Selling Made Simple, Salesman Podcast, This Week In Sales, And More...

Selling Made Simple, Salesman Podcast, This Week In Sales, And More...

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Selling Made Simple, Salesman Podcast, This Week In Sales, And More... episodes

  • #548: Personal Branding Examples (How To Become A LEGEND In Your Industry!)
    Do you want to become a legend in your industry?
    How would that affect your sales performance? What would your day look like if you had inbound leads hitting your inbox rather than having to cold call until your fingers bleed from dialing?
    On this episode of The Salesman Podcast, Shama Hyder shares a bunch of personal branding examples and a step by step process to getting known in your industry
    Sharma is known as the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by Fast Company.
    Keep reading below the video interview to learn how.
    Full Video Podcast

     
    Step 1: Measure
    Sharma suggests a measurable part of your personal brand is tracking how often people say “oh you’re everywhere and I’ve heard of your company. Everyone in sales knows the difference between calling someone and getting hung up on, verses they pick up the phone and say I like you guys”.
    If you are a no one in your industry, your approach is going to differ compared to someone who has been selling the same products, to the same market for the past 20 years.
    Knowing where you are starting from is an important first step before you move onto tactics to increase brand awareness and see some specific personal branding examples.
    Step 2: Quickest Way To Build A Brand
    Sharma advocates that the highest leverage activity for building a personal brand is to “ask why and what are you trying to accomplish”. 
    The reasoning for this is that many people dive in, build a LinkedIn profile, build a website, start shouting across the internet “I’m HERE!” before they know what their message is.
    You only get one shot at a first impression. So don’t waste it telling the world that you’re a great lover, salesperson and exaggerator.
    So let’s start with the end in mind. Your message must have a goal –

    * Shorten sales cycles
    * Build “trust at distance”
    * Open new non-selling opportunities
    * Create a side-hustle business
    * Get visible to increase inbound leads

    What is your end goal with your personal brand?
    Step 3: Build Your Personal Brand Statement
    Your personal brand statement makes you viral. Your statement is 1-2 sentences answering what you are the best at (value), who you serve (audience) and how you do it uniquely (USP).
    It’s not a mission statement or anything as cheesy as that. But rather your catchphrase you are known by that shares your specific industry expertise.
    So working backward from the goal you want to achieve, you can build your statement with the following 4 steps –

    * List out what you’re good at. Simple for sure but when people are searching for experts in your industry, they don’t want the 47th best at X task, they want the top players. This will be the main focus of your personal brand statement.
    * Choose your audience. Are you selling to CFO’s? Are you selling to middle managers in the SAAS IT market? You need to clarify who your message is for so that you can use the language that they like to use.
    * Make it memorable. With that said, a 6-year-old should be able to understand your personal brand statement. There shouldn’t be any overly technical terms as you might be getting referred around by non-technical people too.
    * State your USP. Everyone is gifted at something. What are you incredible at and how does that relate to adding value to your customers? Sure being able to suck your own toes is impressive but your USP must be something that your prospects will...
    40 min
  • #547: How To Disrupt Your Competitors Relationships With Paul Cherry
    [zilla_alert style=”yellow”]Click to subscribe on your mobile device:  iTunes | Google Podcasts [/zilla_alert]
    Paul Cherry is President and Founder of Performance Based Results. With over 20 years experience, he has worked with more than 1,200 organizations in every major industry and has been featured in more than 250 publications.
    On this episode of The Salesman Podcast Paul shares how we should be using questions to uncover value from our prospective customers and then leverage this to disrupt their current vendor relationships.
     
    Video Podcast:

     
    Audio Podcast:
     
    Resources mentioned:

    * Book: Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants
    * PBResults.com
    * Paul on Linkedin

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    40 min
  • #546: How To Win Any Argument (Even If They Talking #FakeNews) With Jay Heinrichs
    [zilla_alert style=”yellow”]Click to subscribe on your mobile device:  iTunes | Google Podcasts [/zilla_alert]
    Jay Heinrich is the author of the New York Times bestseller, “Thank You for Arguing” and his latest book “How to Argue with a Cat: A Human’s Guide to the Art of Persuasion” is a personal favorite of mine.
    On this episode of The Salesman Podcast Jay shares how to win an argument even if the other person isn’t being logical about the situation.
    Video Podcast:

    Audio Podcast:
    Resources mentioned:

    * Book: How to Argue with a Cat: A Human’s Guide to the Art of Persuasion
    * JayHeinrichs.biz
    * @JayHeinrichs

    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
    35 min
  • #545: How To Generate More Sales Leads (Using YOUTUBE?!) With Alex Berman
    [zilla_alert style=”yellow”]Click to subscribe on your mobile device:  iTunes | Google Podcasts [/zilla_alert]
    Alex Berman is the founder and chairman of a marketing and lead generation firm Experiment 27. Berman is responsible for generating over $6.5 million in B2B sales and over $35 million in leads for his clients.
    On this episode of The Salesman Podcast Alex shares how a lead generation agency produced leads for their clients and how Alex uses Youtube to drive not just awareness but also drive revenue.
     
