ScaleHQ Podcast

ScaleHQ Podcast

By Sean SteeleBusinessEntrepreneurship
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ScaleHQ Podcast episodes

  • #41 — Lessons Learned Attempting to Launch 100 Companies in 5 Years - Mark McNally

    Doing startups is hard. Doing just one is usually enough for most people. But doing 100 in 5 years, that’s a special kind of insane or amazing depending on how you look at it!

    That’s precisely what Mark McNally Co-Founder and CEO of Nobody Studios and previous guest and Co-Founder, Barry O’Reilly have done. They’re seeking to launch one hundred compelling businesses in 5 years. That’s right. One hundred.

    To succeed in producing that many quality businesses you have to have learned a few things about how to filter out ideas that won’t succeed, how and when to raise capital, how to recruit great talent who together can create that magic that brings ideas to life and who can successfully and rapidly execute and iterate small tests and experiments.

    If you’re a Founder who’s got a new product or service idea or business model you’d love to make fly you’ll love this week’s episode with experienced and successful entrepreneur Mark McNally, Co-Founder and CEO of Nobody Studios who’s on a mission to build 100 startups over 5 years. We explore the problems with getting big valuations too early on the journey, the ingredients that make ideas succeed, equity crowdfunding, how to avoid burnout and so much more.


    Here’s What We Cover This Week….

    03:00 – The Genesis of Nobody Studios

    10:54 – The Problem with Big Valuations too Early

    16:47 – The Portfolio Approach to Building Startups

    20:28 – Sourcing Ideas When Building 100 Companies

    24:21 – The FruAgressive Concept

    25:43 – Some of the Early Companies Coming Out of Nobody Studios

    32:00 – Ingredients that Make Startups Succeed

    36:46 – Equity Crowdfunding

    41:32 – When Investors Realise Returns

    45:07 – Avoiding Burnout

    50:33 – How to Follow Mark and Nobody Studios


    ------------------------------------------------------

    If you got value from today’s episode, please remember to:

    1. Rate and review us on Apple Podcasts

    2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

    3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].


    Follow us on your favourite socials:

    ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

    ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

    ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast


    Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ



    You can connect with Mark McNally and Nobody Studios at:

    Website: https://nobodystudios.com/

    LinkedIn: https://www.linkedin.com/in/mrkmcnally/

    LinkedIn: https://www.linkedin.com/company/says-nobody-studios/



    or you can reach out to connect with Sean directly via:

    LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

    Website: www.seansteele.com.au

    54 min
  • #40 — From Zero to 120 FTE and ASX-Listed in 2.5 Yrs in Marketing & CX - Matt Forman

    Third-party cookies are about to become a thing of the past. Company’s reliant on using cookies to track users and personalise experiences to support their customer acquisition and customer experience objectives will find it increasingly difficult to kick goals without leveraging their own data.

    Enter stage left, Matt Forman the Founder and CEO of XPON Technologies (www.xpon.ai) who is materially disrupting how customers gather, analyse and leverage their marketing and customer experience data to drive decisions in their business and is taking a leading role in creating blended reality virtual experiences for those seeking to reach customers in new ways.

    You’ll love this week’s episode with Matt Forman, Founder and CEO of XPON Technologies where we explore the incredible growth journey of the company which in two years went from start-up to 120 team members, global reach and listed on the ASX. We explore the numerous transformational drivers of growth in the business, how XPON built their bench strength and created a unique culture that’s successfully sustaining rapid growth.


    Here’s What We Cover This Week….

    01:41 – Overview of XPON

    04:02 – The Problem XPON is Solving

    08:28 – How XPON is Reducing Customer Churn

    14:16 – The New Partnership with Google

    21:33 – Pros and Cons of Going Public on the ASX

    26:12 – Approach to Building Executive Bench Strength

    28:31 – Applying Rigour to Finding Product-Market Fit

    30:16 – Psychological Safety

    31:13 – How Distribution Partnerships Supercharged Growth

    32:32 – Growth By Having Ultra-Low Churn Rates

    35:03 – Sage Advice When Hiring Team Members

    37:31 – Most Difficult Times as a CEO

    41:26 – Is There Such a Thing as Balance?

    45:14 – The Business in 3 Years

    47:24 – Matt’s 3 “Above All Else’s”

    49:41 – How to Connect with Matt or Follow XPON


    ------------------------------------------------------

    If you got value from today’s episode, please remember to:

    1. Rate and review us on Apple Podcasts
    2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or
    3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].

