Sales Unscripted

This week's episode is for both our sales and marketing friends. Bryan and Margaret dig into the controversial topic of automation in the sales process. They differentiate between how to leverage sales behaviors vs. just automating them. Listen in as the two dissect actual sales emails Bryan has received recently.

Leveraging your connectors to get quality introductions isn't easy. It can feel awkward and slimey. Bryan and Margaret chat about how to set yourself up for success when asking for an introduction and how to do it in a well-intentioned way. Margaret also shares what she calls a 'three bird thank you video.'

This week's episode was inspired by Margaret's recent trip to the jewelry store to pick out her engagement ring. Bryan and Margaret dig into how to act as a true consultant during the sales process. They cover this by using a real world example related to pushing back on single seat deals.

Filling your funnel with high-quality, new leads is a challenge. On this week's episode, Bryan and Margaret cover what they call 'smart farming.' The two share a strategy that enables sales teams to identify potential opportunities that they've been overlooking. Warning… this requires doing some dirty work!

Maybe the first quarter isn't off to the start you were hoping for. When this happens, salespeople and leaders have a tendency to freak out and implement all new strategies. On this week's episode, Bryan and Margaret dig into why this doesn't work and the importance of getting back to the basics.

On this week's episode, Margaret shares her 'blueberries' theory that she picked up from the Covideo sales team. After breaking it down, she and Bryan share strategies that their sales teams have been seeing recent success with. They touch on leveraging LinkedIn for warm intros, productivity tactics, and more!

Nothing is worse than a long, drawn out sales process. In this episode, Bryan & Margaret are tackling another listener question about how to cut down days to decision in the sales process. The two dive into how to bring in additional stakeholders and how to use video to increase deal velocity.

This week's episode kicks off by celebrating Margaret's engagement! After we hear the proposal story, Bryan and Marge get down to business. They're answering a listener's question on how to deal with budget cuts. As economic headwinds are growing, the phrase "We don't have the budget" is surfacing more and more. Listen in for how to tackle this tricky situation.

Sales meetings with multiple stakeholders can be difficult to conduct efficiently and effectively. On this week's episode, Bryan and Margaret share best practice to help keep your group sales meetings on the right track. From calling on people intentionally to a plus/minus exercise, this episode will guide you through group meetings.

SUP is already in the Christmas spirit! On this week's episode, Bryan and Margaret are sharing the best sales gifts they have ever received. This episode reflects back on both of their careers recalling gifts all the way from their early sales days. From tech tools to cold calling, this episode covers it all.