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Welcome to the summer series of Secrets of Successful Business. We’re taking a few weeks off over the holidays so we thought it would be a fantastic opportunity to recap some of the favourite podcasts of 2021.

It was a thrill to welcome Mel Browne and Lauren Law to the podcast this year. Ex accountants and financial planners, Mel and her work-wife Lawsie now help women level up their financial game plan with their signature program the Financial Adulting Plan. Back in episode 6 of the podcast, the ladies share their secrets for running a successful business; it's absolute gold!

There’s so much goodness in this episode, we even discuss the important topic, why crocs aren’t shoes. It’s always fun chatting to Mel and Lawsie so, if you want to hear some great business tips and have a bit of a laugh, head on over to episode 6 of the podcast. 

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This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

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If you own a product based business, the last two years have been tough. A pandemic, forced closures, the necessity to move online, it's all taken a toll. So, today I’m calling in the experts, Jacqueline Snyder and Minna Khounlo-Sithep are The Product Boss, and if you want to get more customers to buy your product then this episode is a must listen. 

Minna is an Amazon guru with over 15 years of entrepreneurial experience. She is the owner of Lil’ Labels and has a revenue of multiple 6-figures selling on Amazon, Walmart and Jet. Jacqueline is a fashion designer and business strategist, founder and CEO of Designer Consulting Co-op and she has helped over 2,000 fashion-based brands grow their business. She founded Cuffs Couture and sold products worldwide. Today they are The Product Boss. With a podcast of the same name boasting over 2 million downloads, online courses and resources tailored to help product-based business and their new world-wide Small Business Shopping Directory, Minna and Jacqueline are the product gurus.

On this episode they share:

• How product based businesses can get more clients and make more money simply by staying local;
• The LEANS framework and how to use pull marketing to increase your reach;
• Why it’s vital to follow-up with your customers to get the sale;
• How to leverage social media to gain traction;
• Simple ways to find your customer community;
• Short game and long game strategies for successful business; and 
• Why organic growth wins every time.

We also chat about their new initiative, the Small Business Shopping Directory and the 1 in 5 Pledge’ even Aussie Businesses can get involved. We’d love for all listeners to partake in the Shop 1-in-5 Small Business Pledge at shop1in5.com or at the link here.

Connect with The Product Boss on Instagram here or visit the website.

Courses and resources:

Minna and Jacqueline’s signature course is called Multi-Stream Machine and is designed to grow product-based business sustainably to get more vi

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
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Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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What does it mean to lead by design? For many it’s about building culture, routine and structure to enable staff to shine and find success. For today’s guest, Colleen Callander, it’s also about being empowered to lead with confidence in business, and in life and that takes courage.

Colleen Callander, an award-winning CEO, has a wealth of knowledge and a proven track record in brand growth strategies.  The former CEO of SportsGirl, and founder of Mentor Me Women, Colleen is sharing her story, and her thoughts on leadership, brand development and the retail industry in her new book Leader By Design.

In this episode of the podcast we chat about:

• Colleen’s remarkable career, starting as a retail assistant and working through the ranks to become CEO of SportsGirl;
• How to overcome limiting beliefs;
• What it means to be a ‘leader by design’; and
• What ‘kindness as a new currency for leaders’ means.

Colleen also shares her advice for aspiring leaders and gives us the low-down on her new program ‘Mentor Me Women’.

If you’d like to read Colleen’s book “Leader By Design” you can buy a signed copy here. You can also find it in all good book stores.

Learn more about Mentor Me Women here.

Connect with Colleen Callander on Instagram here or visit her website.

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula.

  My signature service is a practical, proven and realistic way to set your prices. It works for both product and service based business and it’s tailored to help you design a profitable and sustainable business and a life you’ll love.

I cover all the bases from mindset to the practical and there’s load

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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Does the thought of entertaining family and friends these holidays stress you out? Me too! I’m going to go off on a tangent this episode and chatting to my wonderful friend, Janelle Bloom who is sharing her tips for wonderfully easy, stress free, holiday entertaining.

Janelle is a best-selling cookbook author, radio presenter, food writer, recipe developer and stylist as well as one of Australia’s most-loved TV chefs, appearing on Ready, Steady Cook. Janelle creates incredible fool-proof and easy to follow recipes and believes that good cooking begins with confidence and a little patience.

As a treat for listeners, Janelle has created 9 delicious recipes to download and shares her tips for stress free entertaining in a beautiful ebook. You can download it here.

Connect with Janelle Bloom on Instagram here or visit the website.

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula.

My signature service is a practical, proven and realistic way to set your prices. It works for both product and service based business and it’s tailored to help you design a profitable and sustainable business and a life you’ll love.

