She's Off Script

Not everyone is your customer and the sooner you learn that, the better for your business and your sanity as a business owner.

When I ask excited new business owners who they hope will purchase their products and services, they often say "everyone!" Unfortunately, that response is the equivalent of trying to chase multiple rabbits in different directions.

For week 2 of the SBL Bootcamp, I'm showing you how to figure out who your ideal customer is.

Each boot camp episode will have a worksheet to help you work through the process so download them from the description box if you’re watching on YouTube or in the show notes if you’re listening to the audio version of this.

Listen on Apple Podcast

You’ll learn:

* How to Create Your Ideal Customer Profile

Mentioned in this episode:

* Week 2 worksheet: https://bit.ly/week_2_worksheets* Join our bootcamp Slack group: https://bit.ly/Bootcamp_Slack2 * Our Instagram: @shesoffscript

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

When most people think about starting a business, they probably pull out their notebook and start listing out all the businesses they think would be cool to run.

What you may not realize is that this is approach is backward and is ultimately is a big part of why your list of business ideas is sitting somewhere gathering dust.

So today as a part of a 4-episode side business lab bootcamp, I’m going to lead you through a process that will help you start building a business! This first episode is going to help you hone in on the perfect business idea for you!

Each boot camp episode will have a worksheet to help you work through the process so download them from the description box if you’re watching on YouTube or in the show notes if you’re listening to the audio version of this.

Listen on Apple Podcast

You’ll learn:

* A 4-step process to generating and selecting business ideas

Mentioned in this episode:

* Week 1 worksheet: https://bit.ly/week_1_worksheets * Join our bootcamp Slack group: https://bit.ly/Bootcamp_Slack2 * Our Instagram: @shesoffscript

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

Have you ever been at a nail salon and wondered what it takes to run it? All the products lining the walls; the line of people waiting; the phone ringing off the hook…What does it really take to launch and run a successful nail luxury salon?

Today’s guests, Kelli Coleman and Anika Jackson Odegbo, launched The Ten Nail Bar with no experience. Six years later, they not only have their flagship location in Detroit but have also opened a second location. They have been so successful they are now contemplating the national growth of their brand. In this episode, they are giving us a behind-the-scenes look at what it takes to be successful in this business.

From startup costs to hiring the right team and everything in between, they shared many insights. If you’re ready to learn how to run a business like theirs, press play.

Listen on Apple Podcast

You’ll learn:

* The different nail business models to consider* Start-up costs* Building a team to support you * How to advertise when you're launching vs. on an ongoing basis

Mentioned in this episode:

* Business Website: thetennailbar.com* Business Instagram: @thetennailbar

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

As a business owner, it’s vital that you learn to pitch your business. Oftentimes you only have 30 seconds to convince a potential customer that you have the solution they need.

Today’s guest has not only been on Shark Tank but has helped 7 of her clients get successfully funded on the show as well. She’s the Killer pitch master and she’s teachings us how to take nonexistent or basic pitching skills to killer pitch status.

If you’re ready to learn how to land new clients, funding, or opportunities in 30 seconds flat, press play.

Listen on Apple Podcast

You’ll learn:

* What is an elevator pitch* Why you need one* What makes a basic vs. killer pitch* Sample elevator pitch

Mentioned in this episode:

* Business Website: www.perfectpitchesbyprecious.com* Business Instagram: @perfectpitchesp/* LinkedIn: https://www.linkedin.com/in/precious-l-williams/

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

If you or anyone close to you suffers from food allergies, you’ve probably inspected ingredient lists and food labels to make sure it’s safe for you to eat.

Because of her allergies to milk and wheat today’s guest Nubian Simmons, decided to learn how to make her own dessert mixes from scratch for people with food allergies to the Big 8 foods. 5 years of trial and error and $100,000 later, she has developed a line of products that ensures everyone can indulge in dessert.

In this episode, Nubian walks us through her process from idea to securing her own manufacturing plant.

If you're thinking of starting a food-based business, click play to get some great tips!

