Road To A Million Dollar Cleaning Business: Marketing, Hiring & Sales Systems to Grow a Profitable Cleaning Company

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

Last month our cleaning business did $294,000. 🤯

But within the last 12 days — 3 of our 6 office staff quit.

Our GM of 3 years. Gone.

1,800 Google reviews. Vanished overnight.

@Katie Manzanares was in Japan and I felt alone on an island.

I thought we might be headed back to $0.

Here's what I realized sitting in that loneliness.

What got us HERE is not going to get us THERE.

It's like a high school student trying to study like they're still in junior high.

The speed of the game gets faster. Our systems needed an upgrade.

Today on the Road To A Million call, Katie & I are ranking every decision that builds a million dollar cleaning business from $0.

P.S. Katie flew home 5 days early from a trip she planned for a year and paid $1,000 to change her flights. That's how serious this call is.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

3 months into starting our Mesa location we were doing $20,000/month.

We had 5 cleaners.

I was doing everything in the office: scheduling, selling & hiring.

One week I remember offering 2 candidates the job... I was excited about them.

I had one more interview that week.

She was fine. But nothing that got me excited.

I asked @Katie Manzanares for advice.

She said: "Hire her."

I went from excited to terrified.

How was I going to fill 3 cleaners schedules at one time?

It was going to be expensive to train 3 people at one time!!

Then Katie reminded me...

"She probably wont show up anyway."

I scheduled an onboarding for 3 cleaners.

The 2 candidates I was excited about... never showed up.

The one I wasn't excited about.. I got excited that she showed up to onboarding.

Today, that cleaner is still with us. Our longest tenured cleaner. Never called out once.

That one decision taught me the fear of hiring the wrong person almost cost me building the right business.

It almost cost me a million dollar business.

All because of fear.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

12 years ago I became a business owner.

3 months later I met @Katie Manzanares

For 3 years, Katie watched me run into the same wall — stuck below $5,000/month in revenue.

Today our cleaning business makes more than $5,000 a day.

And today on the Road To a Million call, Katie & I are revealing our profit & loss statements over the past 4 months.

Revenues + Profits.

Even the embarrassing ones. 😱

Here's what you'll learn today:

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

I own a home cleaning business and I've spent over $200,000 on paid advertising over the last 2 years figuring out what actually works.

Last week alone, we spent $4,644 on marketing and generated $36,588 in initial cleans.

That's the system I'm breaking down live today. Click Here To Join

When I first ran Facebook Ads, I was throwing money at the wall.

No real offer.

No follow-up process.

No idea what to do with a lead even when I got one.

After thousands of ads — I built something that runs while I sleep.

Today I'm showing you how you can copy my system.

Here's what we're covering:

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

This week the Culture Training will be released for you —  I'm walking through the entire framework live on the Road To A Million call before it drops.

Culture is the foundation for our $3 million business across 3 locations with 50 teammates and 1,700 five-star reviews.

Today's call is where I share how we built it... and it was ugly :)

→ Why most cleaning businesses hit a wall (and it has nothing to do with leads)

→ The hiring scorecard I used to build a team of 50+ cleaners across 3 locations

→ The meeting cadence that keeps 50 people aligned every week without me in the room

→ The incentive structure behind 1,700 five-star Google reviews

→ The 3 culture killers silently destroying your businesses right now

→ The measurement tool that helps you see whether your culture is working

This is preview to the Culture Training you're getting access to this week.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install 

Malcolm Gladwell says 10,000 hours creates mastery.

I put in my 10,000 hours.

It didn't work.

And I started looking around at business owners who had been grinding for 5, 10, 20+ years… and I wouldn't have traded places with a single one of them.

But then I watched @Julia Callahan go from $0 → $83,000/month in 14 months. Zero clients. Zero experience.

I asked myself… what's the difference?

My name is Logan Manzanares.

Today I'm breaking down:

No pitch. No catch. Just the blueprint.

New episodes drop on Money Mondays.

Managing a house cleaning business that has reached $83,000 & beyond in monthly revenue requires strong leadership, management, culture, accountability, delegation, hiring, staffing, recruiting, interviews, accurate estimates, effective quoting, competitive pricing, smart sales, consistent referrals, strategic SEO, targeted Facebook ads, and exceptional cleaning services to sustain long-term growth.