    4. Follow us on your favourite socials:

      ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

      ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

      ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast


      Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


      You can connect with Matt Forman and XPON at:

      Website: www.xpon.ai

      LinkedIn: https://www.linkedin.com/company/xpon-technologies/

      LinkedIn: https://www.linkedin.com/in/mattforman/

      Twitter: https://twitter.com/xpontech


      or you can reach out to connect with Sean directly via:

      LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

      Website: www.seansteele.com.au

      52 min
    5. #39 — Elevate Culture and Performance Through Radical Candor - Amy Sandler

      I know you probably think you’ve got feedback nailed as a Founder, or you’re probably not bad at least. But what about your managers? Are they nailing it? What about your team? Are they great at asking for feedback as well as giving it to each other, their one-up managers, their direct reports?

      If the answer is “maybe not”, then there’s something to learn!

      This week I interview Amy Sandler, Chief Content Officer at Radical Candor. Radical Candor is a New York Times and Wall Street Journal best-selling book that’s been published in 20 languages. It shares a simple framework to help you become a kick-arse boss through nailing feedback and guidance to others. It illuminates the path to building a culture in your business where people care deeply and personally yet challenge directly.

      You’re guaranteed to learn something valuable that you can implement immediately in your business, enjoy this week’s episode!


      Here’s What We Cover This Week….

      02:05 – We Might Nail Growing a Business, But Do We Nail Feedback?

      04:05 – Guidance vs Feedback – Are They Different?

      07:26 – Unpacking a Framework that Helps

      15:00 – Tough Feedback for Sean

      22:15 – Aligning Feedback to Motivation

      26:00 – Feedback as a Regular Muscle, not an Event

      27:31 – Some Great Questions to Solicit Feedback

      30:52 – Make Praise Specific

      32:57 – Steps to Great Feedback

      39:21 – Stop Rambling, Get to the Point

      41:47 – The Problem with the Feedback Sandwich

      44:45 – When Team Members are Not Communicating Well

      52:50 – Building Safety

      55:15 – How to Learn More About Radical Candor (and Free Resources)


      ------------------------------------------------------

      If you got value from today’s episode, please remember to:

      1. Rate and review us on Apple Podcasts

      2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

      3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].


      Follow us on your favourite socials:

      ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

      ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

      ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast

      Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


      You can connect with Amy Sandler at:

      Free Download: www.RadicalCandor.com/one-pager.

      Website: www.radicalcandor.com

      LinkedIn: https://www.linkedin.com/company/candor-inc/

      LinkedIn: https://www.linkedin.com/in/amysandler/

      Podcast: https://www.radicalcandor.com/candor-podcast/


      or you can reach out to connect with Sean directly via:

      LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

      Website: www.seansteele.com.au

      59 min
    6. #38 — Exciting Megatrends Happening Right Now You Want to Pay Attention To - Barry O'Reilly

      If you’re curious about early-stage megatrends that are going to shift the way your customers and employees think about your business, what they expect from you and from each other… this is your episode!

      This week I interview Barry O’Reilly… best-selling author, speaker, faculty member at Singularity University on innovation, entrepreneur, advisor, co-founder of Nobody Studios and ExecCamp.. the list goes on! Barry and I unpack the megatrend of the “ownership economy” and Web3 technologies and how you might consider leveraging them in your business.


      Here’s What We Cover This Week….

      00:49 – Intro to Barry

      04:27 – Introducing the Megatrend of the Ownership Economy

      09:50 – Contributors Getting Rewarded for Creativity and Content

      13:18 – How NFTs and Creators Come Together

      15:00 – Equity Crowdfunding

      19:42 – Potential Use Cases of NFTs for Communities, Fans, Customers

      26:13 – Examples of some Web 3 Projects

      31:11 – How Web3 Can Be Leveraged in Traditional Industries

      37:51 – The Value of Cryptocurrencies Outside Investing

      44:28 – Fear and How to Deal with it as a Founder

      52:47 – How to Follow Barry and Nobody Studios


      ------------------------------------------------------

      If you got value from today’s episode, please remember to:

      1. Rate and review us on Apple Podcasts

      2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

      3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].


      Follow us on your favourite socials:

      ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

      ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

      ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast

      Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


      You can connect with Barry O’Reilly:

      Read Barry’s blog at: www.barryoreilly.com

      Find out more about Nobody Studios at: www.nobodystudios.com

      See how you can run an ExecCamp at: www.execcamp.com

      Listen and subscribe to Barry’s Unlearn Podcast at: https://barryoreilly.com/podcast/

      See what he has to say on Twitter: @barryoreilly


      or you can reach out to connect with Sean directly via:

      LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

      Website: www.seansteele.com.au

      57 min
    7. #37 — Little Known Marketing Secrets to Spur Growth and Have More Fun - Tim Reid

      This was one of my most fun interviews to do.  Why? Because we’re talking marketing with Timbo Reid.

