Selling Sacramento: Market Clarity with Agent Kee

Selling Sacramento: Market Clarity with Agent Kee

By Keisha "Agent Kee" MathewsBusinessInvesting
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Selling Sacramento: Market Clarity with Agent Kee episodes

  • Interest Rates Are Changing Behavior, Not Demand

    This episode continues the conversation on how today’s interest rate environment is shaping buyer and seller decisions—especially at higher price points.

    Buyers have not disappeared. They are moving with discipline. Sellers are being asked to meet the market with accuracy. This episode focuses on how real buying power is evaluated, how necessity transactions are driving activity, and how to read the data correctly.

    Episode timestamps:

    2:48 – How buyers are running their numbers more carefully
    Necessity transactions versus FOMO-driven decisions, and why discipline has replaced urgency.

    6:50 – Sacramento home sales: November 2025 vs December 2025
    Why more homes sold in December than November, what longer Days on Market actually means, and how buyer behavior explains the shift.

    9:48 – COVID-era rates: then and now
    How the low-rate environment of 2020 reshaped equity, affordability, and inventory—and why its impact still matters today.

    13:18 – Market reaction to Donald Trump’s January 8 statement on mortgage bonds
    The brief lift in agency MBS prices following calls for Fannie Mae and Freddie Mac to purchase $200 billion in mortgage-backed securities, why analysts viewed the move as modest, and how subsequent market volatility erased those gains.

    18:09 – How rates are changing high-end buyer behavior
    Payment sensitivity, structure, and why higher-price buyers are prioritizing flexibility and long-term alignment.

    22:53 – A special note to high-end sellers
    Pricing accuracy, buyer expectations, and how to position properly in a disciplined market.

    25:50 – Finance tools for the high-end buyer
    Considerations for business owners, investors, and buyers with complex income or tax structures.

    This episode is designed to provide context, not commentary. The goal is better decisions through clearer interpretation of the market signals.

    🎧 Available now wherever you listen to podcasts.

    #SellingSacramento #MarketReality #SacramentoHousing #MarketClarity #RealEstateEconomics #HousingStrategy #FromLandToLegacy

    33 min
  • The State of Sacramento Housing: What the Market Is Actually Doing Right Now

    In this episode of Selling Sacramento, I break down what is actually happening in the Sacramento housing market right now.

    Headlines are creating confusion, but the data tells a more disciplined story. Inventory remains low, pricing is holding when homes are positioned correctly, and buyers are moving with intention—not panic. Days on Market have increased, signaling scrutiny and selectivity rather than a lack of demand.

    This episode helps buyers and sellers set realistic expectations, understand current market dynamics, and make informed decisions without reacting to misinformation.

    If you are navigating the Sacramento market and want clarity instead of noise, this conversation will give you context that headlines often miss.

    52 min
  • 🎙️ Why Sellers Still Sell—No Matter the Market

    In this segment, Agent Kee breaks down five compelling reasons homeowners choose to sell regardless of interest rates, market trends, or economic conditions. From life changes like divorce or downsizing, to financial strain, military relocations, inherited properties, and the burden of upkeep—these are the real-life motivations behind many moves. Whether you're a buyer, seller, or industry professional, this episode offers insight into why the market never truly stops.

    #WhySellersSell #RealEstateInsights #MarketTrends #LifeChanges #EstateSales #HomeSellingTips #SellerMotivation #AgentKee #SacramentoRealEstate #SellingSacramento

    25 min
  • 🎙️ Homes for Heroes® Wednesday — A Personal Legacy

    In this special episode, Agent Kee shares the personal story behind her commitment to the Homes for Heroes program. She reflects on her father’s legacy as a proud U.S. Marine and later a dedicated Red Cross employee—two roles rooted in service and sacrifice. This episode honors those who give so much to our communities, and why helping heroes—nurses, teachers, first responders, military, and more—achieve homeownership is more than just business. It’s personal.

    #HomesForHeroes #VeteranSupport #MarineLegacy #RealEstateWithHeart #ServiceMatters #FirstResponderHousing #YourMissionMyExpertise #AgentKee #SellingSacramento #MilitaryHomebuyers

    13 min
  • 🎙️ The Return of the Learning Lab — Impact in Action

    In this episode, Agent Kee recaps the powerful return of the SC100 Learning Lab held on April 26th. After nearly eight months, the lab came back stronger than ever with over 30 attendees, expert-led sessions, real-world tools, and a community committed to building generational wealth through homeownership.

    From mindset breakthroughs and budgeting strategies to deep dives on mortgages, down payment assistance, and credit readiness—this lab was more than a workshop, it was a movement. Tune in to hear what made this day unforgettable and how lives are already being transformed.