Listen on Apple Podcast

You’ll learn:

* Where to start with a food based business* How to find free but impactful mentorship* Ways to finance your business* Finding non-traditional places to sell your projects

Mentioned in this episode:

* Business Website: thepinkbakery.com* Business Instagram: @thepinkbakerydm

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

Have you ever wondered who owns the vending machines you come across in places like hotels, hospitals, and gyms? What if I told you every day people like you and me could own those vending machines? Today’s guest turned a $650 vending machine into a multi-6 figure business.

In this episode Crystal Warren, better known as Crissy Tutors, walks us through the steps we will need to take to launch a vending machine business of our own. From the best places to find vending machines, to how to get them placed inside premium locations for free, she’s sharing it all. She even gives us a script of what to say.

If you're ready to start making passive income with a vending machine business, click play!

Listen on Apple Podcast

You’ll learn:

* Where to find used an new vending machines* How to find the best locations to place them* A script for what to say when you approach businesses * How to build a support team for a passive business* How to take advatage of the multiple streams of revenue in the vending machine industry

Mentioned in this episode:

* Business Website: linktr.ee/VendingFactory1 * Business Instagram: @vendingfactory1* Personal Brand Instagram: @crissytutors

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

After getting laid off from her job, today's guest not only set up a thriving virtual assistant agency but also trained over 100 others people to launch their own VA businesses. In this episode, she walks us through a roadmap we can use to set up a VA business of our own.

As of May 2021, the percentage of job postings on LinkedIn offering a “remote work” option had skyrocketed by 357%. Given that employers are now more open to a virtual workforce, the marketplace is ripe for virtual assistants.

If you're ready to turn your skills into a virtual assistant business, click play!

Listen on Apple Podcast

You’ll learn:

* How to land your first clients* Whether or not you need a niche* What apps and tools you will need* Systems and processes you should have in place* How to scale a VA business

Mentioned in this episode:

* Business Website: www.theindemandva.com* Business Instagram: @theindemandva* VA Connector: VA Connector:  https://forms.clickup.com/f/84e0g-1064/XB8H1Z63N1GF3H9NWQ

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

How would you like to be so productive that you free up 20-30hrs of your time every week? Today’s guest is going to teach us exactly how to do that for ourselves. Kierra Asnauskas is a productivity coach who gives business owners and leaders, in general, the tools they need to be more productive.

If you've ever wondered "where has the time gone?" or felt like you don't have enough time to get things done, Kierra's systems will definitely help create a mindset shift.

If you're ready to make this your most productive year yet, click play!

Listen on Apple Podcast

You’ll learn:

* Top reasons most business owneres are unproductive* How to create a morning routine that sticks* Finding the best tools to keep you organized* Systems and processes that will change the way you work

Mentioned in this episode:

* Business Website: missunconventional.com* Business Instagram: @missunconventional_* Productivity Quiz: https://www.taketheproductivityquiz.com/sf/382d6aa0

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

It's February and I'm only now dropping the first episode of 2022. If you've listened to the past four seasons of the show, you know that's not typical. So today I'm sharing where I've been in this solo episode to kick off season 5.

We'll be back with regularly scheduled guest interviews this Thursday.

Listen on Apple Podcast

What's In My Update:

* How are things with the business?* Why I took a break* What's next?* Our first family vacation in a while* Buying a home in Settle* Health checkups* Fitness and nutrition (weight gain)

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab

How does the average person come to own a hotel? Did you know that 50% of the motels in the US as owned by Indian Americans? As a 33-year-old, today’s guest purchased a Hilton hotel. Until I met Davonne Reaves, I had never thought of purchasing a hotel as a business or even as an investment.

You’ve probably guessed that she is in the minority as less that 1% of hotel owners are Black women. Davonne started her career working at the front desk of a Hyatt hotel at night while she interned for and eventually worked for a hotel investment group. Fast forward to today, she is a hotel consultant and investor on a mission to teach other Black women how they enter the hotel industry.

If you're curious about what it takes to build your own hotel business, click play!

Listen on Apple Podcast

You’ll learn:

* How to find hotel deals* Where to find capital to purchase a hotel* Best ways to keep a hotel profitable

Ready to Launch Your Side Business? 

Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.

The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.

https://www.serwaaadjeipelle.com/SideBusinessLab