SHIFT - In Conversation

If your business isn't using video in your marketing strategy, you're already behind. Alex Minor talks through how to get started with video at your company, and why it's so important -- no matter your industry.

While representation of women in front of the camera is growing, the additional influence of women in directing and producing roles is still vitally important.

Actions speak louder than words, and diversity has become more than just a social nicety -- it is a business imperative!

Not every film needs a precise script and a large crew. You can capture powerful and personal stories through documentary, the possibilities are endless.

A company's culture of inclusion, engagement, and belonging goes so far beyond just hiring practices. We can all be allies and do work in our own roles to make our companies a better place to work for all.

Podcasting has evolved to be more than just audio. Adding a video component to your podcast can drastically increase content output, audience, and distribution channels.

The world of higher education is rapidly changing. As colleges and universities adjust, how do they keep students and alumni interested and delighted by their educational experience?

Our entire industry of film, media, and commercials is dependent on the work of actors. We discuss what these past few months have been like as a working actor in Los Angeles, and what the future might hold.

Marketing strategies change when working with digital health and healthcare. We talk about the method, the limitations, and the restrictions on digital health marketing. Episode Partner: Bracken Marketing

College students studying media and arts feed a direct pipeline into the working industry. We discuss how diversity in the college experience shapes and informs the larger media industry.