Search Engine Roundtable Podcast

It’s New Years and yes, we have Google search ranking volatility and its heated. I posted the Google 2024 search updates infographic.  Google has top store quality badges for websites.  Netflix has a Tudum section that ranks well in Google Search.  And more year end topics. 

0:00 - Introduction

1:05 - Netflix Tudum

4:47 - Top Quality Store Badge

6:13 - Google New Years Update Volatility

7:22 - Google 2024 Updates Infographic

7:50 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-31-2024-38660.html

Google’s CEO, Sundar Pichai spoke about Google’s urgency with 2025 and making Gemini a consumer app. Google’s spam update finished Thursday afternoon.  We also got Google Ads news with find related products and services and more…

0:00 - Introduction

2:12 - Google Gemini in 2025

8:45 - Google Spam update done

10:00 - Google find related ads

11:54 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-30-2024-38653.html

Google’s December 2024 spam update completed yesterday at 2pm ET but it had a busy and volatile week, burning through Christmas and the week.  Google rolled out new AI organized search results for restaurants.  Google Ads is testing search ads without ad descriptions.  Google Ads has a new policy that incorporates manual actions on the search side. Google Ads has a bug that turns on broad match.  Google Ads new asset-level conversion data for Performance Max.  Google Ads brand guidelines will be enabled for PMax campaigns.  Google Ads brand controls overrides for shopping ads.  Google Ads has a new brand report. Google Merchant Center relaxed some of its inconsistent language policies.  Google Knowledge Panels added payment options. Google is testing a nearby stores map that loads local packs.  Google had to provide its remedies to the DOJ for the antitrust case.  Apple wants to be involved in that antitrust case, for the default search part.  Googlers were working on Christmas.  That was this past week in search at the Search Engine Roundtable.

SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

0:00 - Introduction

0:44 - Google's Big December 2024 Spam Update Finished Rolling Out

1:17 - Google December 2024 Spam Update Burns Through Christmas

1:27 - Google December 2024 Spam Update Deindexing & Deranking Some Sites Hard

2:15 - Google Search Rolls Out AI Organized Restaurant Results

3:14 - Google Ads Tests Search Ads Without Ad Descriptions

3:33 - Google Ads Policy Disapproves Ads Pointing To Sites With Manual Actions

4:38 - Google Ads Bug May Lead To Broad Match Quietly Being Turned On

5:08 - Google Ads New Asset-Level Conversion Data in Performance Max

5:22 - Google Ads PMax Campaigns To Brand Guidelines Enabled After January 20

5:49 - Google Ads For Performance Max Brand Control Adds Shopping Ads Override

6:11 - Google Merchant Center Now Allows Some Inconsistent Languages Across Site & Feeds

6:38 - New Google Ads Brand Report

7:12 - Google Knowledge Panels Gain Payment Options

7:32 - Google Search Nearby Stores Map Without Local Pack

8:05 - Google Offers Its Required Remedies In DOJ Antitrust Case

8:44 - Why Apple Wants To Be Involved In Google's US Antitrust Case

9:22 - Googlers Working Christmas & Christmas Eve (2024 Edition)

Google's December 2024 spam update is still heated, although it should be done rolling out any time now. My 2024 Google algorithm in review story is up. Google Merchant Center relaxed its inconsistent language policy.  Apple wants to be involved in defending its search deal with Google.  Google Ads bug may lead to Google turning on broad match for some campaigns.  Googlers are again working on Christmas. 

0:00 - Introduction

1:03 -  Google Spam Christmas update

1:54 - Google algorithms in review

3:44 - Apple to defend Google?

4:58 - Google Merchant Center language policy

6:24 - Google Ads bug may turn on broad match  

7:14 - Wardrobe Change

7:35 - Googlers over Christmas

9:24 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-26-2024-38640.html

Google Ads will disapprove ads that have destinations to pages or sites that have Google Search manual actions. Google is rolling out AI-organized restaurant search result listings. Google Ads asset-level conversion data for performance max.  Google Ads PMax campaigns will have brand guidelines enabled.  Google Merchant Center Next has a new glossary.

