Scale Your Course

Scale Your Course

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Scale Your Course episodes

  • POPULAR: 7 Tips To Make Course Review and Revisons More Efficient

    In this episode, I share 7 tips that will help make your course or program revisions happen more efficiently so you can save time and energy in the process. Review, refine, reload, rinse repeat. That's what the iterative process is all about.


    I talk about:

    • How to organize your files
    • How to delegate roles and responsibilities associated with the revision process
    • How to keep your course assets protected
    • and more...
    • ABOUT TRACY

      Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


      Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


      To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

      Connect with Tracy ar [email protected]

      Website: https://knowledgetoprofit.ca

      Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

      13 min
    • EP 32 | How to Fill Your Next Program Without Spending Every Day on Social Media with Sophia Parra


      In this episode, I interview Sophia Parra. Sophia is a social media strategist with a proven record for increasing a brand’s following, engagement, and reach. Her clients have tripled attendance at their free events, gone from 800 followers to 50k followers, increased opportunities for podcasts, magazines and even TV features, and at the top of 2020, one of her clients had a 6 figure launch from her Direct Messages... She’s also the creator of the online subscription, WHAT THE HECK TO POST, where she helps members stop falling victim to the algorithm and was most recently seen talkin' DM strategy on Forbes.


      We talk about:

      • challenges that entreprenuers face with social media
      • why showing up on social media each day isn't the goal
      • her 5 phase social media strategy for those with a small list
      • Resources Mentioned:

        Instagram:

        https://www.instagram.com/sophiaparra/


        Freebie:

        http://getcoachsocial.com/clients/


        Membership for coaches:

        www.whatthehecktopost.com


        ABOUT TRACY

        Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


        Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


        To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

        Connect with Tracy ar [email protected]

        Website: https://knowledgetoprofit.ca

        Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

        1 hr 1 min
      • EP 31 | Launching Your Group Program: Putting Down the Super Woman Cape with Juliana Leamen

        In this episode, I interview Juliana Leamen. Julianna is the creator of Naturally Joyous Inc., and she is a Mind-Body Weight Release Expert, Nutritionist & Podcaster. Juliana is University- trained with a Masters degree in Science, certified as a Holistic Nutritionist and Functional Diagnostic Nutrition Practitioner. She is on a mission to provide a new model of care for weight loss, what she calls Weight Release, moving away from the ‘diet mindset’ and helping women find confidence from within. With 10 years of experience in the Nutrition field, Juliana helps women over 40 make the shift towards weight release so they can balance their hormones naturally, release excess weight and regain their confidence.


        We talk about:

        • What contributed to her decision to transition from 1:1 to a group coaching model
        • Her approach and commitment to ensuring a balance of content for all and customization for each participant
        • How she lost money and overcame a major tech hurdle by being honest with herself during her initial launch
        • How she leveraged expanding her team to allow her to be the creative in her business and show up energetically for her clients.
        • Resources Mentioned

          Free Training on Weight Release - https://www.naturallyjoyous.ca/freetraining


          Connect with Juliana

          Instagram - https://www.instagram.com/naturally.joyous/


          And, if you’re ready to Scale Your Course download the Scale Your Course Roadmap, where I walk you through the step by step framework I use to ensure your course or online program is design for scale.



          ABOUT TRACY

          Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


          Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


          To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

          Connect with Tracy ar [email protected]

          Website: https://knowledgetoprofit.ca

          Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

          1 hr 2 min
        • EP 30 | Tech Stacks for Scaling Course Creators with Shelly Criswell

          In this episode, I talk tech stacks and tips for scaling entrepreneurs with Shelly Criswell. Shelly is an online project manager. Her passion is helping other creative entrepreneurs not feel so overwhelmed with tech and creating processes so that they can move forward in their business.


          In this episode we chat about:


          * Must have tech tools for your tech stack

          * How Shelly helps her clients choose the right tech tools for your business

          * Shelly's preferred project management tool

          * Common mistakes people make with tech that can slow down business growth and scale


          Resources Mentioned

          Click-up

          Honeybook

          MemberVault* (affiliate link)

          Asanna

          Trello


          Connect with Shelly

          Website: www.thefearlesssolopreneur.com

          Freebie: https://www.thefearlesssolopreneur.com/ultimatetechstack

          ClickUp course: https://www.thefearlesssolopreneur.com/clickup

          Facebook group: https://www.facebook.com/groups/thefearlesssolopreneur




          ABOUT TRACY

          Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


          Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


          To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

          Connect with Tracy ar [email protected]

          Website: https://knowledgetoprofit.ca

          Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

          42 min
        • EP 29 | So you want to make money?

