Search Engine Roundtable Podcast

Today we covered the ongoing Google search ranking volatility. A judge ruled in favor of publishers over Google in the ad tech monopoly case.  Google Merchant Center now lets some merchants and advertisers define an audience for a promotion.

0:00 - Introduction

1:09 - Google Search rankings volatility heated

1:52 - Google ad tech monopoly ruling doesn’t go Google’s way

4:51 - Google Merchant Center preferred audiences for promotions

6:55 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered how reviews seem to be disappearing from Google local listings. Google Search Console has a new queries group reporting. Google Posts is testing a scheduler option.  Google Ads is testing campaign level audience exclusions for PMax campaigns.  Google Ads added a new recommendations option named investment strategy. Google Ads added phone call lead metrics to the main reporting.

0:00 - Introduction

0:48 - Google Search Console new queries groups report

3:18 - Google reviews disappearing 

3:53 - Google Posts tests scheduling option

4:53 - Google Ads phone call leads metrics

6:40 - Google Ads campaign level audience exclusions for PMax

7:21 - Google Ads new investment strategy recommendation tab

8:38 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

This week, surprise - surprise, we covered more Google Search ranking volatility. OpenAI launched its web browser, ChatGPT Atlas - it uses Google. Google Search Console performance reports are stuck again. Google said links, site moves and technical SEO do not help with quality issues. Google did not give more core updates more often, despite what they said a year ago. Google Ads celebrated its 25th birthday. Google AI Mode updated for fantasy sports. ChatGPT updated GPT-5 Instant for signed-out users. Google Search added price tracking graph for each trailer. Google Business Profiles performance report is missing call data. Google Ads for AI Max added a sources column in the search terms report. Google Ads will delete accounts without campaigns after 6 months. Google Local Search Ads in Google Maps supports sitelinks. Google AdSense has a new confirmed click status breakdown in reports. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

0:00 - Introduction

0:33 - Google Search Ranking Volatility Heats Up From October 15th To 17th

0:58 - OpenAI Launches Browser - ChatGPT Atlas With Search Powered By Google

2:11 - Google Search Console Performance Report Stuck At Sunday October 19

2:48 - Google: Links, Site Moves & Technical SEO Don't Fix Quality Issues

3:37 - Google's More Core Updates, More Often, Seems Unlikely

4:40 - Google Ads (Formerly AdWords) Launched 25 Years Ago

5:37 - Google AI Mode Fantasy Sports Updated & ChatGPT GPT-5 Instant Improved

6:08 - Google Search Adds Price Tracking Graph For Each Retailer

6:31 - Google Business Profile Performance Report Missing Oct 14 - 16 Call Data

6:57 - Google Ads AI Max Adds Sources Column in Search Term Report

7:17 - Google Ads To Delete Accounts Without Campaigns After 6 Months

7:31 - Google Local Search Ads In Google Maps Now Supports Sitelinks

8:06 - Google AdSense Adds Confirmed Click Status Breakdown To Reports

8:33 - Conclusion

Today we covered that Google Ads turned 25 years old today. Google Search Console performance reports are stuck at Sunday. Google Business Profiles call data is missing a few days of data. Google AI Mode should be better at fantasy sports queries.  ChatGPT updated GPT-5 Instant for singed out users.  Reddit sues Perplexity, SerpApi and others over stealing data.

0:00 - Introduction

1:10 - Google Ads turns 25 

3:26 - Google Search Console performance reports missing data

4:06 - Google Business Profiles call data missing 

4:37 - Google AI Mode updated for fantasy sports 

6:23 - ChatGPT updated GPT-5 Instant for signed-out users

6:44 - Reddit sues Perplexity, SerpApi and others over stealing data

8:47 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we just spoke about OpenAI’s new announcement, its AI web browser named ChatGPT Atlas.  It uses Google a lot not just for search but also as its user agent.  We dive into this news.

0:00 - Introduction

0:15 - ChatGPT Atlas 

6:36 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered Google not giving us more core update, more often. Google Ads is experimenting with setting the new customer value amount without advertiser input.  Google Ads will delete accounts without campaigns after 6 months.  And Google is testing AI powered product summary sections in AI Mode.

0:00 - Introduction

0:50 - Google didn’t come through with more core updates, more often

2:39 - Google Ads experimenting with setting the new customer value amount

3:55 - Google Ads to delete accounts without campaigns after 6 months

4:49 - Google AI Mode product summary section

6:27 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered Google Search ranking volatility heated up late last week. The Google Search Console crawl stats is missing a day.  Google’s Liz Reid was interviewed again.  Google Ads is rolling out the text guidelines feature in beta. Google Merchant Center now allows selling subscriptions for physical goods. Google also shows price tracking graphs by retailer.

0:00 - Introduction

1:38 - Google search ranking volatility heated up last week

2:38 - Google Search Console crawl stats is missing a day

3:20 - Google’s Liz Reid was interviewed 

7:14 - Google Ads text guidelines rolling out

8:11 - Google Merchant Center subscriptions for physical goods

9:25 - Google price tracking graphs by retailer

11:07 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

This week we covered the new Google Ads label, which Google says improves navigation but in my opinion, is a deceptive way to get searchers to click on those ads. Google Goldmine leaked as a search content ranking system. Bing now supports the data-nosnippet HTML attribute. Google’s Robby Stein spoke about AI not replacing search, AI within Search, SEO and more. Liz Reid, Google’s head of Search was interviewed on similar topics by the Wall Street Journal. Google’s people also ask is using AI a lot more often now. Google will use push notification to drive queries on AI Mode. Google local results, in some cases, drop the call button. Google Search now supports Nano Banana. Google is hiring a Google Discover engineer for UGC content. Google Ads has a new optimization insights recommendations. Google Ads released version 22 of the API. Google Merchant Center now supports physical good subscriptions. Google Ads updated its prescription drug terms policy. Google Merchant Center clarified its misrepresentation policies. That was the search news this week at the Search Engine Roundtable.

Thank you to our sponsor, Yahoo Search. Yahoo knows the way people are searching is changing – and as one of the top search engines in the US, with hundreds of millions of users, Yahoo Search is constantly evolving to deliver a simplified, innovative, and helpful search experience. Yahoo Search gives you quick, AI-powered summaries, plus AI chat when you want to dive deeper. Whether it's news, finance, sports, shopping or instant answers, get connected to what you need.

Today we covered Google Ads label grouping going live.  Google Ads new prescription drug ad policy. Google people also ask AI-generated. Bing supports the data no-snippet attribute. 

0:00 - Introduction

1:08 - Google grouped ad label is live

3:05 - Google Ads prescription drug ads policy

6:00 - Google people also ask AI-generated

7:21 - Bing supports data-no snippet HTML attribute 

8:34 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered the fake traffic surge for some e-commerce sites we saw from Google Search.  Google is providing help now for review extortion scams. Google’s Robby Stein was interviewed on AI Search.  Google has been designated with strategic market status. And YouTube Brand Pulse report is out.

0:00 - Introduction

1:44 - Google fake traffic surge

3:00 - Google review extortion scam help

3:51 - Google AI Search’s future

8:51 - Google a strategic market status in UK

9:53 - YouTube Brand Pulse report is out

10:43 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.