Explore the unique challenges and opportunities of selling annuities during the summer months in this episode. We look closely at Chad's performance data, revealing that summer often yields some of the lowest sales quarters, with a notable absence of peak months since 2010. What’s behind this trend? We dive into factors like vacations, which commonly affect both agents and clients, and the broader psychological shift into 'vacation mode' that seems to occur during these warmer months. This episode offers strategies to overcome these challenges, ensuring your sales don't cool off when the weather heats up. Join us to learn how to maintain momentum in your annuity sales throughout the summer.