The same attributes that Tiger Woods leveraged to win his 15th major and 4th Masters are no different from those of the highest performing SaaS sales people in the industry.  Tune in to find out how grit, intelligence, and experience delivers success in golf and sales.

Learn how to develop credibility with your target buying audience quickly and effectively even though you have never had their job.  

To transform into "Trusted Advisors" with our customers we must be both "trustworthy" and "competent", but which is more important?  Listen to this episode to find out.

Adopting a consistent selling process across the organization certainly drives better performance.  However, in this episode I discuss which methodologies are best as well as custom suits, taco bell, and golf.

To be a pro's pro when it comes to professional selling, mastering "objection handling" is a critical skill that can define your success or failure on your journey to becoming a "trusted advisor".  

Learn how three (3) key sales KPI's can dramatically impact your selling performance and compound your ROI.

There is no better way to grow your bookings, earnings, and career than mastering the skill of negotiation.  Learn unique insights about the Negotiation step in the Sage Customer Centric Selling Framework.

Learn how to effectively navigate the buyer's journey in the decision process.  Understand the when, who, and what is involved to get the buyer from where they are today, to a decision date, that is mutually agreed upon by both parties.

Why is discussing money with customers so uncomfortable and anxiety producing?  Listen to this episode to understand how to not blow up your deals when talking money and maximize your close rates and average selling prices.