Served Neat

Served Neat

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Served Neat episodes

  • EP 115: Birthday Reflections and Key Lessons for Success

    If you're looking for wisdom on personal and professional growth, Served Neat's latest episode is a must-listen! Host Jen Hartmann shares 12 key lessons she has learned over the last 12 months, offering insights into everything from self-care and mental health to delegation and decision-making. Whether you're a new entrepreneur or simply seeking to improve your personal life, this episode offers valuable advice and inspiration.

     

    Today we discuss: 

    • How can prioritizing rest and self-care lead to big transformations?
    • What role do delegation and networking play in taking your brand to the next level?
    • How can focusing on oneself  help in avoiding comparison with others?

    Plus more!

     

    Favorite Quote

    “Whatever you do, give it one hundred percent. If you're not present and you're not giving it your all, you're only hurting yourself and the people around you.”

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

     

     

     

    12 min
  • EP 114: Combatting the Summer Slump

    In this episode, our focus is on the Summer Slump phenomenon. Experiencing slower seasons in business is a common occurrence. Today, we are talking about practical suggestions to enhance revenue. These valuable tips include reaching out to existing clients to explore add-on services, incentivizing referrals through discounted offerings, and engaging past clients through meaningful mailings. Moreover, during periods of reduced activity, it is crucial to maintain regular communication with current clients, reconnect with previous clients via mail, and actively pursue opportunities to gain visibility by pitching for podcasts, events, and collaborations. Seizing the opportunity presented by this extra time can significantly contribute to boosting business during sluggish periods.

     

    Today we discuss: 

    • How can businesses effectively engage their current clients?
    • The importance of regularly checking in with their current clients.
    • What are some effective strategies for businesses to increase their visibility during slow seasons?
    • Why summer is the perfect time pitching for podcasts, events, and collaborations.

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

     

    7 min
  • EP 113: Transform Clients into Loyal Customers with Lead Magnets

    In this episode, we debunk the myth that lead magnets are dead. I am revealing their true potential for growing your business. Join me as we explore how lead magnets can attract, engage, and convert potential customers into loyal fans. Discover the secrets to creating irresistible lead magnets that provide value, solve specific problems, and drive conversions. Tune in to our podcast to unlock the power of lead magnets and take your business to new heights.

     

    Today we discuss: 

    • Lead Magnet 101: What is it and does it still work? 
    • How lead magnets can convert into Raving Customers
    • The Ultimate Recipe for Lead Magnet Success
    • Types of Lead Magnets that draw in your ideal clients

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

     

     

    10 min
  • EP 112: The Power of Branding with Kathryn Joachim

    On today’s episode we are talking with Kathryn about how she transformed her business from a one-person show to a thriving boutique agency with a full team, using powerful morning routines and strategic changes in their creative process. 

    Learn why investing in a professional website and brand is crucial for your business success and how Kathryn's expert advice can help you avoid lost opportunities and create a beautiful, cohesive, and on-brand online presence. Plus, get exclusive insights from Kathryn on the importance of having a clear vision and business model before partnering with a creative agency.

     

    EPISODE NOTES 

    • Is it worth investing in a creative agency to help with branding?
    • Top advice for working with a creative agency
    • Tips on navigating the delicate balance between business success and failures.
    • When do you recognize that it's the opportune moment to rebrand? 
    • Steps to take before collaborating with a creative agency to ensure a successful partnership 

    Plus so much more! 

    Connect with Kathryn Joachim

    Follow her on Instagram @cremebrands

    Follow her on TikTok @cremebrands 

    Follow her on LinkedIn - Kathryn Joachim

    Visit her website for more information: cremebrands.com

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

    34 min
  • EP 111: Seizing Opportunities - Buying and Selling Businesses with Ellie Puckett (Part 2)

    If the notion of acquiring an established business or selling your successful business has been introduced to you, and it sparks your curiosity, then get ready for today’s episode!  We are going to dive deeper into this concept. You are going to become aware of the numerous factors that need to be considered—ranging from ensuring customer loyalty to exploring financing options. The opportunities are plentiful! We are going to discuss how one even begins.

