In this inspiring episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Pinar Pinzuti, one of the most influential voices in cycling advocacy and cycle tourism across Europe.

Pinar shares how her passion for daily bike rides evolved into the award-winning Fancy Women Bike Ride, now a global movement that mobilized over 500,000 women in 250 cities. From her work as a EuroVelo Council member to launching the Cycle Tourism Fair, her story is a powerful reminder that the bicycle is more than a vehicle—it’s a tool for freedom, equity, and transformation.

We explore:

• How cycling can drive economic revitalization in rural regions

• Feminist activism on two wheels

• The importance of inclusive mobility

• Pinar’s journey from Germany to Italy to the global stage

Whether you’re a cyclist, activist, or curious changemaker, this episode will shift the way you think about bikes, community, and the power of one idea.

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🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow and rate the podcast on Spotify, Apple Podcasts, YouTube, or wherever you listen!

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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In this episode, Pedro Couto Lopes answers questions from his audience, sharing insights gained from his podcast journey. He discusses the importance of journaling, stepping outside comfort zones, accepting risks, and the evolving definition of success. He reflects on how fatherhood has changed his perspective on cycling and acknowledges the contributions of his podcast guests.

The conversation also delves into the challenges of finding guests and the time-consuming nature of podcast production.

Takeaways

Journaling is a powerful tool for tracking progress.

Stepping outside your comfort zone is essential for growth.

Accepting risk is a fundamental part of entrepreneurship.

Failing fast can lead to valuable learnings.

Balance in life starts with making conscious choices.

A strong support network is crucial for success.

The definition of success is constantly evolving.

Fatherhood has changed my perspective on cycling safety.

Finding podcast guests requires effort and persistence.

Post-production is the most time-consuming aspect of podcasting.

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow and rate the podcast wherever you listen.

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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In this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Dominique Lellek—CMO of Alteos, yoga teacher, and a member of Women in Cycling Germany—for a powerful conversation about redefining success, leadership, and the transformative power of the bike.

From climbing the corporate ladder to advocating for inclusion in the cycling industry, Dominique shares how her journey through marketing, mindfulness, and mobility helped her find purpose beyond hustle. They explore topics like community building, being a woman in male-dominated spaces, and how cycling became a catalyst for personal and professional growth.

Whether you're an entrepreneur, advocate, or someone simply trying to find your lane—this episode is filled with stories, insights, and mindset shifts that will inspire you to ride forward with intention.

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow and rate the podcast wherever you listen.

👉 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.

Listen to the podcast:

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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In this episode of the Ride To Success Podcast, Pedro Couto Lopes sits down with Anna Buchmann, CEO & Co-Founder of NOCA, for one of the most inspiring cycling-entrepreneurship conversations yet.

Anna shares how her journey—from learning to ride a bike in her grandfather’s garden to winning a Eurobike Award—shaped her vision for digitalisation, product data management, and the future of cycling manufacturing.

Together, Pedro Couto Lopes and Anna dive into the realities of building a startup in the cycling industry, navigating pivots, dealing with setbacks, and learning how to grow with resilience.

They unpack entrepreneurial challenges, personal development, and the habits that keep Anna grounded, creative, and committed to impact. Whether you’re a cyclist, founder, or tech enthusiast, this episode gives you tools you can apply immediately.

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Make sure to follow and rate the podcast wherever you listen to it!

👉 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

In this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Lara Giusti, Co-Founder and Head Chef of Veloforte, to explore the fascinating intersection of real food, longevity, and sports nutrition.

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Veloforte would like to extend a discount code to our listeners RTS20 for 20% off all single time orders.

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From her roots in healthcare to becoming a creative challenger in the endurance-fuel industry, Lara shares how Veloforte was born from a deeply personal journey — her husband’s recovery through cycling and the need for natural, gut-friendly fuel. She reveals why real food matters, what the science says, and how athletes can optimise performance and long-term wellbeing using whole ingredients.

Expect insights on:

• Why “any activity counts” and how small movements support longevity

• The surprising Roman roots behind Veloforte’s original recipes

• How Lara blends science, tradition, and entrepreneurship

• The truth about ultra-processed sports nutrition and gut health

• What cyclists, runners, and active people must understand about fueling

• How Veloforte builds community and a culture around real food

• Lara’s reflections on work-life balance, growth, and sustainable performance

Whether you're a cyclist, endurance athlete, entrepreneur, or simply curious about improving your health span, this episode delivers inspiration and practical wisdom straight from one of the boldest voices in modern sports nutrition.

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Make sure to follow and rate the podcast wherever you listen to it!

👉 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

In this powerful episode of the Ride to Success Podcast, host Pedro Couto Lopes sits down with Rob Cappucci, Director of Advocacy and Industry Partnerships at SRAM, to dive deep into the role of advocacy investment in shaping the future of cycling.

