Most real estate investors are used to chasing the same leads as everyone else, competing tirelessly over properties listed on the MLS or platforms like Zillow. However, there’s a lucrative avenue that often goes unnoticed: off-market inherited property deals. 

In a recent episode of Raising Private Money, host Jay Conner sat down with Micah Nicholes, owner and CEO of US Lead List, to reveal why pre-probate and inheritance leads offer unparalleled opportunities for savvy investors.

Micah isn’t a typical data broker—his hands-on experience since 2014 includes buying, holding, wholesaling, and selling properties himself, using the very data his company provides. Through US Lead List, he’s helped investors all over the country find motivated sellers and close deals that most competitors don’t even know exist. 

What makes these leads so potent is that many inherited properties aren’t yet being marketed, and their owners haven’t fully decided on selling. This creates a window for investors to step in early and position themselves as trusted problem solvers.

Inherited property deals differ from traditional motivated seller leads in several crucial ways. First, inherited homes are often paid off, which means sellers aren't wrestling with mortgage pressure. The families involved face logistical and emotional challenges after the loss of a loved one, and the property is just one aspect of their complex situation. The pain points for these sellers aren’t always strictly financial—they're searching for simple, respectful solutions, and they value the guidance of investors who approach with empathy.

Building rapport is paramount in these deals, as Micah Nicholes has learned both professionally and personally. In recent months, he navigated probate following his father’s passing, feeling the whirlwind of emotions and logistics that heirs regularly face. He stresses the importance of being a listener first, putting aside the investor’s immediate objectives to understand what the seller is going through. Creating trust opens the door to strong relationships—and often, sellers will choose the investor they trust over higher offers from others.

Another benefit of working with inherited property lists is the lack of direct competition. These leads are fresh, often provided monthly, and have not yet been inundated by calls or offers from other investors. This gives acquisition teams a chance to engage sellers before they think of listing, negotiating, or entertaining competing bids. Jay Conner, who’s used Micah’s service for years, values being able to reach sellers ahead of the competition, making the process less about battling for offers and more about establishing a genuine connection.

Direct mail marketing plays an essential role in this strategy. Letters sent to inherited property owners are generic and sensitive, never mentioning the recent passing in the initial outreach. The aim is to invite conversation without poking at fresh emotional wounds—most sellers volunteer information about their inherited status naturally during early discussions. By approaching with subtlety and respect, investors can build the goodwill that’s essential for closing such deals.

US Lead List stands out for the depth and segmentation of its data. Investors receive not just names and addresses, but detailed property information, tax delinquency status, vacancy data, and more. These datasets are divided into critical subgroups, including pre-probate, surviving spouse, trusts, and inter-family transfers, each with its unique implications for timing and negotiation. Micah’s favorite niche is marketing to those inheriting portfolios of multiple properties; helping heirs navigate this headache offers relief for them and great opportunities for investors.

Success in this niche isn’t only about having great lists. Consistency in marketing, empathetic acquisition teams, and persistent outreach make all