It's 2025, the new year. A fresh start to reset, refocus, and refresh your sponsorship strategies going into 2025.

Each year, Rich and Nick discuss five resolutions you should make in the new year as you continue to grow in the sponsorship industry.

In this episode, we dive into the 5 we have for 2025.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.