    #SC100 #LearningLab #SacClub100 #HomeownershipJourney #FinancialEmpowerment #RealEstateEducation #SacramentoRealEstate #YourMissionMyExpertise #AgentKee #SellingSacramento

    17 min
  • 🎙️ Why Buyers Still Buy – Even in Today’s Market

    In this episode of Selling Sacramento on 97.5 FM KDEE, Keisha “Agent Kee” Mathews breaks down the top five reasons buyers are still saying yes to homeownership—regardless of market conditions. From stability and wealth building to lifestyle needs and personal pride, you'll hear the real motivations behind why buyers move forward in any season.

    Keisha also highlights this Saturday’s Sac Club 100 Learning Lab, where top agents and lender partners come together to equip future homeowners with personalized strategies, resources, and long-term support.

    Whether you’re renting, preparing to buy, or just curious, this episode will give you clear insight on what drives buyers and how to get started on your own path to ownership.

    📍Stay tuned—part two of this conversation airs in two weeks and will cover why sellers sell, even when conditions seem tough.

    Ready to take the next step?
    👉 Visit JoinClub100.com to RSVP for this Saturday’s Learning Lab.
    👉 Learn more at AgentKee.com

    Your Mission.🎯 My Expertise.™🏠🔑🧭
    #SellingSacramento #AgentKee #SacramentoRealEstate #YourMissionMyExpertise

    1 hr
  • 🎙️ What the Latest Sac Housing Trends Mean for Today’s Sellers

    In this episode of Selling Sacramento, Agent Kee unpacks the latest housing data for the Sacramento region and what it signals for today’s home sellers. Using fresh insights from Ryan Lundquist of the Sacramento Appraisal Blog, the episode highlights how rising inventory, longer days on market, and modest price growth are changing the dynamics of selling a home in 2025.

    📊 What You’ll Learn:

    • Why the sharp increase in housing supply matters right now

    • How today’s buyers are responding to changing market conditions

    • What sellers must consider around pricing, preparation, and timing

    • How national economic shifts—like inflation, tariffs, and recession forecasts—may influence local real estate in the months ahead

    This episode gives homeowners and sellers a full-picture perspective on how to navigate a market that’s cooling—but still full of opportunity.


    59 min
  • Be Part of History! Sacramento's Push for a 100,000+ Guinness World Record Homebuyer Expo!

    This week's episode delves into an ambitious nationwide effort by NAREB to break the Guinness World Record for the largest simultaneous homebuyer education expo, with a target of over 100,000 attendees! Your host speaks with Veronica Nelson (President, Sacramento Realtist Association), Clifford Brown (Second VP), and Juan Lashley (former Director) about how Sacramento is contributing to this historic goal during Realtist Week (April 6th-12th, 2025). Discover the four local celebratory events, including a Community Cleanup, Lunch and Learn, and the Building Black Wealth Home Buyers Education Expo on April 12th at Parkway Church of Christ. Get the inside scoop on how you can be part of this record-breaking event and learn about vital topics like estate planning and preserving generational wealth.

    58 min
  • Ready to Unlock the Door to Home Ownership? The Lab Returns!

    Are you ready to turn the key in your dream home's door? With interest rates challenging many, SC100's Learning Lab is back on April 26th to empower and educate aspiring homeowners like you. Join Keisha Mathews along with mortgage experts Joe and Kasha Green from Green Home Mortgage Solutions in this revitalizing episode.

    Dive into our successful past labs, hear from families who’ve achieved their homeownership dreams, and discover the tailored workshops that set our Learning Labs apart. Joe and Kasha will shed light on navigating today’s financial landscape with robust mortgage solutions and essential tips on credit preparedness, down payment assistance, and more.

    Whether you're taking your first steps towards buying a home or seeking to deepen your market knowledge, the SC100 Learning Lab is your go-to resource for navigating the real estate world with confidence.

    Tune in to this episode to prepare for the upcoming Learning Lab and learn how it can help unlock the door to your future home. Don’t let this chance slip by; join us and step into the possibilities of 2024!


    1 hr
  • Top 10 Most Urgent Questions Every Seller Should Ask + Bonus Question!


    In this essential episode of "Selling Sacramento," Keisha "Agent Kee" Mathews dives deep into the top ten questions every home seller needs to consider before putting their property on the market. Whether you're a seasoned seller or preparing to list your first home, understanding these questions can significantly impact the success of your sale. From timing your market entry and pricing your home correctly to handling multiple offers and understanding legal obligations, this episode covers it all.

    Keisha provides expert insights, practical advice, and strategic tips to help you navigate the complexities of the selling process. Learn how to maximize your home's value, minimize stress, and achieve a successful sale. This episode is packed with actionable information that will empower you as a seller and provide you with the tools to handle any challenges that come your way.

    Don't miss this opportunity to gain valuable knowledge that could save you time and money while selling your home. Tune in to "Selling Sacramento" for this enlightening discussion and get ready to tackle the real estate market with confidence!

    Available now on Spotify, Apple Podcasts, and wherever you get your podcasts.

    1 hr

About Selling Sacramento: Market Clarity with Agent Kee

From the publisher's feed

Sacramento's housing market, decoded weekly — without the panic, hype, or headline noise.