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We're doing something a little different today as Lucy Bishop & Will the Producer dive behind the scenes of the product development and launch strategy of the Fjall Juicer. Oliver and Fraser's award-winning product. Check out how they planned to create a market-ready, award-winning product on a budget. And then launch it onto the crowdfunding platform, Kickstarter.

Hosted by Lucy Bishop and Will the Producer. With guests Oliver Alexander and  Fraser Greenfield.
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Check out the Fjall Kickstarter!

Fjall Juicer Press Pack

The inspiration:

Sandra's Bloom Vase

Curio's Convex Bottle Opener

Nick Baker's Stretch Clock

Charles Alexander Photography & Film

The rest:

Vulpes Works

 Follow Vulpes Works on Instagram | @vulpesworks  

Follow Keroscee on Instagram | @keroscee

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https://linktr.ee/redactedpod

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To follow the show, get in contact with us via email & more head to:

https://linktr.ee/redactedpod

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Join hosts Lucy Bishop and Fraser Greenfield as they delve into the fascinating design journey of Benjamin Ehrenberg, Principal Designer at Logitech. From his beginnings in Germany and a serendipitous switch from engineering to industrial design, Benjamin shares his experiences working with major brands like Asus, Panasonic, and Logitech.

Hosted by Lucy Bishop and Fraser Greenfield with guest,  Benjamin Ehrenberg.
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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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Ben's website

@design.berg

Logitech M650

Asus Zenbo

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To follow the show, get in contact with us via email & more head to:

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In today’s episode, the (REDACTED) team welcome a returning guest, a giant if you will. Tom Hardy! Previously we spoke to Tom about his 22-year-long career at IBM. In this episode, Tom shares his experiences working in design consulting, the challenges of implementing a design-focused philosophy, the strategic development of innovative products and the brand ethos behind helping a little-known company in Korea become one of today’s design juggernauts; Samsung.

Hosted by Lucy Bishop and Fraser Greenfield with guest, Tom Hardy.
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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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You can listen to our first episode with Tom here: REDACTED: 14 - Dangerously Curious with Tom Hardy

Tom Hardy - Professor of Design Management - Graduate Program - Savannah College of Art and Design | LinkedIn

Tom Hardy's Wikipedia Page

Verbal-Visual.com

Tom R Hardy Savannah College of Art and Design

Halt and Catch Fire | JustWatch.com 

Lee Kun-hee | Britannica 

Lee Jay-yong | Britannica

Peter Arnell Reinvents Himself | WWD

Samsung — Peter Arnell

Samsung Microwave Oven Commercial 1995 | YouTube 

Gordon Bruce Design

2004 AIGA Medalist: James Miho

Yin and Yang - World History Encyclopedia   

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In this episode of Redacted, guests Robert Thorpe and Rhys Kaunda-McKenzie discuss the homogenisation of car designs in the past two decades and explore ways to bring adventurous designs to market. They delve into the challenges and strategies of managing client expectations, particularly in handling faster project development cycles. 

Additionally, we touch on how GoMotiv's efforts to nurture and retain talent within the niche skillset of the Australian automotive industry.

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Prepare your ingredients and preheat the oven because on today’s episode, we’re learning how to bake a CAKE with Stefan Ytterborn; Founder and Choreographer of sports brand POC and the aforementioned automotive company, CAKE.  Before founding the design studio COM-TRU. 

Stefan reflects on his journey through starting over seven businesses, his pivotal role at IKEA in the mid-90s and emphasises how important the virtues of passion, purpose, and humility have been in his journey through the design field.

Stefan also shares some crucial advice for aspiring entrepreneurs and highlights revolutionary product designs, what it takes to build a world-class team, as well as exclusive information about the pitfalls and lessons learned your design-led brand doesn't get its next funding round.

Hosted by Oliver Alexander and Fraser Greenfield with guest, Stefan Ytterborn.

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Stefan Ytterborn - CAKE | LinkedIn

Follow Stefan on Instagram | @stefanytterborn 

Our story | CAKE 

POC 

Jasper Morrison | Rowenta Set

Giulio Cappellini 

Harman Kardon Soundsticks Are Still The Ideal Apple Mac Partner Some Two Decades On | Forbes
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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com   

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To follow the show, get in contact with us via email & more head to:

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Prepare for a (REDACTED) sesh with Miklu Silvanto. Miklu has had a long and colourful career in design, working with companies like Apple - where he worked with the likes of Jony Ive and Marc Newson, followed by AirBnB, Bang & Olufsen, and has even been a partner and founder to many others including Elo Health, Aivan and Finnish furniture company, Vaarnii. 

 Miklu dicusses why leadership is a crucial aspect of continued success and the significance of habits to help better balance professional and personal well-being. From designing products like the Apple Pencil and 12” MacBook to founding and leading innovative companies, Miklu has witnessed the exciting yet challenging evolution of the design industry, and bridging worlds from pine to pixels. 

Hosted by Oliver Alexander and Louis Mills with guest Miklu Silvanto. 

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Miklu Silvanto - Vaarnii | LinkedIn

Follow Miklu on Instagram | @miklusilvanto

Aivan   

Vaarnii

Elo Health 

New Retina 12" MacBook Commercial 2015 | YouTube

Bang & Olufsen appoints ex-Apple and AirBnB Miklu Silvanto as Chief Design Officer and Senior Vice President | StereoNET United Kingdom

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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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To follow the show, get in contact with us via email & more head to:

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Based in Australia’s lost city of Canberra; Tom Skeehan has been running his studio since 2011 and has been making waves on Australia’s east coast ever since. With furniture collections for brands like Stylecraft and Instyle, while also establishing themselves with award-winning special designs like the new retail front for Canberra Glassworks. 

