If you're running a Marketing Campaign without a Sales conversion strategy there is a chance you're leaving opportunities out there and not making the ROI possible.
So many marketers and campaign managers find clients drop off and cancel their services due to lack of conversion. 
Not every lead is going to be perfect but without a strategy for approaching, engaging and supporting your NEW leads you’re not giving yourself enough of a chance. 
When you’re preparing a marketing, lead generation or outbound sales campaign you should be thinking about:

"Ryan Tuckwood said that “people don’t always buy the best solution, but instead; buy from those that are front of mind” and I agree with this. Stay current, share relevant content and add value along the way (without being annoying), when someone drops the ball or their needs are elevated they will think of you"

Want to know what should be included in your marketing campaign, the difference between marketing campaign Vs sales as well as your marketing strategy and sales strategy; this episode is for you! 

For FREE resources and more valuable content you can sign up to my monthly industry insights HERE.

Replicating your ideal clients couldn't be easier and in this episode I teach you how to replicate your ideal clients without having to wait for marketing to work it's magic.
If you're winning new business within new industries and client types, this is a great time to reach out to others and focus on the challenges or problems you've solved for others similar to them.
I explain the importance of language in Sales, problem solving, benefit (what's in it for them), asking incredible open and insightful questions.
And then HOW to reach out (without being sleazy).
This is the biggest opportunity available to you right now and WILL get you results if you do this effectively.  Only about 20% of clients I work with are doing this in any capacity, once we start working and implement this as a strategy it's game changing for them.
And the beauty of this... you can apply this strategy to ANYTHING you do, regardless of the business, product or service, now or in 5 years! 
I share my FREE Client Replication Table which you can download & edit HERE
PS. this is also a great tool for Marketing and Lead Generation Strategies. Remember: Marketing and Sales go hand in hand, but without a Sales strategy you won't be converting as highly as you could.
Connect with me & share your biggest takeaways with me on Instagram: https://www.instagram.com/harrietsalescoach/ 
LinkedIn: https://www.linkedin.com/in/harriet-mellor/ 
Please like, follow & drop me a review if you LOVED this podcast. 
And, as always, you can email your questions or topics you would like to hear to [email protected] 
Happy Selling! 

When I think LinkedIn I think Nat Bibby!

And today I am diving into all things LinkedIn, whether you’re on the platform or thinking of joining, this episode is going to be full of tips and tools to making the most from your time on the platform.

If you're not yet using the platform to build stronger connections, LinkedIn for Business Development or not sure what to post on LinkedIn then this episode is for you.

We chat about:
- Why you should use LinkedIn for business
- The power of connections on LinkedIn
- What to post and when to post on LinkedIn
- The difference between a LinkedIn business and personal page
- Tools and Tips to make a biggest impact on LinkedIn

And we share our experiences on LinkedIn and why we think it's the BEST platform to be on right now for your business.

With over 12 million users in Australia, 188 million in the US and 32 million in the UK there is no shortage of connections for you to make.
Stats from Kinsta.com show that over 40% of users visit the platform daily and LinkedIn has the highest conversion of leads when compared against Facebook and Twitter.

Connect with me and let me know what you think about this episode via the usual: LinkedIn and Instagram

Be sure to connect with Nat Bibby on his favourite platform, LinkedIn, of course HERE. 

Check out last weeks episode where I take you across 3 Business Development Strategies, including LinkedIn.

It's an action episode so make sure you take notes & implement, because action creates results! 

Thanks for being here, catch you on next weeks episode for more Sales tools, tips, expertise & advice. 

--------
Nathanial Bibby is the Managing Director of the #1 LinkedIn marketing and training company in the world. Bibby Consulting Group have successfully helped their clients close $400 million in additional sales through LinkedIn marketing strategies.

Nathanial was awarded the winner of Best Use of LinkedIn at the Social Media Marketing Awards in 2019 for his campaign LinkedIn Heroes. He won the award again in 2020 for his weekly series Monday Night Live. The Social Media Marketing Institute rank Nathanial the number one LinkedIn expert in the entire Asia Pacific region.

In this episode I share the importance of Business Development and the 3 strategies to find and develop new opportunities (and this isn't just about cold calling - before you keep scrolling...) 

