Scale to Sell

Scale to Sell

By Steve Burton and Adam BurtonBusinessInvesting
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Scale to Sell episodes

  • 014-Quarterly Goals for Company Growth

    Summary

    In this episode, Adam and Steve discuss the importance of setting quarterly goals for company growth. They emphasize the need to connect goals with daily actions and habits in order to achieve them. They also highlight the value of having a SEPA (Certified Exit Planner) to guide business owners through the goal-setting process. The episode concludes with a reminder to focus on specific areas of the business for quarterly goals and to seek guidance from the Scale to Sell team.

    Chapters

    00:00 Introduction and Business Valuation Opportunity 01:43 Episode 14: Quarterly Goals for Company Growth 03:03 The Importance of Quarterly Goals 09:48 The Value of a SEPA in Goal-Setting 12:28 Connecting Goals with Daily Actions and Habits 16:08 Focusing on Specific Areas for Quarterly Goals

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

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    22 min
  • 013- 5 Myths of Exit Planning for Business Owners

    Summary

    In this episode, the hosts debunk five myths of exit planning for business owners. They emphasize the importance of exit planning regardless of whether you are looking to exit your business now or in the near future. They also discuss the need for an exit team and a written plan, even for internal transfers. The hosts explain that the value of a business is not solely based on income or physical assets, but also on intangible factors such as reputation and systems. They caution against waiting until you are burned out to start planning your exit.

    Chapters

    00:00Introduction and Business Valuation Opportunity 01:33Episode 13: Five Myths of Exit Planning for Business Owners 05:43Myth #2: Internal Transfers Don't Require an Exit Team or Plan 08:11Myth #3: Large Income Equals High Business Value 10:33Myth #4: Consistent Multiples for Business Valuation 14:50Myth #5: Value of Business Based on Physical Assets 20:53Conclusion and Call to Action

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

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    23 min
  • 012 - The Four Types of Intangible Capital

    Summary In this episode, Adam and Steve discuss the four types of intangible business capital that contribute to the value of a business: human capital, customer capital, structural capital, and social capital. They emphasize the importance of focusing on these intangible assets, as they are often the key drivers of a business's value. They provide insights and examples for each type of capital and highlight the need for business owners to pay attention to these areas in order to increase the value of their businesses.

    Chapters

    00:00 Introduction and Opportunity for Free Business Valuation 02:16 The Importance of Intangible Business Capital 04:08 Chapter 1: Human Capital 09:50 Chapter 2: Customer Capital 16:28 Chapter 3: Structural Capital 21:32 Conclusion and Call to Action

    Episode Links:

    #AD: Walking to Destiny (Amazon) https://amzn.to/4aXBJmE

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    24 min
  • 011-Building Your Exit Team

    Summary In this episode, Adam and Steve discuss the importance of building an exit team for business owners. They emphasize the value of having a family office approach, where professionals from different areas of expertise work together towards the goal of a successful exit. They highlight the key members of an exit team, including a credentialed M&A expert, a qualified tax planner, an attorney specialized in business transactions, and a financial advisor. They stress the importance of having these experts guide business owners through the exit process to avoid costly mistakes and ensure a smooth transition.

    Chapters

    00:00Introduction 01:23The Concept of a Family Office 04:08The Role of a Credentialed M&A Expert 08:21The Importance of a Qualified Tax Planner 09:47The Role of an Attorney Specialized in Business Transactions 13:11The Role of a Financial Advisor in Exit Planning 15:09Applying the Exit Team Approach to Acquisition Strategies

    Episode Links:

    #AD: Walking to Destiny (Amazon) https://amzn.to/4aXBJmE

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell
    18 min
  • 010 - 3 Things for a Successful Exit

    Summary: In this episode, Adam and Steve discuss the three things necessary for a successful business exit. The first thing is having the business finances in place and knowing the true value of the business. The second thing is ensuring personal finances are in order and aligned with retirement goals. The third thing is having a plan for the next chapter of life after exiting the business. They emphasize the importance of having a written plan and considering all aspects of life beyond the business.

    Chapters

    00:00Introduction 06:01Chapter 2: Personal Finances 14:29 Conclusion Takeaways
    • Knowing the true value of your business is crucial for planning a successful exit.
    • Personal finances need to be aligned with retirement goals and the desired lifestyle after exiting the business.
    • Having a plan for the next chapter of life is important to avoid regret and frustration.
    • A written plan that considers all aspects of life beyond the business is essential for a successful exit.

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    16 min
  • 009 - 4 Steps to Systematize Your Business
    Summary: In this episode, Adam and Steve discuss the importance of systematizing your business and the benefits it brings. They use the example of Wawa, a convenience store chain known for its detailed systems, to illustrate the value of clear processes. They outline four steps to systematize your business: identify the tasks involved, detail the steps to complete each task, make the processes accessible to your team, and continuously improve the processes. They emphasize the importance of documenting processes for continuity, delegation, and increasing the value of your business. Chapters 00:00Introduction 04:17Identifying and Detailing Tasks 08:31Making Processes Accessible to the Team 12:47Documenting Processes for Value and Continuity Takeaways
    • Having clear systems and processes in place is crucial for the success and growth of your business.
    • Documenting your processes allows for continuity, delegation, and onboarding of new team members.
    • Accessible and well-documented processes increase the value of your business.
    • Continuously improving your processes can lead to increased efficiency and profitability.

