We’re changing things on the podcast this year, with shorter stories and themed months, each one with a different topic. For January, it’s Health & Wellness. In this episode, we focus on yet another Milwaukee grocery store in danger of closing, and it's in one of the city’s food deserts.

Earlier this month, the owners of Sherman Park Grocery Store asked the public for support — a message that came amid a string of other grocery stores closing last year and just days before a nearby Aldi on the north side shut down. Maurice “Moe” Wince and his wife, Yashica Spears, have owned the store since July of 2022 and are dealing with setbacks that threaten its future. 

A drop in customers, theft and nearly $100,000 in damage from historic flooding in August have left Wince and Spears in a difficult position. So they've turned to the community --- looking for grants, asking for help from business and marketing experts, inviting new customers into the store, and exploring whether vendors can be more flexible with delivery payment options.

On this episode, we talk with Wince and one of his regular customers who relies on Sherman Park Grocery Store to help her put food on the table.

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Episode host: Kim Shine

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