      How much time do you dedicate to marketing in your business? Does it feel like a chore or a hobby? Do you have fun doing it?

      Marketing should be fun! It doesn’t have to be boring and serious and given it’s your business and you built it to have an impact, perhaps it’s time to try something new to increase that impact and find that cut-through in your market.

      This week Timbo Reid, the very enjoyable-to-listen-to author, keynote speaker, marketing expert and host of the top-10 business podcast Small Business Big Marketing unpacks a literal smorgasbord of marketing gold collected over 30 years.  You’re gonna finish this episode with a smile on your dial and inspired to try something new in your business to stimulate growth and maximise your impact.


      Here’s What We Cover This Week….

      03:19 – Introducing Timbo Reid

      06:17 – Why Marketing Your Business Should be a Hobby

      09:45 – Timbo’s Marketing Career Prior to Podcasting

      11:31 – Understanding Your Customer

      17:10 – Pull vs Push Marketing and the Learning Hub Example

      21:01 – The Recovery Room and Geek Squad Examples

      24:41 – Platinum Electricians and the 21-Step Customer Manifesto

      33:11 – Tom Dickson from Will it Blend and Extreme Product Demonstration

      35:17 – Patty Lund Dental Transformation and Killer Innovations

      38:44 – Cirque De Soleil Differentiation

      41:44 – Mistakes Owners Make

      48:04 – How to Follow or Connect with Tim

      ------------------------------------------------------

      If you got value from today’s episode, please remember to:

      1. Rate and review us on Apple Podcasts
      2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or
      3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].

      4. Follow us on your favourite socials:

        ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

        ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

        ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast

        Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


        You can connect with Timbo Reid:

        Website:  https://timreid.com.au/

        LinkedIn: https://www.linkedin.com/in/timothyjreid/

        or you can reach out to connect with Sean directly via:

        LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

        Website: www.seansteele.com.au

        51 min
      5. #36 — Building the Business Acumen of Your Team to Improve Your Business - Kevin Ray Cope

        When you think about it, how much time and professional development attention gets given to building business acumen in your business? How much time do you spend teaching your teams about the inner workings of cash, profit, assets, growth and people? If you did, would they be able to make better decisions that would likely help the business grow? 


        And if you wanted to increase the level of business acumen, how would you go about it?


        This week Kevin Cope best-selling author and CEO of Acumen Learning, who teach business acumen to leaders and their teams to help them grow faster and more sustainably, shares tips and strategies to help you build the business acumen of yourself and your team to help you fuel your growth.


        Here’s What We Cover This Week….

        02:51 – The Acumen Learning Business Model

        05:19 – Kevin’s Background

        09:00 – How COVID Impacted the Business Model

        16:29 – First Key Hires that Had Big Impact

        17:14 – Self-Publishing a Book as a Lead Magnet

        25:00 – The Key Levers that Drive Businesses

        29:25 – Key Strategies to Immediately Improve Your Business Acumen

        33:25 – Dashboarding in Practice

        34:59 – Educate Your Team

        38:25 – Profit as Benevolence

        40:43 – Aligning Incentives with Desired Behaviour

        49:01 – How to Contact or Follow Acumen Learning or Kevin



        ------------------------------------------------------

        If you got value from today’s episode, please remember to:

        1. Rate and review us on Apple Podcasts

        2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

        3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].



        Follow us on your favourite socials:

        ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast 

        ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/ 

        ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast 

        Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ 


        You can connect with Kevin Cope via:

        Website:  https://www.acumenlearning.com/ 

        LinkedIn: https://www.linkedin.com/in/kevinrcope/ 


        or you can reach out to connect with Sean directly via:

        LinkedIn: https://www.linkedin.com/in/seansteeleprofile/ 

        Website: www.seansteele.com.au


        53 min
      6. #35 — Market Leader (By a Long Way) and 180 Staff Over 25 Years - Bradley Beer

        If you own a property, you know the name BMT Tax Depreciation. They’re Australia’s #1 for property depreciation schedules, and number 1 by a country mile.

        Being #1 doesn’t mean it’s easy, in fact that can make it harder but it does afford you some benefits. This week Brad Beer, CEO of BMT Tax Depreciation Australia’s #1 for property depreciation schedules, shares the highs and lows of growing to 180 staff and market leadership (by a long way) over 24 years.

        Don’t miss this episode.