    AD: Scribe (screenshot capture to easily create step-by-step processes): https://get.scribehow.com/lp-1/?via=Scaletosell

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell
    17 min
  • 008 - The #1 Underrated Marketing Resource
    Summary: In this episode, Adam and Steve discuss the importance of email marketing as an underrated marketing resource. They highlight the benefits of having a healthy email list, including control over communication, building relationships, and creating opportunities for repeat customers. They emphasize the value of consistent and valuable content in emails and the impact it can have on the success of a business. They also mention the additional resources and services available through Scale to Sell to help business owners scale and exit their businesses. Chapters 00:00 Introduction and Mission of Scale to Sell 04:27 The Importance of an Active Email List 09:41 Creating Opportunities for Repeat Customers Takeaways
    • Email marketing is an underrated marketing resource that can have a significant impact on business growth.
    • Having a healthy email list allows for control over communication and reduces reliance on social media algorithms.
    • Consistently providing valuable content in emails helps build relationships with customers and keeps businesses top of mind.
    • Email marketing creates opportunities for repeat customers and increases the likelihood of referrals.
    • Scale to Sell offers additional resources and services to help business owners scale and exit their businesses.
    AD: ConvertKit (Email Service Provider) - https://convertkit.com/?lmref=Tg8i3Q

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    21 min
  • 007 - 5 Reasons You Need to Work ON Your Business, Not Just IN It
    Summary: In this episode, Adam and Steve discuss the importance of working on your business, not just in it. They highlight five reasons why business owners need to take a step back and focus on strategic planning, delegation, and personal growth. These reasons include the inability to do it all, the need to manage risk, the importance of vision and goals, the development of leaders, and the need for personal margin to grow. By working on their businesses, entrepreneurs can achieve better profitability, scalability, and work-life balance. Chapters 00:00The Importance of Working on Your Business 09:11Managing Risk through Strategic Planning 13:50Vision and Goals: Guiding the Company's Direction Takeaways
    • Business owners need to work on their businesses, not just in them, in order to achieve better profitability, scalability, and work-life balance.
    • Delegation is crucial for business growth as it allows entrepreneurs to focus on income-producing activities and strategic planning.
    • Working on the business helps manage risk by ensuring that the company can continue to operate even if the owner is unavailable.
    • Having a clear vision and goals for the business is essential for strategic planning and long-term success.
    • Developing leaders within the team is important for growth and sustainability.
    • Personal growth and continuous learning are necessary for business owners to adapt to changes and drive innovation.

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    23 min
  • 006 - Internal v. External Sale - Part 2
    Summary In this episode, the hosts discuss the pros and cons of external sales as an exit strategy for business owners. They emphasize the importance of considering all options and having a team of professionals to guide the process. They also highlight the need for long-term planning and preparation for a successful exit. Chapters 01:31 Missed Opportunities in Considering the Sale of a Business 03:29 Pros of an External Sale 04:50 Cons of an External Sale 07:05 Partial Sale of a Business 10:13 Importance of Planning the Exit Strategy Takeaways
    • Consider both internal and external sales as options for exiting your business.
    • An external sale can provide market value for your business and allow you to receive all or most of the money upfront.
    • However, there are challenges to consider, such as the potential loss of the business name and key team members.
    • Partial sales of a business can offer flexibility and allow for continued involvement in the business.

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery-form

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    18 min
  • 005 - Internal v. External Sale - Part 1
    Summary In this episode, the hosts discuss the pros and cons of an internal sale, which involves transferring the business to someone already within the company. They highlight the benefits of continuity and legacy, as well as the advantage of not having to search for a buyer. However, they also address the concerns and risks associated with an internal sale, such as selling the business at a discount and potential conflicts within the family or among employees. The hosts emphasize the importance of careful planning, considering skillsets and desires, and addressing estate planning concerns. Chapters 01:25 Internal Sale: Definition and Benefits 04:21 No Need to Find a Buyer 06:01 Concerns and Risks 08:47 Skillsets and Desire 09:41 Estate Planning Concerns 10:34 Rolling Out the Transition 11:29 Importance of Preparation 12:28 Considering Employees 13:48 Internal Sale vs External Sale 14:17 Pros and Cons Recap 14:40 Key Takeaways 15:06 Closing Remarks Takeaways
    • Consider the goals you want to achieve from exiting the business.
    • Evaluate if there is someone with the skills and desire to take over the business.
    • Understand the potential benefits and drawbacks of an internal sale.
    • Plan for estate planning concerns and potential conflicts within the family or among employees.
    • Prepare for the transition and seek guidance from experts.

    Episode Links:

    Sign up for our BusinessBuilder Thursday weekly guide - www.scaletosell.com

    Get a FREE professional valuation of your business - https://www.scaletosell.com/discovery-form

    Follow the podcast so you never miss an episode.

    Please rate and review the podcast so more entrepreneurs can find this valuable content to scale and exit their businesses.

    IG: @scaletosell

    FB: @scaletosell

    Youtube: @scaletosell

    LI: @scaletosell

    16 min

About Scale to Sell

From the publisher's feed

The Business Owner's Podcast to Grow and Exit Your Business.