On this episode of Rogue Startups, we discuss cognitive biases and how they affect your decision-making process. Tune in to hear us discuss various types of biases that affect the way we do business every day. Topics: Craig and Dave’s respective business and personal updates How bias is unavoidable The survivorship bias Confirmation bias Innovation ... Read more

Today Craig has on Jane Portman and Benedikt Deicke, the team from Userlist.io. Userlist is a lightweight customer communication tool for SaaS applications, and in this episode Craig, Benedikt and Jane dig into many aspects of email onboarding for SaaS. Specifically they talk about: Why custom events are better than tags Where and when in-app ... Read more

Today Dave and Craig catch up on updates in their businesses and talk a bit about market dynamics and the influences that they have in your businesses success potential. Dave just recently released a major point version of his AWPCP plugin, which has been a long time coming now and introduces automatic renewals for their ... Read more

In today’s episode, we discuss a variety of topics, including Craig’s Castos getting accepted into TinySeed and the growing No-Code movement. Tune in to hear us discuss these things plus the limitations of Excel, the general need for more distraction-free time, and so much more. Topics: Castos was accepted into TinySeed Pushing sites updates The ... Read more

This episode is a slight departure from the normal startup-y banter between Dave and Craig. After a horrific school shooting at the school where Dave’s children go there is a lot of unrest in the Denver community around school safety, gun control, and what everyone can/should expect at the intersection of those few parts of ... Read more

In this episode, we discuss some changes to our recording process, growth within our own companies, and having a holistic marketing plan. Tune in to hear us discuss all these things and more. Topics: Recording with Zoom. Getting reviews from customers. Attending FentoConf Growth and progress. Having a holistic view of your marketing plan. Measuring […]

Craig speaks with Pedro Cortes about converting high end Saas customers. We based a previous episode on Pedro’s blog on this very topic. We thought it would be a good idea to bring him in and hear ideas from the horse’s mouth. Tune in to hear what Pedro has to say about converting high-end Saas […]

In this episode, we are joined by Kevin McArdle, the Co-Founder and CEO of SureSwift Capital, a holding company that acquires and operates small businesses in perpetuity, Tune in to hear us discuss how SureSwift Capital maintains its portfolio and important tools that keep the company running. Topics: SureSwift’s operating infrastructure. Why and how SureSwift […]

This week Dave and Craig catch up on their businesses after a few weeks without updates. Craig is looking forward to the end of the year to put together a SaaS specific founder retreat in Tuscany, Italy toward the end of the year. If anyone is interested in joining head over to saasretreat.com and drop […]

In this episode, the discussion surrounds the tailwinds and headwinds of business. Tune in to hear this discussion about the ways in which business has changed and can potentially change in the future. Topics: A message from Rob Walling regarding their MicroConf episode. The binary thinking of the MicroConf community. How MicroConf and other conferences […]