    My guest, Ellie Puckett, a seasoned business owner who possesses a wealth of knowledge when it comes to the art of successfully buying and selling businesses. Her invaluable insights revolve around collaborating with exceptional professionals such as accountants, lawyers, and business brokers.

    Does this pique your interest? Embark on an extraordinary journey by tuning in to Part 2 of this remarkable interview now!

     

    EPISODE NOTES 

    Today we discuss: 

    • When do you know it's the right time to sell your business?
    • Are motivations for selling businesses limited to retirement, or can younger buyers see potential in revitalizing low-cost businesses?
    • How do women investing in business assets help counter the negative impact of corporate buyouts?
    • Key factors of selling a business
    • How women can increase their wealth by owning assets like businesses, land, and real estate.

    Plus so much more! 

     

    Connect with Ellie Puckett

    Follow her on Instagram @renegade.ellie

    Visit her website for more information: www.renegade.biz

    Listen to her podcast:  Renegade Ventures

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

    24 min
  • Ep. 110: Seizing Opportunities - Buying and Selling Businesses with Ellie Puckett (Part 1)

    Imagine this: You're a woman standing at the precipice of a life-altering decision. You've been introduced to the idea of purchasing an existing business, and your curiosity is piqued. As you delve deeper into the concept, you realize the multitude of factors that must be taken into account - from ensuring customer loyalty to exploring financing possibilities. Furthermore, the imminent retirement of the baby boomer generation has resulted in a surge of businesses being put up for sale. The opportunity is abundant, but where does one begin? 

    Allow me to introduce you to Ellie Puckett, an experienced business owner who possesses a treasure trove of knowledge on the art of successfully selling and buying businesses. Her invaluable insights involve collaborating with top-notch professionals such as accountants, lawyers, and business brokers.

    Are you intrigued? Embark on an incredible journey by tuning into Part 1 of this remarkable interview now!

     

    EPISODE NOTES 

    Today we discuss: 

    • Why should women consider buying businesses to increase their wealth?
    • Busting myths around financing for business purchases.
    • Good businesses to look into purchasing - There are more than just laundromats and car washes.
    • The power of strategic business acquisition to drive expansion for your existing enterprise.

    Plus so much more! 

     

    Connect with Ellie Puckett:

    Follow her on Instagram @renegade.ellie

    Visit her website for more information: www.renegade.biz

    Listen to her podcast:  Renegade Ventures

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

    21 min
  • EP 109: Pitching Your Way to the Top: Common Mistakes To Avoid

    In this short but oh so sweet episode of Served Neat, I am talking all about media pitching. Specifically, I am talking about the mistakes that you should make when you are pitching yourself and your story to the media. 

    Journalists receive hundreds…. That's right, HUNDREDS of pitches in their inbox every single week. Only a fraction of those pitches are actually opened. Let's dive right in and talk about mistakes to avoid in order to increase your chances of landing your next media pitch. 

     

    EPISODE NOTES 

    Today we discuss: 

    • Easy ways to find the right journalist to pitch to
    • Tips on how to craft your pitch to get noticed
    • Ways to increase your chances of success on a pitch

     

    HOW TO GET INVOLVED:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    LOOKING FOR MORE?

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

    7 min
  • EP 108: Unleash the Power of Leadership with Lacey Madison

    Prepare to be amazed by the dynamic duo of Lacey and Jen, an unstoppable force ready to take on the world of leadership and conquer 2023 and beyond! With their wealth of experience, these two powerhouses share invaluable lessons on how to thrive in an ever-changing landscape. Through their inspiring stories and insightful tips, they emphasize the importance of self-awareness, emotional intelligence, and building a strong community. 

    Lacey exudes a contagious passion for leadership and motivates others to join her in achieving greatness. Not only do they provide gold-standard book and podcast recommendations, but they also tackle tough issues head-on, including firing employees with a no-nonsense attitude that emphasizes the value of directness and diligence. If you're ready to take your leadership skills to the next level, then you can't afford to miss out on Lacey and Jen's unparalleled wisdom and inspiration!

