Philippe Generali, CEO of RCS Worldwide, shares his insights on the evolving radio and podcast landscape. He discusses US advertising growth projections, the global chip shortage's impact on the automobile industry and radio, and the shift to digital integration and cloud-based automation. The conversation also covers cloud-based disaster recovery, the evolution of Revma streaming, and the challenges and opportunities in in-car audio systems. The episode concludes with a reflection on the significance of industry events like Radio Days Europe.

(0:00) Interview with Philippe Generali, CEO of RCS Worldwide and industry insights

(1:00) US radio and podcast advertising growth forecast

(2:33) Global chip shortage impact on automobile industry and radio

(4:38) Digital integration and cloud-based automation in radio broadcasting

(13:27) Cloud-based disaster recovery and Revma streaming evolution

(16:10) In-car audio systems: challenges and opportunities

(18:10) The value of Radio Days Europe and similar industry events

Omar Essack speaks with Abhishek Sen, co-founder and CEO of NumberEight, about the evolving landscape of audio advertising. They explore the balance between personalization and privacy in building audience profiles, and how mobile devices play a crucial role in contextual targeting for radio advertisers. The discussion covers the underlying technology, the importance of privacy considerations, and the future of context-aware computing. Abhishek shares case studies, surprising findings, and insights into data privacy regulations, providing a comprehensive view of the value proposition and future trends in contextual targeting.

(0:00) Introduction and Background of Abhishek Sen and Number 8

(2:26) Context in Content Recommendations and Privacy Considerations

(4:32) Contextual Targeting for Radio Advertisers and Underlying Technology

(12:03) Building Audience Profiles: Personalization vs. Privacy

(16:42) Mobile Devices' Role in Contextual Targeting

(19:30) Advertising's Future and Data Privacy Regulations

(22:21) Case Studies, Surprising Findings, and Value Proposition

(26:02) Future of Context-Aware Computing and Closing Remarks

Omar Essack sits down with Alexander Sempf to discuss his journey to Uganda and his initial impressions of Kampala. They explore the operations of the East Africa Radio Service (EARS), the impact of COVID-19 on the business, and the growth of radio advertising in Uganda. Alexander sheds light on the differences between European and African business practices, predicts the future of radio in East Africa amidst digital trends, and addresses tech and equipment challenges in the Ugandan radio industry. The episode concludes with Alexander's thoughts on the future prospects of EARS.

(0:00) Introduction of Alexander Sempf and his journey to Uganda

(2:12) Alexander's life-changing move and first impressions of Kampala

(5:51) EARS overview and the impact of COVID-19 on business

(8:06) Radio advertising growth and market challenges in Uganda

(13:13) Business practice differences and merging European-African approaches

(23:40) Predicting the future of radio in East Africa with digital trends

(27:19) Tech and equipment hurdles in the Ugandan radio industry

(32:40) Concluding thoughts on EARS' future prospects

Apurva Purohit shares her journey from science to media, discussing the unique challenges women faced in corporate roles in the late 80s and early 90s. She reflects on her appointment as CEO and the importance of reputation. The episode explores the evolving challenges for radio CEOs, strategies to compete with digital media, and demonstrating radio's value to advertisers. Apurva discusses infrastructural challenges, competition with global digital giants, and the coexistence of online and offline media. The conversation concludes with insights on the future of radio, the importance of localization, and strategic trade-offs.

(0:00) Introduction and career journey of Apurva Purohit

(3:21) Challenges and leadership in the media industry

(7:10) Building a professional reputation and qualities for success

(10:49) Radio industry challenges and digital transformation

(16:24) Strategies for radio to remain relevant in the digital era

(21:39) Radio's role in developing markets and competition with tech giants

(26:40) Media consumption trends and the future of radio

(31:27) Closing thoughts on strategic focus in business

RedTech talks to Paul Cramer, Veritone’s managing director of Broadcast Solutions about how the company’s Attribute product allows advertisers to assess the performance of their radio campaigns. In this video, Cramer details how Attribute is able to demonstrate whether a campaign is effective in driving customer traffic. He also explains how the tool can help radio stations and their customers adjust ad campaigns in near real time by analyzing what’s working and what needs to change, such as ad length, ad placement and content.

(0:00) Introduction to RedTech Briefing and Declining Radio Share

(2:00) Case Studies: Campaign Efficacy and Insights from Automotive Dealers

(4:42) Optimizing Radio Campaigns with Veritone Technology

(7:33) Ad Response: Geographic Variations and Small Market Successes

(10:30) Implementation and Versatility of Veritone's Tools

(12:35) Conclusion and Thanks