Next week we dive deeper into LinkedIn for Sales and Connection with LinkedIn Specialist Nathanial (Nat) Bibby... be sure to follow & never miss a new episode.

When I moved from the UK to Australia I started with no connections and no awareness within the country, state or industry! I used these 3 strategies to develop my pipeline, build a meeting agenda of over 20 per week and I quickly went from over $1m in my first year through to $9.8m in annual sales by year 3.

Jump to the 5 minute mark for a self assessment on your LinkedIn
An example of an 'about section': Click HERE.

REMEMBER: Lead generation is about finding what works for you, your clients and is effective. Spending time on outbound lead generation will be frustrating and unsuccessful when not done effectively, not aligned with what you do or who you help.

Did this episode resonate with you? I love hearing from you; leave a review, share or drop me a message. Chat soon.

I would love to connect with you on LinkedIn
Or find me on Instagram HERE

I will be back next week with my guest Nathanial Bibby to chat all things LinkedIn; so whether you're on LinkedIn, active or not, there will be something for you. 

I chat with Lanna Hill; Media commentator, trainer, business strategist, speaker and MC; founder of Leverage Media in Perth, Australia.

I first met Lanna Hill many years ago before I built my first business and I have followed her incredible journey ever since. 
Lanna's energy, expertise and passion for her clients and the industry is clear to see.  In this episode we cover:

We wrap up with where to start and how to make it matter to them ‘What’s in it for them’ (which is so important to a successful pitch and sale). 

If you’re ready to leverage the media or are considering outsourcing your PR then this episode is for you. 

Join the conversation and share your thoughts and takeaways from today's episode via Instagram / LinkedIn 

Connect with me on LinkedIn or follow me on Instagram

Connect & learn from Lanna on LinkedIn https: Click HERE 
For more info on Leverage: Click HERE

And I would LOVE if you could leave a rating and review - it helps to reach more incredible business owners and sales people to leverage these tools and expertise to grow their businesses. 

Are you getting ghosted by a potential client after sharing your offer or ghosted by a client?
Getting ghosted in sales can be part of the territory, however it doesn't need to be.
In this episode I share the common reasons why you're getting ghosted and what you can do to avoid or overcome it.
I share with you:
- Why Sales discovery is so important
- Example sales discovery questions
- How to re-ignite a ghosted lead or opportunity
- What you need to include before leaving your sales meeting or discovery session
Make sure to listen to the end where I share an example of ghosting and the exact contact that got an update / answer and re-ignite the opportunity.
For more tips & tools be sure to follow me on Instagram @harrietsalescoach
Connect on LinkedIn & share with me your biggest takeaway 'Harriet Mellor'
For more on 'Sales Discovery' check out the episode with guest Paul Seigne.
Be sure to follow & subscribe to never miss an episode.  I will be bringing new episodes to you weekly... 
Got a topic you want me to cover? Drop me a message via the links above on my social pages

If you’ve not created a business collaboration before and don’t know where to start, we cover it all in this episode. Collaborations allow you to reach more people and get your brand / offering in front of many with less time, resources and investment.

From asking for a business collaboration, awesome and unique collaboration ideas through to executing the collaboration to generate more sales and awareness for your product or service. 

In this episode we cover:

A business Collaboration needs to be a win for both sides, just like in an effective sales exchange, and the Collabosaurus app has been created to do just that. 

Find & create your own collaborations HERE
Jess Ruhfus is the Founder of Collabosaurus, a marketing platform that match-makes brands for clever collaborations & partnerships. With a background in fashion publicity and marketing education, Jess was frustrated sourcing cool brand partnerships in events, products & social media. Collabosaurus launched in 2015 and has now attracted over 8500+ brands including Porsche, ASOS, Bondi Sands & Marks & Spencer. Jess won the 2019 B&T 30 Under 30 award in Entrepreneurship, & has spoken for Apple, Vogue, General Assembly, Microsoft & The College of Event Management.

If you enjoyed this episode, please like, follow & share, my mission is to reach 1 million business owners! 

