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In the before times, starting a restaurant was a big investment — location, tables, chairs, utensils, branding, marketing and hiring employees. Now, with predictions that 25% of small restaurants could close because of the pandemic, entrepreneurs are finding that all you really need is a kitchen, an online menu and a way to deliver food. Which is usually through a delivery app. Uber’s plan to buy Postmates for more than $2.5 billion is in part a bet on food delivery in at least the near pandemic future. Molly speaks with Anna Wiener, a contributing writer for the New Yorker covering Silicon Valley. She wrote about all this in a piece called “Our Ghost-Kitchen Future.”
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In the before times, starting a restaurant was a big investment — location, tables, chairs, utensils, branding, marketing and hiring employees. Now, with predictions that 25% of small restaurants could close because of the pandemic, entrepreneurs are finding that all you really need is a kitchen, an online menu and a way to deliver food. Which is usually through a delivery app. Uber’s plan to buy Postmates for more than $2.5 billion is in part a bet on food delivery in at least the near pandemic future. Molly speaks with Anna Wiener, a contributing writer for the New Yorker covering Silicon Valley. She wrote about all this in a piece called “Our Ghost-Kitchen Future.”
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