Marketplace Tech

Retail therapy is great, but returns can take the fun out of it


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In this pandemic, we are shopping online way, way more than we ever have. And sometimes we want to return the things we buy, which can be a hassle — with shipping and restocking fees and printing out return labels with printers we may or may not have at home. This holiday season, some retailers are trying to make returns easier. For example, employees at Simon malls will process returns for brands like Levi’s and Gap, so all you have to do is go to a mall kiosk with your item and a QR code. But as annoying as online returns can be for us, they might be worse for the retailers. Marielle Segarra speaks with Sucharita Kodali, a retail analyst at Forrester.

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