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Scale Your Course
Scale Your Course episodes
- EP 04 | Normalizing the Iterative Process in Course Creation with Jana O
In this episode, I interview Jana Roe Osofsky, a marketing expert and Pinterest specialist for online coaches, course creators, and service providers.
She got started working online in 2016 as a Virtual Assistant. Upon discovering that a client was leveraging Pinterest to get leads and sell her services – Jana went all in on the platform. She has since developed a specialization in Pinterest marketing for lead generation.
Now she helps her clients and students automate list growth so they can automate a steady stream of targeted leads for their courses and programs – and set themselves up for long-term business success. (And yes – she does that with Pinterest!)
She’s on a mission to spread the word: When set up properly, Pinterest can attract soulmate clients – with a small investment of time each month.
Jana talks about:
- Her journey in business
- Jana’s process of creating a course
- Why she recognized the need to revise her course
- The role perfectionism plays in the course creation process
- What she learned through the process of refining her course
Connect with Jana
Instagram.com/JanaOMedia
Facebook.com/JanaOMedia
Pinterest.com/JanaOMedia
FREE Resource: Free Pinterest QuickStart! Checklist
ABOUT TRACY
Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.
Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.
To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™ podcast on all platforms.
Connect with Tracy ar [email protected]
Website: https://knowledgetoprofit.ca
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
42 min - EP 03 | 3 Places You Can Scale Your Content
In this episode, I share three places that you can consider making some refinements in your content to improve the journey for our learners and make a bigger impact doing less.
Listen now to learn:
- The mistake people are making when refining their content if their learners are stuck
- The only goal you need to have when looking at refining your content
- 3 places you need to be looking at in your content as part of the scaling process
Resources Mentioned
- Screencast-O-Matic
- Google Forms
ABOUT TRACY
Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.
Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.
To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™ podcast on all platforms.
Connect with Tracy ar [email protected]
Website: https://knowledgetoprofit.ca
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
13 min - EP 02 | Is This All There Is with Carmen Reed Gilkison
In this show I interview Carmen Reed-Gilkison, Co-Founder of Encore Empire.
Carmen is a Certified Whole Person Coach. She helps women over forty cash-in on their life experience by putting it to work for them so they can start their own business, create their own economy and impact the world with their gifts. She’s passionate about empowering women at a time in life when many become lost.
Carmen has been investing time and energy into her business after she woke up one day and wondered “Is this all there is?” She’s been side hustling for a few years now and has just announced she will soon be transitioning out of her corporate job.
Carmen talks about:
- Her first missteps with course design
- What changed in her approach to allow her to feel like she’s final got the pieces fitting together
- The benefits she’s experienced in choosing a business partner
- How she is designing with scale in mind as they’ve launched their coaching program Encore Empire
- The Leverage Your Life Summit she is hosting with her partner at the end of March
Resources Mentioned
- Kelly Roach Live Launch Method
- Danny Inny - Leveraged Learning [Download the Free Book]
Connect with Carmen
Facebook Group:https://www.facebook.com/groups/empireofunstoppablewomen
Website: https://encoreempire.com
ABOUT TRACY
Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.
Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.
To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™ podcast on all platforms.
Connect with Tracy ar [email protected]
Website: https://knowledgetoprofit.ca
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
36 min - EP 01 | The Difference Between Scaling with Courses and Scaling Your Course
Welcome to the first official episode of Scale Your Course for scaling experts, coaches and service-based entrepreneurs with online courses and programs.
In this episode I talk about:
- How the idea of scaling course is newer to education
- What it means to scale your course
- The benefits to scaling your course
- What a scaled course looks like
ABOUT TRACY
Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.
Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.
To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™ podcast on all platforms.
Connect with Tracy ar [email protected]
Website: https://knowledgetoprofit.ca
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
12 min - EP 00 | Trailer
Welcome to Scale Your Course! If you are an overworked, overwhelmed, tapped-out online coach, expert, or service-based entrepreneur leveraging online courses or programs as part of your business model, this show is for you.
I’ll be combining solo episodes by me, Tracy Sherriff, your host, where I talk about effective design and efficient delivery of your course or program, with inspiring guest interviews that will help shorten your path to a truly scaled course or online program.
Are you ready to SCALE YOUR COURSE? Let’s do this!
Instagram: https://www.instagram.com/tracy.sherriff/
Website: https://teachyourtribeonline.com
Facebook Group: High-Impact Courses that Scale
Email: [email protected]
ABOUT TRACY
Tracy Sherriff is the founder of Knowledge to Profit™ and creator of The Method Advantage™. With more than 30 years in education and 20+ years designing learning experiences for adults, she helps coaches, consultants, and experts uncover the method hidden inside their expertise—so they can communicate their value, create more repeatable client results, and turn what they know into scalable business assets.
Blending educational psychology, instructional design, and operational strategy, Tracy has a knack for seeing the patterns, decisions, and thinking that experts often overlook in themselves. Her philosophy is simple: your expertise isn’t your greatest advantage. Your method is.
To learn and grow more from Tracy Sherriff and her amazing guests, listen and follow the Knowledge to Profit™ podcast on all platforms.
Connect with Tracy ar [email protected]
Website: https://knowledgetoprofit.ca
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
5 min
About Scale Your Course
From the publisher's feed
The Scale Your Course podcast helps experts, coaches, and service-based entrepreneurs scale the design and delivery of their courses and online programs to achieve continued growth and profitability…
in their business without burning out. This show is for anyone who has created or is even thinking about creating a profitable online course or program that is sustainable to deliver over time. In solo episodes, you’ll be introduced to scalable design strategies, teaching tips and tools. We’ll explore processes and systems that can be put in place to optimize the delivery of your course or program, discuss how you can better support the learning of a diverse group of participants, and much, much more. You’ll also hear from other inspiring individuals who have either designed, developed, and launched courses and programs of their own or provide a service that supports the scaling process. They will highlight their own successes, and their obstacles, plus share their best advice to inspire and motivate you to not just scale bigger, but scale to be better at how you teach for true impact.