In this episode of the Sellosophy Podcast, Carlos Garcia speaks with Claire Dowdall, the Director of Brand for Exactly What To Say.

They discuss Claire's journey in marketing, the evolution of the Exactly What To Say movement, and the importance of building a brand rooted in principles.

Claire shares insights on the role of Certified Guides in expanding the brand's reach, the significance of storytelling in branding, and the balance between tradition and modernization.

They also explore the four pillars of personal branding: visibility, credibility, authenticity, and availability, and how these elements contribute to building a strong personal brand.

Takeaways

• The importance of building a brand rooted in principles.
• Human connection is key to scaling a brand.
• Empowering others to share your message enhances brand reach.
• Clarity and authenticity are essential in personal branding.
• Creating memorable experiences strengthens brand loyalty.
• The balance between tradition and modernization is crucial in branding.
• Impact stories are more powerful than traditional testimonials.
• Brand evolution should be intentional and audience-focused.
• Visibility, credibility, authenticity, and availability are the pillars of personal branding.
• Navigating branding mistakes can lead to valuable lessons.

Learn More about Exactly What to Say

Connect with Claire: LinkedIn

00:00 Introduction to Sales and Philosophy00:54 Peter Iliev's Background and Experience04:03 Pricing Strategies and Signals for Change06:25 Customer Feedback and Price Changes09:25 The Value of Confidence in Pricing11:43 Packaging Services for Clarity and Value19:04 Customer Expectations and Technology25:15 Comparing Services to Technology26:00 Lightning Round: Personal Insights30:33 Taxdome's Dilemma: Innovation vs. Customer Needs37:12 Mindset Shift in Leadership46:05 Vision for 2025: Redefining AccountingIn this engaging conversation, Carlos M Garcia and Peter Iliev, CRO of  @TaxDome  explore the intersection of sales and philosophy, focusing on pricing strategies, customer feedback, and the importance of technology in the accounting industry. Peter shares his insights on how to effectively communicate value to clients, the significance of confidence in pricing, and the necessity of adapting to customer expectations in a tech-savvy world. The discussion also highlights the importance of packaging services clearly and the role of real-time updates in enhancing customer satisfaction. In this conversation, Petar Iliev and Carlos M Garcia discuss the importance of execution in business, the habit of competition, and the relentless pursuit of improvement. They explore the balance between innovating new features and meeting existing customer needs, emphasizing the significance of mindset in leadership. Petar shares his vision for 2025, focusing on redefining accounting practices, enhancing customer experience, and building a strong community around the profession.Sound Bites"What doesn't cost anything, it's not valuable.""Clients will pay for peace of mind.""Package your services like a product.""Clients want access to real-time updates.""Give them real-time updates to reduce anxiety.""Clients compare you to Amazon and Uber.""I will knock it down.""You're like ready, shoot, aim.""Every little competition makes me better.""We are redefining how accounting firms work.""Elevate the profession."

• Connect with Petar on LinkedIn
• Learn more about Taxdome HERE

💡 Want to sell more without feeling “salesy”? This episode is for you!On this episode of the Sellosophy Podcast, Carlos Garcia sits down with Nicole Cramer a sales expert obsessed with the power of words and how they shape sales conversations. Nicole helps entrepreneurs and sales professionals ditch the awkward pitches and master authentic, high-converting conversations that feel natural and persuasive.Together, Carlos and Nicole go deep into:✅ Nicole's Journey from Math Teacher, to #1 Seller in the nation for a Fortune 500 company to Entrepreneur and Keynote Speaker✅ The psychology of words and how small shifts in language can increase sales✅ How to ask better questions to guide potential clients to a YES✅ Words that build Trust✅ Mindset Strategies to drive Success in Sales🚀 If you're looking to level up your communication, close more deals, and make sales feel effortless—this episode is a must-watch!🔔 Subscribe for More Sales & Influence Strategies 💬 What’s one sales phrase you’ve used that works like magic? Drop it in the comments!Connect with Nicole: https://www.thenicolecramer.com/Sell smarter, not harder. It all starts with the right words. 🧠💬

In this engaging conversation, Carlos M Garcia interviews ‪@RobertFerre‬ an expert in gamification and entertainment.

They explore Rob's journey, the importance of brand values, and how gamification can enhance learning and engagement.

The discussion also delves into reframing perceptions in various industries, particularly accounting, and emphasizes the significance of authentic connections and trust in business relationships. Rob shares insights on adapting to online engagement and the four Rs of gamification, providing valuable takeaways for listeners.TakeawaysRob Ferre emphasizes the importance of brand values in guiding one's journey.Gamification can significantly enhance learning retention and engagement.The four Rs of gamification are relationships, retention, rewards, and recognition.Adapting to online engagement requires creativity and awareness of audience needs.Serving first rather than selling leads to better outcomes in business.

