Served Neat

In this episode of Served Neat, Jen chats with Fran Hauser, the author of "The Myth of the Nice Girl." Fran shares insights on giving feedback to your team, setting boundaries, and avoiding people-pleasing. Fran's passion for leveling the playing field for women shines through her investing, writing, and speaking. She has invested in over 30 female-founded companies and is the author of multiple best-selling books. Join Jen and Fran as they discuss achieving a career you love without compromising your values.

We chat about:

• Nice is your capital.
• Developing strong relationships in business.
• Where does people-pleasing come from?
• What do you look for in a founder you're considering investing in?
• Funding strategy for startups.

Plus so much more! 

Connect with Fran

Follow them on Instagram @fran_hauser

Follow them on TikTok @fran_hauser

Follow the company on LinkedIn - Fran Hauser

Visit their website: franhauser.com

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

In this episode of Served Neat, host Jen Hartmann chats with Erica Rankin, the incredible founder of Bro Dough. Bro Dough is a brand that aims to make indulging in cookie dough guilt-free. Erica shares the story of how Bro Dough started and discusses her journey in building a successful CPG brand. From landing her first 100 customers to navigating the surprises of entrepreneurship, Erica provides valuable insights for aspiring entrepreneurs. 

We discuss:

• The inspiring journey from bodybuilding passion to deliciously nutritious business
• What the pivotal moment Erica traded her 9-5 job for entrepreneurship was.
• Invaluable insights from her brand-building experience. She reveals the hidden truths behind unforeseen expenses and industry intricacies.

Connect with Bro Dough

Follow them on Instagram @eatbrodough

Follow them on TikTok @eatbrodough

Follow the company on LinkedIn - Bro Dough

Visit their website: eatbrodough.com

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

In this episode of Served Neat, Jen discusses the misconception that once a business reaches a certain level of success, all problems disappear. She shares her realization that founders can portray themselves however they want online, crafting a perfect image of their lives. Jen also opens up about the not-so-fun aspects of entrepreneurship that successful founders often don't share with their audience. Tune in to hear the truth behind the glamorous facade of success.

We are talking about:

• How to navigate tough conversations with clients.
• Ways to embrace all sides of success. 
• How to handle the difficult task of letting employees go and gracefully parting ways?
• How forming and maintaining a tight-knit circle helps you as a business owner.

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

We're diving deep into the art of showcasing your uniqueness. Have you ever wondered why customers choose your offerings over others? Is it the cost savings, time efficiency, health benefits, or the mastery of culinary excellence? We've got the answers!

Get ready for eye-opening insights! Uncover the power of your brand's unique selling proposition. It's not just about messaging; it's about crafting a compelling story that captures customers' attention and sets you apart from competitors.

We are talking about:

• What factors influence customers' decisions—price alone, or do other elements like savings, efficiency, health benefits, and expertise also play a role?
• How does harnessing your unique selling point help you create persuasive messaging that draws customers to your brand?
• The importance of communicating your "It Factor" in differentiating yourself from the competition.

Prepare to unlock your secret weapon and embark on a journey to conquer the business world with style and confidence!

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -   Neat Marketing

Check out our  blog

If you’re ready to start using PR for your own business, book a call with us!

On today’s episode, Jen is talking about how email marketing is far from being dead. Email remains a powerful marketing tool, and by making some straightforward adjustments, you can significantly enhance engagement. Among these strategies are personalizing the subject line, keeping it concise, steering clear of spam words, crafting succinct yet impactful email content with added links, and including a compelling PS line. Be sure to tune in to this episode to discover how these techniques can skyrocket your open rates and click-throughs!

Key takeaways from the episode: 

• How can personalizing subject lines impact open rates?
• How does adding a PS at the end of the email contribute to increased engagement?
• How does avoiding spam words contribute to keeping emails out of the spam folder?
• Are you ensuring your emails are kept short and sweet?

Article Mentioned: HubSpot - Email Marketing Guide

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Let's connect on Instagram - @neat_theagency

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

Welcome to another episode of 'Served Neat'! In this exciting installment, Jen sits down with the innovative minds behind Plufl, Noah and Yuki, as they share their captivating journey of creating a soft and comfortable dog bed designed for... HUMANS! Join us as we dive into the genesis of their unique product idea, the challenges and triumphs of starting their company, their highly successful Kickstarter campaign, and their thrilling experience on the popular TV show, Shark Tank.