     

    EPISODE SUMMARY

    Lacey believes that exceptional leaders in 2023 must be proactive, emotionally intelligent, and prioritize community development. She emphasizes the importance of self-awareness and vulnerability in building a strong community. 

    Despite facing challenges as a leader, such as navigating intense pivots and learning to lead a smaller team, Lacey's biggest "aha" moment came from learning to delegate and take proper maternity leave. Motherhood taught her how to seek help and ultimately led to a stronger business. 

     

    EPISODE NOTES 

    Today we discuss: 

    • Elevate Your Leadership in 2023: Self-Awareness and Emotional Intelligence are Key
    • Unlock the Power of Community: Building Relationships is the Cornerstone of Effective
    • Leadership Letting Employees Go: How to Make the Right Decision and Handle it with Professionalism.

    And the list goes on!

     

    Connect with Lacey Madison  

    Follow her on Instagram @laceymadsion_ 

    Visit her website for more information: sirconsulting.co 

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

     

    29 min
  • EP 107: Building a Loyal AF Online Community with Madison Paige

    Want to create a thriving community around your brand? It all starts with selecting a specific audience and crafting engaging content that captures their attention. 

    In this episode of Served Neat, Jen chats with Madison Paige, a business growth specialist, podcast host, and public speaker. Madison helps brands build a loyal online community so they can stand out and sell out on social media.

    Building a community is a great way for businesses to ensure success, as it allows customers to feel a sense of connection and loyalty to the brand. From hosting caption contests to creating a voting system, there are plenty of strategies to build a sense of connection among your audience. 

    Just look at successful brands like Apple, Jeep, and Call Her Daddy's Alex for inspiration! But it's not just about engagement - it's about providing genuine value, dropping your ego, and being transparent with your audience when pivoting your business. 

    Grab your bourbon and your notebook because Madison Paige is here to help with her invaluable advice!

     

    EPISODE NOTES 

    Today we discuss: 

    • Engaging your audience through collaborative marketing strategies
    • How brands like Lego, Call Her Daddy, Dough, and many others build a community
    • What it takes to build community through reciprocity and value
    • Navigating a business pivot and enhancing customer experience
    • The benefits of combining personal development and branding for entrepreneurs

    Plus, SO MUCH MORE!

     

    Connect with Madison Page

    Follow her on Instagram: @thisismadisonpaige

    Find her on TikTok: @thisismadisonpaige_

    Visit her website for more information: Madison Paige - Business Growth Specialist

    Listen to her podcast:  Small Business Growth Podcast

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

     

    26 min
  • EP 106: Mastering Influencer Marketing in 2023: Insider Tips and Growth Strategies

    In this episode, your host, Jen, takes us on a thrilling crash course into the world of influencer marketing. Drawing from her extensive experience of working with content creators for many years, Jen shares invaluable insights on how to achieve tangible results from your influencer campaigns.

    Get ready to dive into the ins and outs of influencer marketing as Jen spills the tea on various growth strategies that are making waves in the field. Whether you're a seasoned marketer or just starting out, this episode is packed with practical tips and expert advice that will level up your influencer marketing game.

     

    EPISODE NOTES 

    Today we discuss: 

    • Influencer Marketing 101 - From Beginner to Pro
    • Deep dive into strategies for success with Influencer Marketing
    • A secret weapon for brand growth - Nano and Micro-Influencers
    • The importance of building authentic relationships with Influencers
    • Why does following up matter?

     

    How To Get Involved:

    Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond.

    Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed.

    When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin.

    So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!

     

    Looking for more? 

    Sign up for our weekly newsletter -  Neat Marketing

    Check out our blog

    If you’re ready to start using PR for your own business, book a call with us!

    14 min

About Served Neat

From the publisher's feed

⁣How do I turn my passion into a profitable online business? How can I use social media to grow my brand? How can I attract and sell my offer to my dream clients?⠀⠀