          In this episode I get clear on what YOU really want.


          In this episode I talk about:

          • My journey to discovering my clients why
          • The benefits of scalable curriculum
          • Why you should consider hiring someone like me (even if it's not me)
          • ABOUT TRACY

            Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


            Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


            To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

            Connect with Tracy ar [email protected]

            Website: https://knowledgetoprofit.ca

            Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

            18 min
          • EP 28 | 4 Mistakes You Might be Making with Workbooks in Your Course or Online Program

            In this episode I explore the pros and cons of having a workbook in your course or online program.


            In this episode I talk about:

            • 6 reasons why workbooks are an important asset in your course or online program
            • 3 mistakes I see creators making when using workbooks
            • Resource Mentioned

              Ep 5 - Scale Your Course - Filling the Gap Between Knowing and Understanding


              ABOUT TRACY

              Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


              Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


              To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

              Connect with Tracy ar [email protected]

              Website: https://knowledgetoprofit.ca

              Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

              14 min
            • EP 27 | The Shift to 6 Figures in Your Course Based Business with Parker Stevenson


              In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson.


              After you've listened to the podcast you'll have:


              * A better understanding of the business of online courses

              * Know the current trends in the industry that we're excited about

              * Increase your awareness of the mindset shifts and action required of business owners who want to transition to 6 figures

              * Know exactly what to do to make good decisions in your business


              Resource Mentioned

              Know Your Numbers - https://evolvedfinance.com


              Connect with Parker


              Social Links:

              https://www.facebook.com/groups/evolvedfinance

              https://www.instagram.com/evolvedfinance/

              https://twitter.com/evolvedfinance


              Links for show notes:

              https://evolvedfinance.com/webinar/

              https://evolvedfinance.com/podcasts/

              ABOUT TRACY

              Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


              Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


              To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

              Connect with Tracy ar [email protected]

              Website: https://knowledgetoprofit.ca

              Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

              54 min
            • EP 27 | The Shift to 6 Figures in Your Course Based Business with Parker Stevenson

              In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson.


              After you've listened to the podcast you'll have:


              * A better understanding of the business of online courses

              * Know the current trends in the industry that we're excited about

              * Increase your awareness of the mindset shifts and action required of business owners who want to transition to 6 figures

              * Know exactly what to do to make good decisions in your business


              Resource Mentioned

              Know Your Numbers - https://evolvedfinance.com


              Connect with Parker


              Social Links:

              https://www.facebook.com/groups/evolvedfinance

              https://www.instagram.com/evolvedfinance/

              https://twitter.com/evolvedfinance


              Links for show notes:

              https://evolvedfinance.com/webinar/

              https://evolvedfinance.com/podcasts/


              Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

              54 min
            • EP 26 | Systems, Processes, and Workflows... OH MY!

              In this episode, I talk about the necessities of identifying, understanding, and improving the systems, processes, and workflows in your business.


              I talk about the role of the:

              • Systems as the 'what' of your business objectives
              • Processes as the 'how' of making the systems function
              • and Workflows as the place where we 'move tasks from undone to done'
              • Actionable tips for you to begin to 'audit' your own systems, processes, and workflows in your business
              • Resources Mentioned

                • Hello Audio
                • ABOUT TRACY

                  Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


                  Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


                  To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

                  Connect with Tracy ar [email protected]

                  Website: https://knowledgetoprofit.ca

                  Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

                  17 min
                • EP 25 | Scaling Your Business and Courses with Gamification with Jenny Hansen Lane

                  In this episode, I interview Jenny Hansen Lane. Jenny is a hidden gem in the online business world as an expert in helping entrepreneurs gamify their businesses. Whether you have a course, podcast, or 1:1 service, Jenny's strategies can help you achieve your next-level business goals.


                  We talk about:

                  • What is gamification?
                  • Why Jenny recommends MemberVault for gamification.
                  • The intersection of gamification between marketing and education.
                  • The two things that keep people stuck when it comes to gamification.
                  • The one thing you can do today to start gamifying your course.


                  Resources Mentioned

                  • MemberVault


                  Connect with Jenny

                  • Website gamifybundle.com
                  • Social Media Handle @jennyhansenlane
                  • Facebook Group - Gamification for Authentic Boss Entrepreneurs

                  ABOUT TRACY

                  Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.


                  Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.


                  To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™  podcast on all platforms.

                  Connect with Tracy ar [email protected]

                  Website: https://knowledgetoprofit.ca

                  Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

                  41 min

                About Scale Your Course

                From the publisher's feed

                The Scale Your Course podcast helps experts, coaches, and service-based entrepreneurs scale the design and delivery of their courses and online programs to achieve continued growth and profitability…