Links Referenced in the Episode: 

- 9 Ideas for B2B collaborations: https://www.collabosaurus.com/blog/new-b2b-industry-collaborations/
- How a collaboration didn’t go to plan but yet was still a success! https://www.collabosaurus.com/blog/channel-10-s-800-roi-with-collabosaurus-ft-a-few-hiccups/ 
- How To Say No To People Who Want To Pick Your Brain https://www.youtube.com/watch?v=BXRjwRM5IUM 

Paul has over 20 years of experience in Sales and we dive into rejection, how to detach from the outcome (not fearing the ‘no’) and why we LOVE sales. 

Paul Seigne is the Sales enablement manager at Consumer Intelligence firm, Talkwalker, focused on driving effectiveness within the teams across Japan and Asia Pacific. He supports the team to realise their full potential whilst driving integrity led sales with their clients at the core of everything they do. 

In this episode we cover:

Whether you’re new to Sales or a seasoned Sales person this episode is gold and is the reminder that we all need to get back to Sales basics and to get excited by the opportunities that are out there for everyone. 

Understand what is a Discovery Sales Process, why discovery is important in sales and the top sales discovery questions. 

Paul’s reminder to us all, if you can focus on doing 1% better every day: do the right things, great things will follow. 

Make sure you listen to the end to find out if Paul would take $1million or flip a coin for $1billion!! 

You can connect or follow Paul on LinkedIn: Click HERE.

If you found this episode valuable, I’m sure you connections will too, share this episode & connect with me on LinkedIn (let me know your biggest takeaways): Click HERE.

Or on Instagram HERE.

NEVER miss an episode, follow or subscribe for more Sales tips, advice & awesome guests.

A Sales Strategy isn't as complex as you may think.  I lift the lid on a Sales Strategy, what it is and why you need one.
Sales and marketing working together for the best outcome... 
Whether you want to grow you sales, generate more revenue, convert more clients or just get clear on what a sales strategy should look like in your business, this episode is a must when you're looking to review or implement a strategy. 
Learn:
- What is a Sales Strategy
- What should a Sales Strategy Include 
- How to create your own Sales Strategy (take action)
-  Marketing Vs Sales
- Where you Sales Funnel should sit within your Sales Strategy
- Lead generation for Sales 
Your Sales Strategy is a plan and a map of what you need to focus on to build more sales activities within your business.  
Be sure to listen to the find out what episode you need to watch out for to build out your Sales Discovery process further.  Discovery and Qualification is KEY when you're looking to increase your sales conversion rate.  
You can connect or follow me on LinkedIn

If you found this episode valuable, I’m sure you connections will too, share this episode & let me know your biggest takeaways!
Get to know me on Instagram

NEVER miss an episode, follow or subscribe for more Sales tips, advice & awesome guests. 

Are you seeing results but not enough or maybe not consistently as you want? Are you scared of coming across as sleazy or too pushy when selling? Do you feel the fear but don’t know where to start? Are you ready to generate more dream aligned clients and scale your business beyond what you thought was possible. 

Introducing: Sell Like You - The podcast that will open you up to the world of possibility, the world of Sales. If you fear selling, you don’t want to be Salesly and you're sick of getting ghosted, then this podcast is for you!   

I’m your host: Harriet Mellor; Sales Coach, Consultant, Serial Entrepreneur and dog mum to Arlo the chocolate labrador.

Over the last 17 years, I’ve helped 100s of top companies around the world (including my own) make more money and qualify more leads using simple strategies that work. 

In this podcast I’m going to take you behind the scenes and tell you exactly how I scaled from $0 to generating $10million in revenue each and every year. I’ll share how I built and sold a multi-six figure business in less than 3 years and the proven methods that get results whether you’re striving for $10k months or growing from 7 to 8 figures and beyond. 

Each week you’ll get proven tactics and strategies to teach you how to generate more leads, attract your dream clients, make more money, close more deals and harness your social media and email lists to sell in your sleep.  I want you to make Sales a priority in your business, know that you can sell without cold calling, without marketing and how to make your sales funnel work for you. 

There is NOTHING off limits, I will share it all with you and introduce you to my network through interviews with some of the BEST in business (because my net worth is my network). 

If you’re ready to go deep, dream bigger and desire more hit subscribe or follow so you don’t miss out on our latest episodes and if you can’t wait - head over to @harrietsalescoach on Instagram for my latest sales insights and tips. 
Want to find out more about working with a Sales Coach - Click HERE

Connect with me on LinkedIn