I cover all the bases from mindset to the practical and there’s loads of easy to use plug and play templates included. And you don’t need to be a numbers expert because, with a few simple steps, I’ll show you exactly how to set the perfect prices for your business.

It’s time to take pricing out of the too hard basket. My signature 1:1 service, the pricing formula is available now. But if you’d prefer to work at your own pace, registrations are now open for the new pricing formula course. Learn more.

 Not sure if coaching is right for you? Book a Discov

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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Facebook
LinkedIn
Website

Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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If you own a business, you’ll know that taking time off is not always simple. When others are planning holidays and trips away, you’re wondering what the impact will be if you go MIA for a few days, let alone an extended period of time. 

In this episode I’m sharing tips learned over twenty plus years owning product and service based businesses. I’m diving into the practicalities so that you can start planning, avoid the overwhelm and create some much needed space.

I’m also discussing the business wins and how to reward yourself when they happen. My challenge to you is to not only plan to take time off these holidays, but also to reward yourself for another year in business. 

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula.

 My signature service is a practical, proven and realistic way to set your prices. It works for both product and service based business and it’s tailored to help you design a profitable and sustainable business and a life you’ll love.

 I cover all the bases from mindset to the practical and there’s loads of easy to use plug and play templates included. And you don’t need to be a numbers expert because, with a few simple steps, I’ll show you exactly how to set the perfect prices for your business.

 It’s time to take pricing out of the too hard basket. My signature 1:1 service, the pricing formula is available now. But if you’d prefer to work at your own pace, registrations are now open for the new pricing formula course. Learn more.

Not sure if coaching is right for you? Book a Discovery Call NOW.

Join the conversation

Discover the Secrets of Successful Business Facebook page 

Follow Justine on Instagram @floss

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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Facebook
LinkedIn
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Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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For the last two decades, Kirstie Clements has helped shape the publishing industry and the Australian fashion industry. Former Editor-in-chief of Vogue Australia, judge on Australia’s Next Top Model, and bestselling author of The Vogue Factor, her latest book, Why did I buy That? Fashion mistakes, life lessons, takes us into the world of high-fashion and those fashion faux pas we’d all rather forget.

In this episode we dive into:

• Kirstie’s 20 plus year career in publishing and fashion;
• Does Devil Wears Prada ring true? What’s it really like working in magazines;
• The highlight of Kirstie’s career and her greatest achievements;
• The changing face of fashion and tips on classic trends;
• The don’t buy fashion items; and
• If you want a career in publishing or just want to pitch the editor, the best way to capture attention in an email pitch.

So, if you’ve ever asked yourself ‘Why did I buy that?’ you’ll love this today’s episode.

Kirstie’s new book Why did I buy That? Fashion mistakes, life lessons is available now from all good booksellers.

Connect with Kirstie on Instagram here or visit her website.

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula.

 My signature service is a practical, proven and realistic way to set your prices. It works for both product and service based business and it’s tailored to help you design a profitable and sustainable business and a life you’ll love.

I cover all the bases from mindset to the practical and there’s loads of easy to use plug and play templates included. And you don’t need to be a numbers expert because, with a few simple steps, I’ll show you exactly how to set the perfect prices for your business.

It’s time to take pricing out of the too hard basket. My signatu

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
Instagram
Facebook
LinkedIn
Website

Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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Do you need to hire staff? Does the recruitment process give you hives? From when to hire and how to go about it, to sifting through the resumes and then picking the right candidate for the job; you either love it or hate it. There's no middle ground. 

HR and recruitment are foreign to many small business owners simply because it's one of those things in business that we rarely need to do. Today's guest, Erin Evans, is a recruitment expert and is going to share her secrets for streamlining the process.  

The Co-Founder and Director of Firesoft Group, Erin specializes in IT and digital recruitment and consulting services. A multi- award-winning business owner, Erin’s experience spans franchise operations, startup build and systems implementation, business development, brand management, and of course, technology and the ever-evolving landscape of human capital, consulting and recruitment.

We also talk about:

• Recruitment strategies for small business;
• The right time to hire and recruitment dos and don’ts;
• Choose the right person for your business;
• Interview tips and great questions to ask;
• How to manage salary negotiations; and
• Onboarding new staff and how to welcome them to the team.

Interested in DIYing your recruitment? Take a look at uRecruit by Firesoft People.

uRecruit was developed to enable individuals responsible for hiring to quickly skill-up across the full spectrum of recruitment activities and provides step by step instructional videos, guided templates, project management tools, checklists and of course all the documents and forms required throughout the hiring process and beyond!

uRecruit exists to enable hiring managers to take on the pro’s and secure the best talent to push their business forward! 

Use the DISCOUNT code here for 30% off uRecruit!

Connect with Erin on Instagram here or visit the website.

This episode is brought to you by

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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LinkedIn
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Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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Renovating existing homes and buying real estate to update and flip has certainly gained momentum over the last few years, and today, those in the business of renovation are reaping the rewards. 

Today's guest, along with a couple of her best friends, started their business by renovating a single house back in 2014. Little did they know the Instagram account they set up for family and friends would spark a generation of DIY renovators and grow a multi-million dollar business.

Threebirds Renovations is known for their stunning house transformations, signature light, bright, and white style, and more recently The Reno School and The Styling School. They're inspiring countless women to follow in their footsteps.  

Today it's a pleasure to welcome one of the birds Lana Taylor to the podcast. We're going to talk about how to create a dream home and a dream business. 

We also chat about:

• How Threebirds Renovations began; their business vision and how it’s evolved over the last seven years;
• Navigating a business in a typically male-dominated industry;
• What it’s like to work with your best friends and how each of their roles evolved and were defined as the business grew;
• DIY and Style trends for 2022;
• Why they chose to scale the business with The Styling School and The Reno School, and how you can be a part of it too;
• The top 5 tips for renos or DIY; and
• Where to from here, what the future looks like for Threebirds.

Connect with Threebirds Renovations on Instagram here or visit the website.

Threebirds Renovations Dream Home How-To  is available now from all good booksellers.

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula. 

My signature service is a practical, proven and re

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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Facebook
LinkedIn
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Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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Do you want to make more money in your business? Of course you do! 

In episode 30 of the Secrets of Successful Business, I’m sharing six simple ways to increase revenue without spending a fortune in the process. A few tweaks here and a little education there; it’s a short, sharp episode and I’m not giving away any spoilers here. Tune in for all the secrets.

This episode is brought to you by the Flossi Creative Special Introductory 1:1 Coaching Offer. 

What’s it all about? Well, if you’ve got a spare hour and you want to:

• Grow your business; 
• Increase profitability;
• Sort out your pricing;
• Get your expenses under control; 
• Create messaging and content that converts;
• Set some new business goals, or 
• Talk about the areas of your business that overwhelming you and keeping you up at night, then reach out.

Not sure if coaching is right for you? Book a Discovery Call NOW.

Join the conversation

Discover the Secrets of Successful Business Facebook page 

Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative

Producer: Leah Stanistreet – Snappystreet Creative

Music: Francesco D’Andrea

This show is powered by Buzzsprout

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
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Facebook
LinkedIn
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Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...

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My guest today definitely brings the yay into every day. I'm thrilled to be chatting to Sarah Davidson, entrepreneur, author, and founder and host of the globally recognized podcast Seize the Yay. Sarah started her career as a risk adverse lawyer and, after buying a little too much matcha, became an ‘accidental’ entrepreneur. Sarah loves a good pun, cracking motivational quotes, crime novels, and sloth Sundays, something that I also embrace!

Founder of Matcha Maiden, co-founder of Matcha Mylkbar, and host of vlog Spoonful of Sarah, I first met Sarah in 2020 as she released her first book, Seize The Yay. We were in the middle of Covid 1:0 but Sarah was determined to embrace the unexpected twists and turns of the pandemic just as she embraces the challenges of being in business, with a smile and a can-do attitude.  Today we are chatting about life as an entrepreneur, how things have changed over the last year and how we can all get a little more yay into our day.
 
We also chat about:

• Learning on the fly;
• Take a leap of faith;
• Why it’s important to fail and fail fast and fail forward; 
• How to get out of your comfort zone and why it’s a good thing; and
• For those new to podcasting or thinking of giving it a crack, her expert insights;

Connect with Sarah on Instagram here or visit her website.

This episode is brought to you by the Flossi Creative Special Introductory 1:1 Coaching Offer. 

 What’s it all about? Well, if you’ve got a spare hour and you want to:

• Grow your business; 
• Increase profitability;
• Sort out your pricing;
• Get your expenses under control; 
• Create messaging and content that converts;
• Set some new business goals, or 

Talk about the areas of your business that overwhelming you and keeping you up at night, then reach out.

 Not sure if coaching is right for you? Book a Discovery Call NOW.

Support the show

This episode is brought to you by Become A Business Money Magnet - Simple habits to manage your money and supercharge your profits!

Want 30 Ways to Save Money in your Business? Download the guide here.

Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
Join the conversation

Connect with Justine:
Instagram
Facebook
LinkedIn
Website

Discover the Secrets of Successful Business Facebook page
Follow Justine on Instagram @flossifiles or @secretsofsuccessfulbusiness

Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – Snappystre...