Client Education
 14:36 Advocating for Up-and-Comers
 18:48 Building a Network Through Events
 28:25 Business Development Strategies
 32:50 Concluding Thoughts and Philosophy
 34:32 The Role of Social Media and AI

Conclusion
Lauren is a testament to how passion, innovation, and commitment to diversity can drive success in the executive recruiting industry. By pushing the boundaries of traditional practices and creating meaningful, face-to-face networking opportunities, Lauren stands out as a true Recruiting Trailblazer in her field. We hope her insights inspire you to rethink your approach to recruiting and business development.

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/