Red Dot Podcast

Artist's frequently ask me what the most popular styles of work are and what sizes are selling best. I have to answer these questions very carefully. Join me in this week's podcast as we explore the ins and outs of trying to decipher the art market.  Read more about the how to sell your art and understand the art market by visiting our blog at www.reddotblog.com

In this week's episode we'll explore how the laws of supply and demand effect the art market and art pricing. Be sure to sign up for our mailing list at reddotblog.com to receive announcements of future podcasts.

On Monday I shared a blog post about how to best display your artwork. In today's podcast I respond to comments and answer questions that were left relating to how artist's can best display their art at shows, festivals and open studio tours. It's tempting to display too much work, and in this episode I talk about how to overcome this temptation.

I take questions from RedDotBlog readers this week about how galleries feel about you showing in other galleries in the area, expanding your exposure, and I take a question from an artist whose work generates a lot of interest but few sales. I give my insights and opinions on these questions and others in this weeks "Ask me Anything" session.

Be sure and check out our Mentorship program. Registration for the mentorship closes on July 7th. Go to mentorship.artbusinessacademy.net/

I talk with Massachusetts artist Mara Levin, and Bay Area artist Naomi  VanDoren about how they've navigated the challenges of taking criticism from spouses or close friends. We discuss the importance of developing self-confidence and perspective when criticism, whether solicited or not, undercuts your confidence in your work.

Many artists wonder if marketing art on Facebook is a viable strategy. Oregon artist Robert MacGinnis, who describes himself as "old school" was reluctant to join Facebook when a collector encouraged him to join in 2015, but he quickly discovered that Facebook was an extremely effective way for him to sell his work and connect with collectors. Facebook sales now account for over 50% of MacGinnis' annual sales. In this episode, you'll hear the artist's simple approach to Facebook marketing.

View MacGinnis' work on his website at www.macginnisstudio.blogspot.com

Red Dot readers direct the discussion in this week's podcast by asking questions about the art business. In the session, Jason answers questions about approaching galleries, Nigerian scammers targeting artists, galleries that don't operate as well as an artist wishes they would, and much more.

In this week's episode, Jason shares events that lead up to a significant sale and lessons learned in the process. It's easy to give up on your marketing efforts when they don't seem to be working, but persistence can make all the difference.

An interview with Franny Moyle, Author of Turner, the Extraordinary Life and Momentous Times of JMW Turner. I picked up Franny's biography on Turner earlier this year and thoroughly enjoyed learning more about this important artist's life. Turner is one of the United Kingdom's greatest artists, and is, perhaps its best known, but I didn't know much about his life and I found Franny's biography fascinating and enlightening. Franny Moyle joins me for the interview from her home in England.

In this episode, Jason will look at how the 2016-2017 high season went for Xanadu Gallery. There were several interesting trends, and Jason will explore these trends, along with their underlying external and internal factors.