    Video Podcast:

     
    Audio Podcast:
     
    Resources mentioned:

    * Alex on Youtube
    * Experiment27.com
    * @alxberman
    * Alex on Linkedin

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    41 min
  • #SalesLegends – How To Deal With Initial Objections When Cold Calling
    In this episode of #SalesLegends 5 of the worlds top sales experts share their thoughts on the question “Do you have any tactics for dealing with initial sales objections when cold approaching a prospect?”
    Video Podcast:

    Audio Podcast:
    The Sales Legends:
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
    11 min
  • #544: Get Promoted From An SDR (Sales Development Representative) Role With David Dulany
    [zilla_alert style=”yellow”]Click a link to subscribe for new episodes:  iTunes | Google Podcasts | Overcast[/zilla_alert]
    David Dulany is a Sales Development program building specialist. David is crazy knowledgeable and has deep experience in building highly successful Sales Development (SDR) programs from scratch for technology companies.
    On this episode of The Salesman Podcast David shares the steps you need to take to jump from an SDR (Sales Development Representative) role to account manager or similar.
     
    Video Podcast:

    Audio Podcast:
     
    Resources mentioned:

    *  TENBOUNDCONFERENCE – Join an elite group of Sales Development professionals
    * David on Linkedin
    * DavidDulany.com

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    43 min
  • #543: Help Your Buyers Make A Buying Decision With Jeffrey Lipsius
    [zilla_alert style=”yellow”]Click a link to subscribe for new episodes:  iTunes | Google Podcasts | Overcast[/zilla_alert]
     Jeffrey Lipsius is the President and Founder of Selling To The Point. He developed the Selling To The Point sales training method during his 30-years of sales training experience.
    On this episode of The Salesman Podcast Jeffrey shares the steps we need to take to help our buyers make a buying decision and take action in the market.
     
    Video Podcast:

    Audio Podcast:
     
    Resources mentioned:

    * SellingToThePoint.com
    * @JeffreyLipsius
    Selling To the Point – Online Training
    * Jeffrey on Linkedin

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    41 min
  • #542: How To Break Out Of A Sales Slump With Matt Heinz
    [zilla_alert style=”yellow”]Click a link to subscribe for new episodes:  iTunes | Google Podcasts | Overcast[/zilla_alert]
    Matt Heinz is a prolific author and award-winning blogger. He is President and Founder of Heinz Marketing with 20 years of marketing, business development and sales experience
    On this episode of The Salesman Podcast Matt is explaining how we can break out of a sales slump.
     
    Video Podcast:

    Audio Podcast:
     
    Resources mentioned:

    * HeinzMarketing.com
    * @HeinzMarketing
    * Matt on Linkedin

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    39 min
  • #541: Close The Sale WITHOUT Discounting! With Mark Hunter
    [zilla_alert style=”yellow”]Click a link to subscribe for new episodes:  iTunes | Google Podcasts | Overcast[/zilla_alert]
    Mark Hunter is a sales expert and author of High-Profit Prospecting.
    On this episode of The Salesman Podcast Mark is explaining why offering immediate discounts is a terrible strategy to close new business and some more effective ways to go about it.
     
    Video Podcast:

    Audio Podcast:
     
    Resources mentioned:

    * TheSalesHunter.com
    * Book: High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
    * @TheSalesHunter
    * Mark on Linkedin

     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
    Click here for a step by step guide to leaving a review.
     
    37 min
  • THRIVE5: Using Relationships To To WIN In B2B Sales With Noel Wax
    [zilla_alert style=”yellow”]Click a link to subscribe for new episodes:  iTunes | Google Podcasts | Overcast[/zilla_alert]
    Noel Wax is a former CBS Sports executive turned entrepreneur. Noel is the President and co-founder of GroundSwell Group – a next-generation marketing agency that connects brands with their consumers through the causes they support.
    In this #Thrive5 Noel shares 5 ways we can use relationships to crush our quota and win big in B2B sales.
     
    Video Podcast:

     
    Audio Podcast:
     
    Transcript:
    [zilla_toggle title=”Click here to open the transcript” state=”closed”]Coming Soon! [/zilla_toggle]
    ENJOY THIS EPISODE? Why not leave us an iTunes review to say thank you. It takes 20 seconds but makes a huge difference to the number of sales pro’s we reach each month.
     
    Click here for a step by step guide to leaving a review.
     
    9 min

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