Rob shares how SRAM’s strategy goes far beyond components—it's about trail access, youth empowerment, urban infrastructure, and unlocking cycling’s cultural power. From behind-the-scenes collaboration with rival bike brands to launching inclusive initiatives like NICA and City Thread, Rob pulls back the curtain on what true industry-wide advocacy looks like.

Whether you’re a cyclist, policymaker, brand leader, or community advocate, this episode will challenge and inspire your view on what the bike can do.

👉 Follow the Ride to Success Podcast and rate us 5 stars if you enjoyed this episode.

Social Links to Ride to Success:

Follow Pedro Couto Lopes:https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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In this powerful episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Julie Cornelius, the visionary founder and Executive Director of World Ride — a nonprofit transforming the lives of women through mountain biking across Nepal, Guatemala, Peru, Lesotho, and Botswana.

Julie shares how a single trip turned into a global mission, how fear can become a catalyst for freedom, and why bikes are more than tools for recreation — they’re vehicles for empowerment and opportunity. From building local women-led bike tourism programs to sparking self-confidence in communities where women were once excluded, Julie’s story will leave you inspired to turn your own passion into meaningful change.

👉 If you’re a cyclist, entrepreneur, changemaker, or someone looking for purpose on and off the bike — this episode is for you.

🔑 Topics Covered:

• Julie Cornelius’ journey from nutritionist to global MTB leader

• The origin and evolution of World Ride

• Building sustainable impact in underserved communities

• How adventure and leadership go hand-in-hand

• Practical insights on turning fear into momentum

💡 Whether you ride, lead, or dream of launching something meaningful — this episode will move you.

🎧 Listen now and follow the Ride To Success Podcast wherever you get your podcasts — Apple Podcasts, Spotify, Google Podcasts, and more.

🎙 Hosted by Pedro Couto Lopes — subscribe for more stories that turn purpose into action.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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#RideToSuccess

Is women’s cycling being held back by those meant to protect it?

In this powerful episode of the Ride to Success podcast, host Pedro Couto Lopes sits down with Jack Lindsay, ex- Advisory Board Member of The Cyclists’ Alliance (TCA) and co-founder of HOSKING Bikes—to expose the deep-rooted inequities that still plague women in cycling.

Jack pulls no punches as he discusses:

• The broken sponsorship models in women’s cycling

• Media bias and underrepresentation in the coverage of female athletes

• Shocking pay disparities and contract loopholes in UCI-regulated teams

• The failures of cycling institutions like the UCI and ACT to protect women’s rights

• The creation of HOSKING Bikes as a radical move to put women in control of cycling brands and business

• Real solutions to level the playing field—from league systems to stronger unionisation

Whether you’re a cycling fan, an athlete, or someone passionate about equity in sport, this episode will challenge what you think you know about the politics and power structures behind the scenes in professional cycling.

Love what you heard?

Help Ride to Success grow!

Listen to this episode—and all our latest conversations—on Spotify, Apple Podcasts, Google Podcasts, or wherever you get your podcasts.

If Jack’s insights inspired you, challenged you, or made you see cycling differently, tap “Follow” and leave a quick review. It helps more people discover the show and keeps the wheels turning on powerful stories like this one.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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#RideToSuccess

In this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Angela Craft Williams, Vice President of Talent and Inclusion at SRAM, to explore how one woman is reshaping the culture of cycling from the inside out.

Angela shares deeply personal experiences — from confronting racial bias as a student to empowering the next generation of women engineers and leaders of color in the cycling industry. Her journey from “a closed door” to opening thousands for others is a testament to the power of intentional leadership, allyship, and courage.

Together, they discuss what it means to build equity-driven cultures, how representation transforms innovation, and why diversity in cycling isn’t just about fairness — it’s about the future of the sport and business itself.

If you’ve ever wondered how inclusion fuels innovation or what real leadership looks like in action, this episode is a must-listen.

If this episode inspired you, follow the Ride To Success Podcast and leave us a review. Your feedback helps us share more stories that celebrate diversity, innovation, and the people shaping the future of cycling.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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In this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Kenneth Vinson, founder of All Clubs LA, to explore how one man’s ride became a nationwide movement for representation in cycling.

From his personal journey into the sport to the creation of a thriving, Black-led cycling community, Ken shares how All Clubs LA is bridging cultures, inspiring underrepresented riders, and changing the face of American cycling.

💬 Topics include:

• Building All Clubs LA from the ground up

• Creating space for marginalized voices in sport

• Leadership, legacy, and uniting communities through the bike

• The future of cycling and how inclusion drives innovation

If you’re passionate about cycling, community, or building something that matters — this episode is for you.

👉 Follow the Ride To Success Podcast for more conversations with changemakers at the intersection of cycling, business, and culture.

⭐ Loved the episode? Leave a review to help others discover the movement.

🔗 Connect with us on Instagram and LinkedIn for behind-the-scenes insights.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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