From the annual conference of the National Association for College Admissions Counseling in Columbus, Ohio, an all-star cast of 12 deans and college counselors joins AB host Lee Coffin and recurring co-host Jacques Steinberg as they ponder the role of community in a college search and the ways an admissions committee "shapes" its campus vibe from the applicants it considers. "An applicant must suss out the institutional DNA," one counselor advises. Another adds, "and then help us see the person who will sit in the classroom or residence hall...and make the place zippy."