Tom shares his journey from prospective plumber to celebrated designer, emphasising the importance of discovering one's path independently and the role of mentorship in his growth. Tom also discusses the challenges and triumphs of starting his studio, finding a niche in the furniture design industry, and the pivotal decisions that shaped his career. Through candid stories, and unforgettable experiences Tom illustrates the resilience, creativity, and strategic thinking required to succeed in the design industry.

Hosted by Oliver Alexander and Fraser Greenfield with guest, Tom Skeehan.

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SKEEHAN Studio

Follow Tom on Instagram | @skeehanstudio

Tom Skeehan - Director - SKEEHAN Studio | LinkedIn

Harris Restorations

Follow Craig Harris on Instagram | @craigharrisfurniture 

Lonsdale Street Roasters

Guerilla Marketing - Jay Conrad-Levinson | Amazon

Hoshi Armchair | Stylecraft

Snøhetta 

HUP HUP Chair - SKEEHAN

Industrial Designer Devises Unusual, Mostly Timber Folding Chair | Core77

Inklab

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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com 

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To follow the show, get in contact with us via email & more head to:

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PROWL is a dynamic and forward-thinking research & design studio that has been
challenging the status quo in design & materials since 2021. Based out of California, the
team at PROWL has been making vital steps to ensure products aren’t doing “less bad” but “the most good”.

In this episode, the (REDACTED) team are joined by Lauryn & Baillie to discuss their unique approach to industrial design, emphasizing holistic, thoughtful processes and the importance of considering a product's life cycle from inception to obsolescence, why being vulnerable can be a strength, edible spoons, PROWL’s design principles, the significance of collaboration with experts across fields, plus the impact of mentoring and networking.

Hosted by Lucy Bishop and Fraser Greenfield with guests, Lauryn Menard and Baillie
Mishler.
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PROWL Studio

Follow PROWL on Instagram | @prowl__

Follow Lauryn on Instagram | @laurynmenard

Follow Baillie on Instagram | @daillie_bavis

PROWL Studio | LinkedIn

Baillie Mishler - Collective Member - Baukunst | LinkedIn

Lauryn Menard - Baukunst | LinkedIn

Steelcase

Manos Made

Lightship L1 Interior | PROWL Studio

PROWL Studio: Approaching Design Regeneratively | DAMN Magazine
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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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To follow the show, get in contact with us via email & more head to:

https://linktr.ee/redactedpod

Send us a text

On today’s episode, the (REDACTED) team are joined by GoMotiv Director, Robert Thorpe and Manager of Digital Sculpting and Visualisation, Rhys Kaunda-McKenzie to find out how they breathe new life into a dying art… And also what it takes to give cars a soul! 

So be sure to buckle your seatbelts and rev your engines as we find out what really happens during the automotive design process, why GoMotiv intentionally decided to fly under the radar, whether the rumours about vampires and automotive designers sharing a certain commonality are true plus a whole lot more!

Hosted by Fraser Greenfield and Louis Mills with guests, Robert Thorpe and Rhys Kaunda-McKenzie.

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GoMotiv

Outerspace

Follow GoMotiv on Instagram | @gomotiv_australia

Follow Outerspace on Instagram | @outerspace_design

GoMotiv Design Studio | LinkedIn

Outerspace Design | LinkedIn

Aussie designers flavour of the decade | GoAutoNews Premium     

Vinfast Unveils New Electric Pickup Truck Concept VF Wild | VinFast Auto

2026 VinFast VF Wild: What We Know So Far | Car and Driver

CES 2024 | VINFAST WILD PICKUP Exterior and INTERIOR | YouTube     

Introducing the VinFast VF 3 | YouTube

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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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To follow the show, get in contact with us via email & more head to:

https://linktr.ee/redactedpod

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On this episode, (REDACTED) gives a warm welcome to James Melia! James is the Founder and Creative Director of BLOND, a leading design studio based in London, Great Britain. The team at BLOND have been winning awards, working with leading brands plus startups, and forcing their way into the design zeitgeist since 2014.

In this episode we’ll delve into James’ high intensity experience working at a small consultancy, the blood, sweat and tears that went into setting up BLOND with a loan of £15000 & six months to pay it off, why BLOND aims to be the best... And of course the answer to that age old question, do blonds really have more fun? 

Listen in for all this plus a whole lot more!

Hosted by Lucy Bishop and Fraser Greenfield with guest, James Melia

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blond 

blond | LinkedIn 

Follow BLOND on Instagram | @blondcreative

Follow James on Instagram | @james.a.melia

Education consortium lays out plans to overhaul GCSE design and technology

Pushing science and ignoring the arts will make school students miserable

Big designer meme

Red Dot Design Ranking

Fold Charger — blond 

Segment Camera — blond

Peel Chair — blond 

Meet the minimalist world clock that lets you check the time around the world by rolling it - Yanko Design
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This episode is sponsored by PCBWay! When you get a quote from PCBWay, use our promo code ‘REDACTED’ for a special discount on us! Just go to PCBWay.com  

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To follow the show, get in contact with us via email & more head to:

https://linktr.ee/redactedpod