RoofersCoffeeShop

S2:E46 Fred Malik - Why you should be a Fortified Certified Roofer

This week on Roofing Road Trips, Heidi J. Ellsworth, chats with Fred Malik, the managing director for FORTIFIED Products. Malik is responsible for overseeing the day-to-day operations of the FORTIFIED suite of programs, which seek to improve property resilience to natural disasters on a local, regional and national level. The FORTIFIED Wise™–Roofing Contractor program helps roofing contractors demonstrate a solid understanding of the critical aspects of installation and documentation for roofing a new or existing home to meet the FORTIFIED standards and withstand the elements. Under Fred’s leadership, FORTIFIED has quickly become the national building standard for resilience. Listen to this episode to learn why you should be a FORTIFIED roofer!

S2:E45 Trent Cotney - Planning for 2021

Heidi J. Ellsworth and Trent Cotney visit about the importance of planning now for 2021 concerning risk management for a roofing company. They talk about how the Cotney Construction Law subscription plan can help roofing contractors not only deal reactively to unplanned legal actions and regulatory concerns but also proactively help develop tools to minimize risk. They will look back at 2020 and forward to 2021 and the need for roofers to be ready legally for whatever may happen.

On this installment of the original RoofersCoffeeShop podcast series, Stories from the Roof, Heidi chats with Mike Pickel of Texas Traditions Roofing. Mike Pickel has 40 years of experience in both residential and commercial construction having started out as a framer, then he moved into project superintendent roles and spent years working as a project manager where he managed multi-million-dollar projects from start to finish. Mike co-founded Georgetown, Texas-based Texas Traditions Roofing with his brother-in-law six years ago as a calling to not only continue to share his commercial expertise, but to also give back to the community where he raised his family. Mike gives back by volunteering at church and as the director of the board of Community Restore, an organization that coordinates youth and other volunteers to help homeowners in the Georgetown, Texas area who have a need for exterior repairs, but don’t have the ability either financially or physically to get the work done. 

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S2:E44 Kyle Ziebarth - Walk More Roofs in 2021

Heidi J. Ellsworth welcomes Kyle Ziebarth of Astec, a leading fluid-applied roofing solutions company. Kyle is the business development manager for Astec but also part of the Ziebarth family who developed and manufactured the leading technologies of Astec. Kyle is instrumental in providing the tools for contractor success including the right products, warranties, marketing and ongoing leads for contractors. Kyle and Heidi will talk about their upcoming webinar December 10th where the Coffee Shop and Astec will partner to talk about how to Walk More Roofs in 2021!

S2:E43 Jack Gottesman and Mark Zehal - Roofing Systems that are Challenging the Weather

This week on Roofing Road Trips, Heidi J. Ellsworth, chats with Jack Gottesman of IKO and Mark Zehnal of IBHS. Jack and Mark share the excitement around IKO roofing products and how they are creating systems that meet the Insurance Institute for Business and Home Safety’s (IBHS) FORTIFIED Home™ standards. The FORTIFIED Home program seeks to improve property resilience to natural disasters on a local, regional and national level. Listen to this episode to learn how FORTIFIED and IKO are working together to create roofing systems that can challenge the weather.

S2:E5 Coffee Conversations - Calling all Veterans in Roofing

RoofersCoffeeShop is celebrating all veterans who work in roofing. Join the conversation with Justin Jennings of Main Street Roofing and Solar and Casey and Meredith Marsh-Shaevitz of Pitch Perfect Roofing. We invite all veterans in roofing to join the conversation on how to recruit more veterans into roofing, how to create a veteran-friendly culture and the opportunities that come from running veteran-owned roofing businesses. We will also celebrate how the roofing industry continues to give back to veterans in need. This Coffee Conversations is being sponsored by TAMKOBuilding Products which continually hires and supports veterans in the roofing industry and through generous donations to veterans’ organizations! Pour a cup of coffee, gather your questions and join us for this inspirational Coffee Conversations.

S1:E9 Peter Harding of Go Green Roofing 

In this installment of Stories From The Roof, Heidi chats with Peter Harding, founder of GoGreen Roofing Corporation out of Santa Clara, CA. The experienced leader answers the twelve questions that makes Stories From The Roof what it is. Harding is self-made and self-educated in business, marketing, and leadership. Not only that but he is a community builder, speaker, estimator, Brand Builder and more for his company which started in 1983. Listen to hear great insights from a wise roofing industry member.

S2:E4 Coffee Conversations with Will Lorenz, RCMA President, on how Roof Coatings are Disrupting the Roofing Industry

Heidi J. Ellsworth, RCS Partner, welcomes Will Lorenz, president of RCMA and Vice President Sales at General Coatings Manufacturing Corp., to answer questions and discuss how roof coatings have changed the roofing industry by disrupting how contractors maintain, sell, install and replace roofs.  The conversation will focus on the excellent positioning of roof coatings as a sustainable and energy-efficient roofing product and how contractors using roof coatings are positioned perfectly in the “New Normal” to differentiate and grow their businesses.  This is the place to ask your questions about how to further incorporate roof coatings into your business model and learn what valuable resources the Roof Coatings Manufacturers Association (RCMA) can offer you and your company.  Pour a cup of coffee, gather your questions and join us for this disruptive Coffee Conversations.

S2:E42 Julissa Chavez - Celebrating Spanish Heritage

Heidi J. Ellsworth visits with Julissa Chavez, Program Manager-Latino Marketing & Sales at SRS about the rich Latinx culture in roofing today. Julissa is leading the way working on progressive and inclusive programs at SRS for Spanish speaking roofing professionals and companies. They will visit about Julissa’s new Latin Facebook page, videos and partnerships in the industry promoting the celebration of our Spanish heritage and the opportunities for the industry with these types of inclusive programs.

S2:E41 Jeremy Power and Samuel St-Jean - Cotney in Canada

Heidi J. Ellsworth, RCS Partner visits with Jeremy Power and Samuel St-Jean of Cotney Construction Law. The three talk about Cotney’s latest launch in Canada and what that will bring to contractors in the United States. They enlighten us on the difference between US and Canadian COVID-19 legal jargon and how to protect yourself if you work in both countries. Listen to this week’s installment of Roofing Road Trips with Heidi to learn more about the Cotney Construction Law's recent appointment as general counsel for CRCA (Canadian Roofing Contractors Association) and what Cotney can bring to the table to help you!