        Here’s What We Cover This Week….
        01:54 – Brad’s Background
        05:28 – Market Leader, By a Long Way and the Benefits
        16:38 – How Technology Supports Growth
        27:39 – Difficult Times as a Leader
        37:44 – The Impact of COVID on the Team
        41:52 – Proudest Moments as a CEO
        44:53 – The Business in 3 Years
        49:35 – The Four-Word Business Plan



        ------------------------------------------------------

        If you got value from today’s episode, please remember to:

        1. Rate and review us on Apple Podcasts

        2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

        3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].


        Follow us on your favourite socials:

        ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

        ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

        ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast

        Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


        You can connect with Brad Beer via:

        Website: www.bmtqs.com.au

        LinkedIn: https://www.linkedin.com/in/bradley-beer/


        or you can reach out to connect with Sean directly via:

        LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

        Website: www.seansteele.com.au

        57 min
      7. #34 — How to Build Resilience in Yourself and Your Team - Stacey Copas

        Resilience is far more than having coping strategies when things get tough.  Resilience practices can be done proactively, intentionally, purposefully.  There’s going to be a new challenge just around the corner.  That’s business.  That’s life.  If you want to be better prepared for the next one, this week’s episode is for you.


        After a devastating accident at the age of 12 leaving her quadriplegic, Stacey Copas Founder of Academy of Resilience, found strength and purpose in her new life and this week shares with you some questions, mindsets and practices to help you navigate through the next challenge in your business or life more gracefully and successfully.  


        Don’t miss this episode.


        Here’s What We Cover This Week….

        03:23 – Stacey’s Life-Changing Accident

        08:07 – Coping with a New Reality

        12:28 – The Catalyst to Begin Sharing Her Story

        17:19 – Why Resilience Matters

        21:04 – Current Generation and Risk Taking

        24:35 – Building Resilience in Your Organisation

        27:35 – Stacey’s Mantra that Changed Her Perspective

        30:25 – Vulnerability as a Leader

        34:31 – Seeing Change as a Positive Complacency Killer

        37:19 – Where Does Personal Responsibility Fit In?

        39:31 – The Danger of “Always” and “Never”

        41:42 – Getting Grounded and Present, Then Asking Better Questions

        45:59 – How to Follow Stacey’s Work or Learn More



        ------------------------------------------------------

        If you got value from today’s episode, please remember to:

        1. Rate and review us on Apple Podcasts

        2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

        3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].



        Follow us on your favourite socials:

        ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast 

        ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/ 

        ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast 

        Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ 


        You can connect with Stacey Copas via: 

        Website: www.howtoberesilient.com 

        Website: www.staceycopas.com 


        or you can reach out to connect with Sean directly via:

        LinkedIn: https://www.linkedin.com/in/seansteeleprofile/ 

        Website: www.seansteele.com.au

        49 min
      8. #33 — Questions That Can Transform the Trajectory of Your Business - Warren Berger

        When you think about it… every bit of work your team ends up focusing on is a result of the questions you’ve asked and the answers you’ve come up with.  That turns into what to focus on, how to do it, when to do it and why it’s important.  Imagine if you could improve the quality of your questions by 20-50%... would you get the same correlation in improved performances? 


        Join us this week as we interview Warren Berger.  Author or co-author of 10 books, multiple appearances on CNN, and NBC’s Today Show, and regular contributor to Harvard Business Review, Fast Company, and Psychology Today where he writes the “Questionologist” column.


        Don’t miss this episode.


        Here’s What We Cover This Week….

        01:25 – How Warren Became a “Questionologist”

        03:05 – The Impact of Poor-Quality Questions as a Leader

        06:34 – The Risk of Over-Valuing Your Experience

        09:25 – The Power of What-If Questions

        17:03 – The Issue with How Questions

        20:33 – The Trap of Success and Expertise 

        24:12 – The How Might We Questions

        27:26 – Questions vs Statements for Your Mission

        34:00 – A Cracking Question from Intel

        39:19 – How to Build a Culture of Questioning

        52:26 – How to Follow Warren’s Work


        ------------------------------------------------------

        If you got value from today’s episode, please remember to:

        1. Rate and review us on Apple Podcasts

        2. Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or

        3. Drop us a question about scaling using Speakpipe on the website, or email [email protected].


        Follow us on your favourite socials:

        ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast

        ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/

        ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast

        Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ


        You can connect with Warren Berger via:

        Website: www.amorebeautifulquestion.com

        LinkedIn: https://www.linkedin.com/in/warrenberger/


        or you can reach out to connect with Sean directly via:

        LinkedIn: https://www.linkedin.com/in/seansteeleprofile/

        Website: www.seansteele.com.au

        56 min

      About ScaleHQ Podcast

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      Founders who've scaled. Founders still striving.

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