0:00 - Introduction

1:18 - Google Ads asset level conversion data

2:38 - Google Ads brand guidelines changes 

3:14 - Google Ads manual actions policy update

6:55 - Google AI-organized results

8:21 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-24-2024-38627.html

Google's December spam update seems to be causing some be movement amongst some sites.  Google testing AI Mode in Search. Google Ads is testing ads without ad descriptions.  Google Ads has new brand controls for shopping ads in Performance Max campaigns. And more…

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-23-2024-38623.html

Google has finished rolling out the December 2024 core update, it finished super fast and was incredibly volatile. The volatility started over the weekend but lasted throughout the whole update. Google then released the December 2024 spam update. Mark Williams-Cook leaked a Google search ranking exploit through endpoints. Forbes cut ties with its freelancers over Google’s site reputation abuse policy. Google said it will treat sites within sites to tackle that sire reputation abuse policy stuff. Google’s John Mueller said disavowing toxic links is a billable waste of time. Google is actually testing double serving ads in its search results. Google Merchant Center has a new promotion type for first orders. Google Maps has a weird bug with some Business Profile listings. There is a new study on the removal of reviews in Google Maps. Google Search will soon get AI mode. Google Search is testing attach a file to your query. Google Search is testing richer carousels for things to do searches. Google Search is testing a shadow on hover of search results. Google is testing research more for articles. OpenAI opened up its ChatGPT Search to all logged in users. Google posted its Hanukkah decorations. That was the search news this week at the Search Engine Roundtable.

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0:00 - Introduction

0:53 - Google December 2024 Core Update Fast & Furiously Finished Rolling Out

1:51 - Google December 2024 Core Update Landed & It's Big

2:12 - Google December 2024 Spam Update Rollout Shocks Before Holidays

2:59 - Video On Google Exploit With End Points Reveal Interesting Ranking Signals

3:43 - Forbes Fires Freelancers Over Google's Site Reputation Abuse Policy

4:22 - Google Site Reputation Abuse: Treating Some Sites Within A Site

4:59 - Google: Disavowing Toxic Links Is A Billable Waste Of Time

5:12 - Google Ads Tests Double Serving Ads From Same Advertiser On Same Page

5:51 - New Google Merchant Center Promotion For First Order Discount

6:06 - Broken Google Maps Business Profile Listings

6:31 - Study On Removal Of Google Local Reviews

6:56 - Google Search To Gain AI Mode

7:29 - Google Search Tests Attach File To Ask About A File

7:43 - Google Search Tests Rich Things To Do Image Carousel

7:55 - Google Search Shadow On Hover Of Search Results

8:09 - Google Search Research More Articles Section

8:20 - OpenAI Opens ChatGPT Search To All Logged In Users

8:40 - Google Hanukkah Decorations Are Live For 2024

8:47 - Conclusion 

Google's December 2024 core update is done and it was quick and painful.  Google Maps has a bug with some Business Profile listings flickering away.  Google spoke about blocking policy pages.  There is a new study on Google local reviews.  Google Merchant Center lets you now select your payment methods.

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-19-2024-38605.html

The Google search API leak, now with an end point leak, shows some real interesting Google ranking information. Forbes fired its freelancers likely due to the Google site reputation abuse policy. Google Ads is testing double serving ads from the same advertiser on the same search results page. Google is testing things to do image carousels. Google is testing a shadow effect to search results snippets.

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-18-2024-38596.html

Google said they are tracking the site reputation abuse problem by treating some sites within a site.  Google says disavowing toxic links is a billable waste of time. ChatGPT Search is now out for all logged in users, for free.  Google Merchant Center has first order discount promotion types.  Google added newish documentation around faceted navigation. 

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-12-17-2024-38590.html