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Ever wondered how to truly crack Google's SEO code? This episode of "SEO is Not That Hard" promises to arm you with the knowledge and strategies that can elevate your website's visibility. Join me, Ed Dawson, as we delve into the often-overlooked world of Google’s patent applications and their hidden secrets about search ranking algorithms. Discover how to use Google's specialized search engine for patents to your advantage. We’ll also demystify the role of Google quality raters and their comprehensive guidelines—a must-know for anyone serious about SEO. Plus, learn actionable tips to boost your local SEO through positive Google reviews and navigate the controversial concept of the Google sandbox with insights from my personal experiences.

But that's not all; the second half of the episode is a treasure trove of essential Google tools and guidelines. Get acquainted with Google Search Console for monitoring your site’s performance and Google Search Essentials for best practices. From leveraging Google Suggest for effective keyword research to mastering Google Tag Manager and Google Trends, you'll find practical advice to optimize your site. We also dissect the impacts of Google Updates on your rankings, the role of Googlebot in crawling your pages, and introduce the intriguing concept of GPT in AI. Finally, we explore the grey areas of SEO tactics that sit between black hat and white hat practices. This episode is packed with invaluable insights to help you navigate the complex world of SEO and take your website to the next level.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

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"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
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