Search Engine Roundtable Podcast

Search Engine Roundtable Podcast

By Barry SchwartzTechnology
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Search Engine Roundtable Podcast episodes

  • Google Volatility With Gains & Losses, Updated Web Spam Policies, Cache Gone & More Search News

    Google Search rankings gains were lost for many, followed more more volatility this week. Google updated its web search spam policies, with a focus on site reputation abuse. Google’s cache operator is now fully dead. Google’s site command for image search seems broken. Google fixed a Search Console reporting bug with product snippets. Google Maps has this fake reviews notice on business profiles. There may have been a spike in reviewed removed by Google on September 17th. Also small changes to your business listing may now trigger re-verification on Google Business Profiles. Google merchant listings now added priceType and sale pricing examples. Google spoke about image SEO and the importance of the embedded page. Google is testing new shopping/product cards on the search results. Google is testing “from small businesses” carousel. Google is testing “states in the news” and “backstory” sections for top stutters. Google product detail grids is testing most popular and best price labels. Google is testing for you labels and preferred source labels. Google Ads has a ten sitelinks but it is a bug. We had a poll on if you are using traditional search less now with AI products out. That was the search news this week at the Search Engine Roundtable.

    SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.


    0:00 - Introduction

    0:45 - Google Search Ranking Increases During Core Update Wiped Out Post Update

    1:28 - Google Search Ranking Movement Heated, Volatility Continues 9/25

    1:49 - Google Updates Web Search Spam Policies

    2:17 - Google Cache Is Fully Dead

    3:18 - Google Site Command For Image Search Wonky

    3:42 - Google Fixed Google Search Console Product Snippets Report

    4:13 - Google Maps Fake Review Notice On Business Profile

    5:04 - Spike In Removed Google Reviews On September 17th

    5:45 - Report: Small Google Business Profile Updates May Trigger Re-Verification

    6:20 - Google Merchant Listings Adds priceType Property & Sale Pricing Examples

    6:42 - Google Describes Importance Of Page Image Is Embedded On For SEO

    7:14 - Google Search Tests Shopping / E-Commerce Card

    7:43 - Google Search From Small Businesses Carousel

    7:52 - Google Search: States In The News

    8:05 - Google Search Backstory Top Stories Section

    8:18 - Google Search Product Detail Grid With Most Popular & Best Price Labels

    8:35 - Google Search Tests For You Label

    8:47 - Google Search Tests Preferred Source Label?

    9:07 - Google Ads With Ten Sitelinks - A Bug

    9:25 - 55% Are Using Traditional Search Like Google Less Since Gen AI Products

    9:59 - Conclusion

    11 min
  • It’s New: 9/26: Google spam policies, ranking volatility, branded AI Overviews, GA4 imports

    Google Search ranking volatility remains heated but it spiked more again in the past 24-hours. Google updated its web search spam policies. Google AI Overviews don't really show up for branded queries, but they may in some rare cases.  And GA4 has new data imports.


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at https://www.seroundtable.com/recap-09-26-2024-38133.html

    11 min
  • It’s New: 9/25: TikTok Search Ads, JavaScript Noindex bug, review warnings and more Google UX

    TikTok is launching search ads. Google may have a bug with some JavaScript pages and the noindex directive.  Google Maps can show fake review notices and other issues with reviews.  Google is testing most popular and best price labels in the popular products section. Google is testing "for you" labels and also "preferred source" labels.


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-25-2024-38121.html

    14 min
  • It’s New: 9/24 : Google Cache dead, Small businesses, Merchant listings, Search Console fixed and AI inclusivity

    It took 9 months, but Google finally fully did away with the Google Cache. Google fixed the Search Console product snippets reports.  Google Merchant listings gains new priceType property and sales price examples. Google is testing a from small business carousel. And the AI inclusivity pact.


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-24-2024-38114.html

    10 min
  • It's New: 9/23 : Google Gains Lost, Tons Of Ad Sitelinks, Shopping Cards & AI Search Poll

    The Google Search ranking volatility has not calmed, those who saw some gains during the August core update are now seeing those gains being wiped out.  Google Ads has a bug where it showed ten sitelinks. Google is testing a new shopping card feature at the top of the search results. 55% of you are using Google or traditional search engines less often with AI now being available. 


