In this episode we chat with Ryan Peters (@ryanpeterspgh) a.k.a "Peter's Pasta", a Pittsburgh-based chef and pasta enthusiast whose viral TikTok and Instagram videos have captivated millions. Ryan shares his inspiring story of transitioning from the demanding restaurant world to becoming a full-time content creator and pasta entrepreneur, all fuelled by a 64-day obsession with perfecting his craft. Discover how he blends creativity with tradition to make pasta fun and approachable and the bold steps he took to turn his passion into a thriving career. From working with major brands and professional sports teams to collaborating with internet sensations like Mr. Beast, Ryan reveals the lessons he's learned.

Expect to Learn:

- When to take a leap of faith and leave a stable job to pursue content creation
- The importance of consistency and storytelling to build a strong niche brand
- The challenges of balancing creativity with managing a growing business
- Insights into creating viral content on platforms like TikTok and Instagram
- Tips on recognizing opportunity and capitalizing on moments of momentum

Ryan's YouTube: https://www.youtube.com/channel/PetersPasta
Ryan's TikTok: https://www.tiktok.com/@peterspasta
Ryan's Website: https://www.peterspastapgh.com/ryan
Ryan's Podcast: @kneadtoknow

Sponsor:

Thanks to Tamron for being our lead sponsor this episode! Explore the 35-150mm f/2.0-2.8 G2 lens with $200 USD & $300 CAD off and deals on many more lenses for your Sony E-mount, Nikon Z, and FUJIFILM X-mount mirrorless cameras by clicking www.tamron-americas.com or by visiting your local Tamron authorized dealer.

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Thanks for listening!
Go get shooting, go get editing, and stay focused.

@sethmacey
@mantis_photography

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