Get to know more about Rob:

Website

IG

LinkedIn

🔹 Watch as Carlos Garcia coaches Antonio Urbina (Momandpop.ai) on becoming a more persuasive seller! 🔹On this episode of the Sellosophy Podcast, we meet Antonio Urbina, a technology & automation expert helping small business mom-and-pop shops save time with automation solutions. But like many tech-driven entrepreneurs, Antonio faces a common challenge: How do you sell automation without overwhelming potential clients with technical jargon?That's where Carlos steps in! 💡 Using the Exactly What to Say framework, Carlos live-coaches Antonio on:✅ Shifting from tech-speak to consultative selling✅ Using curiosity-driven conversations to engage potential clients✅ Making automation feel simple, valuable, and necessary for small businesses✅ Influence techniques that build trust and lead to faster decisions🚀 If you’re an entrepreneur, consultant, or sales professional looking to improve how you communicate value—this episode is for you!🔔 Subscribe for More Sales & Influence Strategies

Learn more about Antonio

What if selling wasn’t about pushing products but about teaching, listening, and showing up with authenticity? In this conversation, Carlos M Garcia and Chris Do dive deep into the connection between sales, teaching, and communication, revealing how professionals can position themselves as trusted experts, rather than just another service provider.🚀 Key Takeaways from This Discussion:✔ Teaching and selling are closely linked—both require active listening, clarity, and adaptability✔ Authenticity in sales builds stronger client relationships and long-term trust✔ The Four Agreements provide a powerful framework for acting with integrity in sales✔ Personal branding is overtaking traditional corporate branding—people follow people✔ Storytelling isn’t just marketing—it’s how you control the narrative of who you are✔ Nike’s business struggles offer insight into shifting consumer expectations✔ AI is reshaping business—leveraging it smartly can give you an edge🎯 If you’re a service professional looking to refine your positioning, storytelling, and sales strategy, this conversation is packed with insights you won’t want to miss!👉 Want more strategies on selling, positioning, and personal branding? Subscribe now and turn knowledge into action.

In this episode of Sellosophy, we dive into the fascinating world of buyer psychology, focusing on the cognitive bias known as the Anchoring Effect. 🧠 Discover how the first piece of information—whether it's a price, value statement, or initial offer—can significantly shape your clients' perceptions and decisions.

Learn how professional service providers can harness this psychological principle to better position their value, structure pricing strategies, and guide client expectations. 💼 Whether you're navigating client negotiations or refining your service packages, understanding the Anchoring Effect will empower you to elevate your sales conversations and influence outcomes with confidence. 🚀

💡 Want more tips on sales and communication?
📺 Follow Carlos on YouTube: www.youtube.com/@carlosmgarciajr
📧 Email him at: [email protected]

Carlos is also a dynamic Speaker 🎤 and Coach 🧑‍🏫 in the world of sales and communication. Connect with him today to take your skills to the next level! 🎯✨

In this episode of Sellosophy, we’re diving into one of the most crucial elements of growing your business: building a high-quality prospect list that converts!

Join host Carlos M. Garcia and special guest Nicole Cramer, a sales expert and coach, as they unpack actionable strategies to help you:
✅ Identify and prioritize your ideal prospects.
✅ Set clear, intentional goals for client growth.
✅ Use proven communication techniques to accelerate conversions.
✅ Avoid common mistakes that can stall your sales process.

Whether you’re a creative professional, accountant, real estate agent, or entrepreneur, this episode is packed with practical insights to help you get more customers and close more deals.

🎧 Tune in now and transform your sales strategy!

💡 Don’t miss these key takeaways:

🔗 Subscribe to Sellosophy for more episodes packed with sales wisdom and business growth strategies!

#SellosophyPodcast #SalesStrategies #ProspectBuilding #BusinessGrowth #SalesTips

In this episode of the Sellosophy podcast, host Carlos Garcia sits down with leadership expert Carlos Hernandez (aka Coach Kind), a high-energy coach who has dedicated his career to bringing teams together for collective success. With a rich background in business management and situational leadership, Coach Kind has made his mark across various industries, including sports, banking, advertising technology, and consulting.

Born and raised in Miami, Florida, by Cuban immigrant parents, Coach Kind shares his compelling journey of understanding the value of hard work and gratitude from a young age. His upbringing shaped his strong work ethic and appreciation for the sacrifices made by his family.

Throughout the episode, Coach Kind discusses his relentless enthusiasm for coaching and his innovative ideas that continuously drive teams to new heights. His contagious energy and passion are palpable, making this episode a must-listen for anyone looking to elevate their leadership skills and team dynamics.

Tune in to hear Coach Kind’s inspiring story and gain insights into the importance of kindness, gratitude, and a positive mindset in achieving leadership excellence.

Connect with Coach Kind: