Relentless Authors Advertise

Do you mix paid ads with discount promos? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and reviews his quarterly success. This week Bryan shares why he needs to do something different and goes over how he'll handle his upcoming discount promo. This week also marks the end of Daily Ad Reports and the beginning of Weekly Ad Reports. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Keyword/Target of the Week: Advertising reports (all will be explained). And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How have you mixed your daily paid advertising with discount promos for success? Let me know in the comments!

Does your marketing plan have a funnel? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and he'll explore his "why" behind this challenge. This week Bryan shares his ideas on fiction vs. nonfiction ads. The Ad of the Week is: 1,000 Prompts Volume 2 paperback. The Keyword/Target of the Week: Category - Creativity. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What's your nonfiction funnel if you write nonfiction? What's your full fiction plan if you write fiction?

Do you have a written sales plan? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and he'll tell you why things moving along just fine might not be a good thing. This week Bryan shares the importance of setting and monitoring goals. The Ad of the Week is: Grades 5-6 Workbook. The Keyword of the Week: Galactic Empire Sci-Fi. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you sat down and written out a goal and a plan for what sales you want to achieve and why?

Can you think of a time where your "indie author" instincts were proven wrong? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape, Don't miss this weeks Amazon Ads Mastermind and custom description 3-pak bundle! Bryan shares his progress on Last Week's Relentless Author Actions and he'll let you know if his feelings about sales and ROI were supported by facts. This week Bryan shares why he plans to test more Facebook ads. The Ad of the Week is: The How to Write a Sizzling Synopsis book. The Keyword of the Week: The kitchen sink approach! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you ever trusted your gut feeling about publishing, marketing, or advertising and seen the facts prove your instincts totally wrong?

How do you thin the herd when your ads get too numerous? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and he'll let you know if his February sales surpassed January. This week Bryan shares why slow and steady wins the race. The Ad of the Week is: The 1,000 Creative Writing Prompts Volume 2. The Keyword of the Week: Auto-target for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How do you best simplify your ads when they get too overwhelming? Let me know in the comments below.

#8: Good Things Come to Those Who Advertise

When you have a strong sales week do you spend or trim? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and he'll let you know what led to his highest selling day in the entire calendar year, so far. This week Bryan shares the "unexpected extra" of having more titles in his backlist. The Ad of the Week is: The 1,000 Creative Writing Prompts Volume 2 paperback. The Keyword of the Week: A three-way tie. And, of course, Bryan reveals the Book MVP of the Week… or will it be "books?" RAAD Question of the Week: When you have a strong sales week, does it make you want to spend, spend, spend to get better results, or hedge your bets to try to keep costs down and ROI high? Let me know in the comments below.

What number does your ROI need to hit before you will celebrate? Be sure to click over to out sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and he'll let you know if his sales plummeted or soared after he turned off his most expensive ads. This week Bryan will take his foot off the pedal a little bit to actually earn some money. The Ad of the Week is: The Writing Prompts Workbook, Grades 1-2. The Keyword of the Week: There were actually five. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: With over 80% in ROI, this week was a cause for celebration, which I'm not always so good at. What's a number or a figure you'd like to hit that would make you happy to celebrate? Let me know in a comment below.

What is the limit to your "testing" tolerance? Be sure to click over to out sponsor, Best Page Forward, if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and shares how three weeks of ad testing affected his bottom line in January. There are some interesting results from the category ads and Bryan will discuss these options. This week Bryan will push his most successful books harder. The Ad of the Week is: Creative Writing Prompts Volume 2. The Keyword of the Week: Bryan revisits the benefits of Auto Targeting. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How much testing are you willing to do until you find the right path? Are you willing to spend time and money to get the eventual results you want?

Take a peek behind the scenes at Bryan's wild Lock Screen Ads. Be sure to click over to Best Page Forward if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions and gives you the down and dirty on Lock Screen Ads. This week Bryan is going to experiment with new ads and some new methods. The Ad of the Week is: 1,000 Creative Writing Prompts, Volume 2 Paperback Ad. The Keyword of the Week: Bryan shares the benefits of Auto Targeting. And, of course, Bryan reveals the Book MVP of the Week. Relentless Author Question of the Week: The budget increase hack (with a low bid) worked well for me. What kind of "hacks" have you tried with your Amazon Ads? Let me know!

A mistake can take you from positive to negative, but at least it's a learning experience! Do you have a process for tracking ad mistakes and preventing repeats of the same error? Bryan explores the hidden benefits of incorporating read-through in calculating how much you earn from your ads. Be sure to click over to Best Page Forward if you need help getting your book's custom description in tip top shape! Bryan shares his progress on Last Week's Relentless Author Actions. This week Bryan will be playing it cool with fun tools and praises the benefits of a double-check system. The Ad of the Week is: Writing Prompts Workbook Grades 9-10 Sponsored Product Keyword Ad. The Keyword of the Week is the term "writing prompt" which pulled in 2 sales. And, of course, Bryan reveals the Book MVP of the Week. Relentless Author Question: When you make a mistake on your ads or otherwise, how do you make sure you never make that mistake again?