As a new business owner, you can easily get swept up by the number of options and things to do. You think “but I can offer this,” and “I can do that,” and “I can help a lot of people!” However, thinking this way is overwhelming, intimidating, and daunting.
In today’s episode, I’m offering my advice to new entrepreneurs, coaches, and service providers, which is to start with one solid full-service offer. Before you object, I walk you through what you need to focus on instead so you can establish yourself as the go-to provider within your industry. Tune in as I discuss the process of marketing, selling, delivering, and servicing your offer as a new entrepreneur who runs the show solo or with a small team.
“Imagine having even just five different offers or services or products. You will need to create and implement a marketing system, a sales system, a delivery system, a customer service system around every single offer. And that's a lot when you're a company with a team. And so it's just too much when you're one person, even if you are maybe working with a handful of contractors.” - Yasmine Hamdan
What we covered in the episode:
- Why new entrepreneurs, coaches, and service providers should focus on one solid offer
Establishing yourself as the go-to in your industryPerfecting the systems and processes involved with the marketing, selling, delivery, and servicing of your offerWhy every new client is an opportunity to perfect each aspect of your systemDiving deep into one particular transformation that your client wants to experienceLearning about your ideal clients and customersBeing intentional about your decisions and offersSetting a great first impression with your free resourceDon’t forget to leave a review if you enjoyed this episode of The Coach With Confidence Podcast. Screenshot this episode, share it on Instagram, and tag me because I would love to connect with you there and keep the conversation going!
Instagram: @coachesandcompany
Website: Coaches And Company