Have you ever wanted to try something but fear held you back? Laine Mann, Director of Global Congresses at Pfizer, had the chance to step way outside her world and in 3 short weeks made the decision to move across the globe to Australia. She describes her journey and strategies she uses to take a leap. Get inspired by this week’s interview and take action with 8 Brave Tips To Help You Try, Fail and Try and Again.

Have you experienced a merger or been through an acquisition? Today it is becoming more and more commonplace for organizations to go through transformational change. Sue Huff, Director, Global Conventions at Medtronic, Inc. shares in this interview strategies that she implemented during the merger with Medtronic and Covidien to bring together two large teams and how they formed a strong collaborating organization including developing new processes and best practices for their department.

Do you experience personal enjoyment in your career? Carol Fields, CME/H, HMCC Senior Manager, Congress Management at Edwards Lifesciences shares why she is so passionate about being in the healthcare industry. If you have wanted to get into Healthcare Marketing or are already in it, this episode is full of great advice and insights just for you.

Do you wish you could show value for your program but aren’t sure how to do it? So often the first line of ROI measurement is focused on the quantity of scans at a booth. Cindy McCormick, CTSM and Associate Director Convention Marketing at Novo Nordisk shares in a recent interview at HCEAConnect the 10 key ways you can increase the value of your trade show results and motivate your sales reps.

Starting in a new industry can be overwhelming. Whether you are new to healthcare or a veteran you will relate to Janet Aguhob, Senior Convention Planner at Allergan and her story about what she wished she knew when she started in healthcare. Janet shares how she transitioned from non-profit to a highly regulated industry and what every healthcare marketer needs to know.

Have you wanted to volunteer but hesitate because of time constraints? Find out how HCEA is innovating the concept of Micro-Volunteering and other engagement strategies for their members. Amy Lotz, Executive Director of HCEA shares power tips that will help associations and members alike.

How are healthcare companies getting involved in Corporate HCEA has for years has organized social responsibility projects prior to the kickoff of the conference.  Dedicated attendees have gathered together across the country in some cases challenging conditions to provide much needed help to very deserving non-profit organizations.   This year was no exception, and the thought of giving back to children in need touched the hearts of all who were at the event.

Have  you have ever hesitated or waited for something to happen, like recognition for your efforts or when a job offer comes through you accepted the terms because it was what you wanted and you didn’t ask for a bigger salary you may want to reconsider your actions next time.  Here is why being able to ask for what you want is so important. Get 9 Tips Help You Ask For What You Want.

Karen Hough, CEO of the ImprovEdge helps individuals and companies use Improv to differentiate their organizations and manage massive change. In this interview, Karen shares real life examples of how organizations and their leaders effectively manage change, competition and failure by using Improv techniques like “Thinking Upside down”. For full description visit rockyourtradeshow.

Don Schmid shares power tips about exhibiting globally, managing large trade show programs for Chrysler, GE Healthcare, Hospira and Pfizer. Don is President of HCEA and shares how joining an association and getting your CTSM will boost your career opportunities. Marketers, Trade Show Managers, Event Managers, Associations will all get power tips from this interview.