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-23-2024-38107.html

    14 min
  • Google Ranking Volatility Spikes, Search Console Bug, Search App Stalled, Google Ads News & Business Profile Suspensions

    Another week and more Google Search ranking volatility, in fact, it has not calmed but we saw even more spikes in the middle of this week. Google Search Console may have a bug with product snippets reporting. Google Search App stopped working Saturday night for a few hours. Google said again, Core Web Vitals are not as important as many think. Google Indexing API may be causing some spammers some trouble, or maybe it is just normal indexing selection. Google updated its crawler documentation with the effects and snippets. Google suspended many Google Business Profiles this week. Google updated its documentation around review restrictions. A new study on Google AI Overviews shows links go to information intent pages. Google Search will label images as AI-generated, edited with software or taken with a camera. Google Ads added negative keywords for PMax, new insights and reports, and so much more. Google is testing sticky headers for the new layout. Google is testing expanded discussions and forums layouts. Bing is testing snippets that scroll. Google asked on social if you use Gemini to do SEO and then removed it. Google posted a bunch of the DOJ trail exhibits, files, documents and responses. That was the search news this week at the Search Engine Roundtable.

    SPONSOR: Wix Studio - Did you know the Wix Studio SEO Course is almost here. It covers topics like keyword research, technical SEO, local SEO, SEO reporting, link building and more. Learn more at wix.com/seo/learn/seo-course-waitlist.


    0:00 - Introduction

    1:13 - Google Search Ranking Volatility Continue With Big Movement Again 9/18

    2:14 - Google Search Console Product Snippets Report Surge Again, Likely A Bug

    2:59 - Google Search App Stopped Working Saturday Night

    3:30 - Google: Core Web Vitals Aren't As Important As Some People Might Think

    4:15 - The Google Indexing API Not Working For Some Or Indexing Issues...

    5:08 - Google Updates Google Crawlers & Fetchers Docs With Affects & Snippets

    5:57 - Google Suspending Many Google Business Profiles

    6:27 - Google Reviews Restrictions For Business Profile Policy Violations

    7:20 - Study: 96% Of Google AI Overviews Links Go To Informational Intent Pages

    7:45 - Google Search To Label Images As AI Generated, Edited Or Taken With Camera

    8:32 - Google Ads Gains Negative Keywords, Insights, Reporting To PMax & Much More

    9:10 - Google Tests Sticky Headers For Ads & Results

    9:24 - Google Tests Expanded & More Discussions and Forums Results

    9:42 - Bing Search Result Snippets That Are Scrollable

    10:00 - Google Asks On Social If You Will Use Gemini AI For SEO

    10:36 - Google US DOJ Trial Exhibit Files, Documents & Responses

    11:08 - Conclusion

    12 min
  • It's New: Sep 19: Google Ranking Shuffling, Local Suspensions, Core Web Vitals Eek & YouTube Communities

    The Google Search ranking volatility continues, with another big swing yesterday, September 18th.  Google is mass suspending Google Business Profiles in some industries and segments. Google again said stop worrying too much about Core Web Vitals.   YouTube launched a new YouTube community experience. 


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-19-2024-38095.html

    10 min
  • It's New: Sep 18: Google Ads News, image search panels and product snippets reporting bug

    Google Search will soon show if an image is AI-generated, edited with photo editing software or taken by a camera. Google Search Console has a bug showing product snippet search appearances in the search performance report again.  Google Ads announced negative keywords for PMax, new insights, expanding more AI features and more.  


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-18-2024-38085.html

    12 min
  • It's New: Sep 17: Google API Indexing Issues, Sticky Headers & More Forums In Google

    There are complaints about the Google Indexing API not working but I suspect it is working as Google planned. Google is testing sticky headers for ads and search results. Google is testing an expanded version of discussions and forums.


    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


    This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.


    More specifics will be posted later at  https://www.seroundtable.com/recap-09-17-2024-38077.html

    8 min
  • It's New: Sep 16: Using Gemini For SEO, review restrictions, crawler docs & DOJ/Google files

    I posted a bunch of resources around the US vs Google monopoly trial. Google updated its crawler documentation in a big way. Google posted new local review restrictions and enforcements. Google is asking how you will use Gemini and AI for SEO.

    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

    More specifics will be posted later at https://www.seroundtable.com/recap-09-16-2024-38075.html

    10 min

About Search Engine Roundtable Podcast

From the publisher's feed

This podcast includes weekly search news recaps and vlogs that Barry Schwartz of the Search Engine Roundtable produces. It covers SEO, SEM, organic and paid search topics, mostly around Google but also on Microsoft Bing and other search engines.