Sales Without Socials

Every year there is a tonne of content and posts that talk about the latest trends and what you should be doing that year. Because let’s face it, we are all the same and should think like sheep, right? 

 I disagree that you should aimlessly follow a trend or use the latest bright & shiny gadget just because some guru or expert tells you to. That is insane!

Heck, I am not even telling you to do everything I am suggesting either because every business is different and so are the people you are targeting.

So how should you approach your marketing efforts in changing times. Listen and learn 

Shownotes here: https://saleswithoutsocials.com.au/s4ep4

Have you heard about user-generated content before? Maybe you have heard of the term and you weren’t quite sure what it was so in this episode we are unpacking all things user-generated content. Listen to my conversation with Amelia from Custom Neon, who does UGC extremely well. This is all about leveraging your own clients to generate content for you that actually works PLUS saves you a bunch of time along the way 

Shownotes here: https://saleswithoutsocials.com.au/s4ep3/

There has been a distinct shift in social media usage in the past 12-18 months

Aussies are spending nearly 2 hours a day on social media which is a HUGE amount of time to waste on something that gives you little in return. Research has shown that businesses of all sizes are pulling away from socials and there are some very good reasons for it

Listen to why it is happening and the scary stats behind it all 
Shownotes here: https://saleswithoutsocials.com.au/s4ep2 

Customer service is becoming a lost art and not enough businesses are prioritising service or building customer relationships in the sales process.  Instead of focusing on bright & shiny, fancy tech and time sucking socials, learn how massive the positive impact of WOW customer service is on your bottom line. 

In this episode I interview Tracey Mathers, who has over 40 years experience in great service and not only knows where businesses are missing opportunities but how to fix it, to get those sales figures soaring.

Shownotes here:

With so many options available when it comes to ways to market your business, here is ONE thing you can do to take back control. This is a short but powerful episode and the last in our Summer Reheat series. I hope you enjoy it.

The holy grail of marketing is referrals. In this Summer Reheat Episode you can hear about Dave Smerdon from Shareworthy, explains how you can generate more referrals in a way that feels organic and easy (and not icky). This is a tactic that every business should be using so don't miss this.

In this Summer Reheat episode we are diving back into ChatGPT. You will learn about keywords and how to use them, Harry's EAT Framework, and tips on how to use Chat GPT as a busy business owner.

In today's Summer Reheat episode, I am going to go a little bit retro on you. 

We are going to step back to the days before social media existing and I am going to share a couple of tactics that kick Facebook’s butt when it comes to engagement and getting noticed. You don’t have to worry about your clients stopping the scroll when you use them and bang for buck, they are one of the cheapest ways to market with high engagement.

SUMMER REHEAT:
LinkedIn is made for business, unlike Facebook, Insta, and friends. And it is the exception to my social media rules as it has its very own rules in business and marketing.

 In today's Summer Reheat episode I am talking to a LinkedIn expert, Adam Houlahan who shares some absolute gold about what is working, what mistakes you are probably making, where you should focus if you have limited time and so much more. 

This is a Summer Reheat Episode sharing one of our top 10 all-time most downloaded podcasts. This episode is all about the power of words. Words have soooo much power in your marketing across all your channels. If you get this basic thing wrong, you are losing a bunch of clients. (I promise),  It starts with understanding why they are so important and how they impact you. Keep listening

Get more information about my services here: 
https://www.digitalconversations.com.au/