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Restaurant Marketing School episodes
- How to active brand evangelists.
What is a brand evangelist? What can they do for your restaurant? Today, Andy and Josh answer these questions and many more so that you can get the most out of the customers that love you already.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
5 min - What is a net promoter score?
Skilled marketers have been using a net promoter score to gauge the value of their offering for ages, now it's our turn. In this episode Andy and Josh define what a net promoter score is and how it can be used to manage your marketing and your operations.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
5 min - Marketing for Catering & Events
I don't know about you but we're already beginning to get inquiries for large format catering and events. In this episode Andy and Josh unpack best practices for booking more and maximizing the profitability of your catering and event programs.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
5 min - Should you have manufacturer brands on your menu?
Some branding adds value, some detracts. In this episode Andy and Josh tackle the best ways to use a manufacturer's brand to boost your restaurant's brand.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
4 min - Branding your bar program.
It's one thing to have a great bar program, it's quite another to market it effectively. In this episode Josh and Andy unpack winning strategies for branding your bar program in a way that adds value to the whole restaurant.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
5 min - The value of scratch ingredients
Scratch ingredients make for an award winning offering but there needs to be strategy involved in how these techniques are used and marketed. In this episode Josh and Andy tackle if you should have a scratch offering and, if so, how it should be promoted.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
5 min - How to communicate quality.
In this episode Andy and Josh tackle how to define quality for your market and how to communicate that quality effectively to your patrons.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
6 min - Sustainability as a marketing tool.
Sometimes what's best for your restaurant's marketing efforts is also what's best for the planet. Today, Andy and Josh discuss sustainability as a marketing trend and it's practical application in your restaurant as well as the associated benefits of going green.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
8 min - The future of off-premise dining.
We can see the light at the end of the tunnel. With on-premise dining returning, what is the future of off-premise dining? Today, Andy and Josh tackle the future of dining at home and how we can best capitalize on this opportunity.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
8 min - Unpacking the end to end guest experience.
Today, Andy and Josh get down to the nitty gritty, clearly defining with the guest experience is, when it starts and ends and what we can do to ensure it's a memorable one.
________________________________
Sign Up for Our Weekly Newsletter: https://pineapplepost.news
Book time on Josh's personal calendar: https://bit.ly/3otQm8z
Learn more about Andy and his projects here:
www.linkedin.com/company/dining-alliance
www.instagram.com/diningalliance
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
Full Comp - https://restaurants.yelp.com/full-comp-podcast/
The Happy Mouth Morning Show - https://restaurants.yelp.com/happy-mouth-podcast/
Restaurant Marketing School - https://restaurants.yelp.com/hospitality-marketing-podcast/
The Playbook - https://restaurants.yelp.com/the-playbook-restaurant-stories/
7 min
About Restaurant Marketing School
From the publisher's feed
Created in partnership with Yelp for Restaurants, Restaurant Marketing School provides daily marketing tips, tricks and tools, giving restaurateurs the tools they need to communicate with their existing customers and reach an entirely new customer base.
Hosted by Michelin-rated restaurateur Josh Kopel, RMS brings a fresh perspective to traditional marketing in the hospitality space.
Each episode is only 4-7 minutes, providing bite sized, actionable information that listeners can implement in their restaurants that day.