Welcome to your perfect branding strategy! People use the terms brand, branding, and brand marketing every day, but they don’t mean the same.

Inside this episode, I share their different roles that form a perceived image of YOU and what you can do today to communicate to your audience how you want to be perceived.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode91

Defining your ideal client is one of the most important elements of your brand strategy. Before ever building your website, creating your offer, or detailing specific services, you first need to understand who your audience is and what their needs are.

Inside this episode, I share how by defining a niche, the more you expand your audience, not shrink it. Plus, I offer my strategy to identifying your ideal client. Where to find them and how to create content to attract them!

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode90

You know that logos are essential for grabbing the attention of your niche audience. But what’s more important about a personal brand logo using a timeless approach is it makes a solid first impression and becomes the foundation of your brand identity.

Inside this episode, understand how a logo helps you become reliable and trustworthy to your niche audience. Plus, I share the three logo designs you need for your personal brand and how to use them.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode89

With content marketing and lead generation being a huge part of your business, there’s a need to produce visually impactful content that includes camera snapshots and videos of yourself.

But oftentimes, you are so worried about the context inside your marketing that you forget one large piece of this content marketing focus. And that is what to wear to not only give yourself a boost of productivity but to appear friendly and approachable to your audience.

Inside this episode, I investigate the 6 Colors To Wear To Immediately Boost Productivity. By understanding COLOR more in-depth, you can kickstart your motivation and be more efficient as you work from home on projects, calls, content, and courses. 

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode88

As mentioned on the show: Behind Your Brand Wardrobe Capsules https://behindyourbrand.shop.

With so many ways to automate, streamline, and outsource the process of building and growing your business, how do you know which business tools to use?

With over 20 years of experience in the online selling space, I've used multiple software and business tools.

Online business tools allow you to accomplish tasks and projects in minutes instead of hours or days without them.

In this episode, I share the Top 12 business tools you need this year to run your business more efficiently.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode87

Is connecting with the right target audience and delivering valuable content a struggle for you? If you answered yes, you are not alone. It’s the single biggest problem for most business owners - how to land and keep new leads coming in.

In this episode, I share a proven, dependable, and profitable way to harness the power of lead magnets in your business. 

Not only do lead magnets build a strong email list, help to grow your following, lift your authority and qualify your leads, but they allow you to scale your revenue.

So, before you even ask - yes, you need a lead magnet, and here’s why and how to use one.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode86

If you are blogging, you know that it is an incredible lead-generating feature. So since you are taking the time to research, format, optimize for SEO and publish your blog articles every month, let’s make sure you are using and re-using this valuable content to the best of your ability to build trust with your readers.

Inside this episode, I share three ways to take your blog article and re-use the content inside it to create sustainable trust across more channels. This is going to change your entire content marketing strategy.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode85

As an online business owner, you find yourself busy day in and day out. Between promoting your business on social media, communicating with current customers, and trying your best to gain new ones - It’s a lot to do as a solopreneur. 

So what if there was a way to take the tasks you find yourself repeating day in and day out and start automating them? 

In this episode, I share three of the most impactful tasks that you can start automating today that will open up more time and focus for marketing tasks that matter when it comes to gaining new business.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode84

I know the immediate value that automation can create in a business. And in this episode, I want to help you understand how you can start to automate parts of your business and finally make the switch from burned out to beaming with absolute freedom. The freedom that comes when you don’t have to open a laptop on vacation or even check one message when at your kid’s sporting event. 

Please listen as I share the 5 reasons I believe you should automate your business and become an entrepreneur.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode83

Of course, you are using social media to grow your business, but you get stressed when writing captions and know what to say. You've often resorted to copying and pasting what others are posting or using fill-in-the-blank caption templates to escape this frustration.

But what if this content strategy or lack thereof was doing more harm than good? Inside this episode, I share the two reasons why you get stressed and the three things you need to do first to get unstuck!

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM: 

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode82