This discussion covers the recruiting process at the NAIA level, specifically at Kaiser University. Coach Chris Ortiz explains the importance of evaluating a recruit's character, grit, GPA, and athletic abilities. Camps and showcases hosted by the university play a crucial role in this evaluation process. Social media, particularly Twitter, is highlighted as a valuable tool for prospects to reach out to coaches, share their film, and showcase their brand. The recruiting process involves multiple steps, including evaluation by area and position coaches, and the availability of different types of scholarships. Parents are essential in this process, and prospects should be aware of the differences between NAIA and NCAA programs. Campus visits, completing necessary documents like applications and FAFSA, and the NAIA clearinghouse are also discussed.