Emma meets Dan Jennings, who recently established a project management office at the UK wing of global media agency Wavemaker. His team has worked on everything from Evian campaigns tied to the Wimbledon tennis tournament to delivering product placement within Married at First Sight on Channel 4. As those creative projects have become more complex, whether through multi-platform content partnerships or the arrival of new channels such as smart speakers and WhatsApp, project management skills have become even more in demand. Hear Dan speak about what it's like to establish a PMO from scratch and introduce professional project management processes and expertise into a sector unfamiliar with it.  

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