Phrases like empowered women, women empowerment, and positively empowered are thrown around more often these past few years. But what if they are doing more harm than good when it comes to encouraging women to start new businesses?

Inside this episode, I break down the mean of EMPOWERING women and why you might think twice about using that term again. Take a listen as I share 4 Reasons You Don't Need To Be Empowered To Start A Business!

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BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode81

Let me cut to the chase here and say I know all about the inner struggles of keeping a great-paying job while trying to find what makes you truly happy and fulfilled. Maybe you've juggled it all - a full-time career and direct sales, but something was still not connecting with your inner purpose.

In this interview with Kristin Longacre, she shares how she could find her purpose in a traditional career path. I think you'll find so much inspiration! Let's dive in.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode80

Every week I receive client applications from business owners who want to work with our creative and marketing team to set up an online business.

What these clients have in common is that they aren't into the spammy promotional posts, copy and paste marketing tactics, or ride or die social media strategies.

They want to build something they have complete control over. They just don't know what steps to take to get there.

So in this episode, I'm sharing with you the 5 steps to building your own confident, brand-focused online business, and you better believe it includes incorporating my beloved simplistic sales process.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode79

If you find yourself avoiding challenges and giving up easily - it's time to rewire your mind from a fixed mindset into a growth mindset so you can start to learn from criticism, reach higher achievements, and ultimately have a greater sense of free will. As an entrepreneur having a growth mindset is what will lead you to wealth over mediocrity.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode78

By setting goals, you can trigger new behaviors, keeps you in your lane, and helps you sustain momentum in life. But what if the way you've been setting goals in the past was doing more harm than good?

Inside this episode, I share how to set goals in a way that doesn't involve chasing a dangling carrot but has you living with purpose and feeling fulfilled.

As mentioned - The Social Note Community

http://thesocialnotecommunity.com/

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode77

When it comes to defining a brand, many people often sway towards the visual aspects - their fonts, colors, and logos. But frequently overlooked when working on your brand foundation is your brand voice.

Your brand identity and colors can help you stand out and get noticed, but I believe it's your voice that allows you to close more sales to scale your business.

Inside this episode, I share what a brand voice is, why it matters so much, and how you discover yours.

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode76

You work hard to write copy, take photos, and schedule your content - but what happens when it gains you zero attention? Do you scrap it and proclaim you don't know how to write content? Nope, not at all.

In this episode, I'm sharing the one thing to keep in mind to align your content with your target audience. It may take a little leg work upfront but believe me; it will save you hours and hours of pain down the road when it's complete!

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode75

As an entrepreneur, you wake up to a full content creation schedule, client check-ins, product development recordings, personal development trainings, and social media updates.

Most of these tasks have in common YOU on camera or video, whether that be a real camera, computer screen, or phone. Your face and what you wear are essential to how your brand is represented.

Tune into this episode where I share what to wear and what not to wear on camera and video.

When you look and feel good, you have the confidence to show up every day in your business for photos, video calls, short-form videos, live videos, and in-person meetings!

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode74

There's no denying that stories have been told since the beginning of time. It's how to build connections and understand one another on a deeper level. That's why as a personal brand, you must use a story to trigger an emotional response from your audience.

In this episode, I share how to write a brand origin story to welcome people into your journey and encourage them to get to know you on a deeper level, and encourage customer loyalty. Your brand origin story is your most cherished story because it's the one on which all future stories and events are based.

BRANDING BITES FB COMMUNITY:

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BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode73

Unless you've been living under a rock or don't use Instagram to grow your leads, you know how popular video is becoming. It's all over your explore page, and there are several ways to use video inside the Instagram App.

But I'm not just talking about any video. Inside this episode, I share with you WHY short-form video is the trending type of video to create on Instagram. Plus, I share the four ways to take advantage of this trend. PS. Even if you are a beginner, you're going to love the short-form videos!

BRANDING BITES FB COMMUNITY:

https://www.facebook.com/groups/thebrandinglounge/

BRANDING BITES INSTAGRAM:

https://www.instagram.com/stayinyourlanebrand/

BRANDING BITES SHOW NOTES:

https://kristinkornblog.com/episode72