Key takeaways from the episode: 

• Ways to optimize your Kickstarter campaign to help you reach your goal faster
• Is appearing on Shark Tank a successful strategy for entrepreneurs to get their DTC product out there?
• How to prioritize friendship while building a company.
• Effective strategies for balancing work and personal life.
• How making mistakes contributes to the entrepreneurial journey.

Tune in to 'Served Neat' to catch all these key takeaways and more! Gain inspiration, guidance, and fascinating anecdotes from the founders of Plufl, as they illustrate the power of determination and innovation on the road to entrepreneurship.

Connect with Plufl

Follow them on Instagram @weareplufl

Follow them on TikTok @weareplufl

Follow the company on LinkedIn - Plufl

Visit their website: weareplufl.com

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Let's connect on Instagram - @neat_theagency

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

On this episode of Served Neat, host Jen Hartmann reveals that the agency is working on a new physical product. This product is designed to help founders, marketers, and marketing professors with brand awareness solutions. Jen talks about their progress, including finding a manufacturer and conducting market research, as well as the shift in learning habits towards shorter, more practical information. Despite the uncertainties, Jen is enthusiastic about the project and encourages listeners to join them on the journey.

We would love your help with some market research! 

Take this 1-2 minutes quiz and be entered to win a $25 Starbucks gift card

Survey for NEAT: The Agency

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Let's connect on Instagram - @neat_theagency

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

In this captivating episode, Jen is shining the spotlight on her right hand woman, her amazing Chief Operating Officer, Lauren. 

Together, they talk about exploring the multi-faceted responsibilities that come with being a COO. They cover crucial aspects such as the art of hiring and firing, the value of constructive feedback, and generously share their own invaluable experiences. They also discuss the importance of fostering a work environment where every team member feels genuinely valued and appreciated.

Jen and Lauren take a moment to delve into the remarkable journey of Lauren's career, offering listeners valuable insights into her professional growth. As well as, the serendipitous circumstances that brought them together, forming a dynamic and powerful partnership that continues to drive their organization forward.

Today we discuss: 

• Is it time for you to hire a COO? 
• Top things to look for in an executive hire.
• Key questions to ask when building a team.
• The importance of understanding your team dynamic.
• Communication and feedback is a critical tool in growing your business.

Plus more! 

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Let's connect on Instagram - @neat_theagency

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

On this episode of Served Neat, we learn about the best growth strategies, the ups and downs of entrepreneurship, and the power of brand collaborations.  Jen shares her favorite brand collaborations, how the use of negative customer views in campaigns could be helpful,, and the new Instagram app Threads. Pour yourself a glass of your favorite bourbon and join Jen for this week's episode of Served Neat!

Today we discuss: 

• What factors contribute to the increasing popularity of brand collaborations?
• How are companies utilizing customer reviews in humorous social media campaigns?
• Who is threading? 

Plus more! 

Favorite Quote 

“Using negative customer views in social media campaigns is a great way to add humor into your brand and actually humanize your brand.”

“Threads are like LinkedIn with a mullet, a drink, and jean shorts - it just feels wild!”

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!

Entrepreneurship isn't as easy as some people might make it out to be; it requires hard work and dedication. I hate to break it to you but there's no such thing as making millions of dollars in five hours a week. In this episode, we are talking about how it takes time and effort to build a successful business. It's important to recognize the unseen hard work that many entrepreneurs don't talk about. I’m revealing the realities of achieving success as an entrepreneur and explaining why it requires more than just a few hours of work a week.

Today we discuss: 

• What does it take to build a successful business?
• Is that $99 course really going to make me millions?
• The benefits of working hard.
• Is “hustle” actually a dirty word in the business world?  

Plus more! 

Favorite Quote 

“I would argue that hustling and putting in the work is actually  vital to the success of your business in the first couple of years. Your ability to put your head down, put in the hours, make it through all of your failure… that is what is going to make you succeed in the long run.”

How To Get Involved:

Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

Looking for more? 

Sign up for our weekly newsletter -  Neat Marketing

Check out our blog

If you’re ready to start using PR for your own business, book a call with us!