It's no secret that the fitness industry is one of the biggest and most saturated industries in America. Yet, it is also one of the least successful in terms of creating long-term change.
There is no shortage of diets, workout programs, fitness studios, or challenges. We all have a wide array of options. This is what I call the action phase.
In order for those to be successful, it's important that there is a strategy and plan applied to the action phase. This is where it becomes crucial to have tailored training, mobility, nutrition, and mindset programs based on each person's individual lifestyle.
However, there's a 3rd phase that precedes both of these steps that is essential if you want to build your strategies and action on a solid foundation.
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3. "Retired at 34" - Eric Hinman is an IRONMAN athlete, investor, and entrepreneur
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