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Do you view sales as an opportunity or do you simply view it as a four-letter word? We sell every single day without even realizing it, but it’s still a business skill that many entrepreneurs consider their weakest. I want to share with you the ABCs of selling that will help you to master the art of persuasion, increase your sales, and put more money in your pocket. SPOILER ALERT -  they may not be what you think…

In this episode, I talk about…..

• The ABCs of selling and their meaning.
• My recent experience with sales and where they went wrong.
• Value-based selling.
• Understanding the sales process.
• Belief statements and their components.
• Language patterns to drive belief change.

This episode is full of tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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Michael Port is the author of nine books, which have been translated into twenty-nine languages. A few of them have become perennial bestsellers and made it onto such lists as the New York Times, the Wall Street Journal, and USA Today. Some have won awards from 800-CEO-read and Amazon.

After delivering thousands of paid speeches on the world’s biggest stages, Michael and his wife, Amy, built Heroic Public Speaking HQ , a performance training center, to develop and nurture the next generation of professional speakers along with CEOs and founders, bestselling authors, business owners, and people leading movements and advancing important causes.  

In this episode, we talk about…..

• How Michael went from an acting career to owning a business.
• Pivoting in business and knowing when to move on.
• External and internal factors that lead to change.
• The value of public speaking skills.
• Collaborations and leveraging others’ skills.
• Working with your spouse and setting boundaries for that relationship.

This episode is full of tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Mentioned Resources

Book Yourself Solid

Steal the Show

The Referable Speaker

Connect with Michael!

Michael Port: https://www.michaelport.com/ 

Heroic Public Speaking Website | Instagram | Facebook | Youtube

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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Are you at an achievement tipping point in your life? Or do you struggle to find the motivation to take risks and really go after what you want? If so, you might find the success you want by understanding success archetypes.

Joining me is Brad Bizjack, a personal development expert, podcast host, and multi-7-figure CEO with over 9 years of coaching experience. His mission is to help entrepreneurs come alive to their limitless possibilities while arriving at their own unique vision of success. 

In our conversation Brad describes the five success archetypes and explains how identifying which of the five you currently are can help high achievers to find the next step needed to command the next breakthrough. He also discusses his six-step rewire process to guarantee that you become the most successful version of yourself. 

In this episode, we talk about…..

• What are success archetypes?
• The five archetypes, their core desires, and problem areas.
• Knowing when enough is enough.
• Reversing emotional triggers.
• How leaders can support others on this journey.
• The six-step Rewire Your Mind process.

This episode is full of tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Mentioned Resources

Free Workshop! 2023: Your Breakthrough Year!

Connect with Brad!

Website | Instagram | Facebook | Youtube

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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This episode is about fresh starts and new beginnings, but not all new beginnings are created equal. Some changes are basic and very subtle. But others require us entrepreneurs to look deep within ourselves in order to find the commitment necessary. If you’re ready to make a true transformational change, then join me as I share how to gain an understanding of how to get real traction, and get everything you want out of that new business project or opportunity. 

In this episode, I talk about…..

• Static, dynamic, and transformational change.
• Two changes that transformed my life.
• A 7-step process to seeing the full picture and gaining clarity.
• Choice vs reaction.

This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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After a decade of owning businesses, there is one thing that becomes causal for every ounce of happiness that I experience every day. It’s no secret that gratitude is the foundation that unlocks the key to all that you want in life. But what you don’t know is that there are levels to the game. Join me as I share with you my secret weapon and explain what can happen in your subconscious mind that unlocks an even further level of opportunity for you. 

In this episode, I talk about…..

• Why practice gratitude?
• Using gratitude as a tool in the search for greater meaning.
• Four levels of gratitude, and the one that is most difficult.
• How I practice positive forward-thinking gratitude. 
• Action items you can take today to begin forming this habit. 

This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Mentioned Resources

Listen Now! How to use the RAS to Shortcut Success | Ep 38

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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Are you constantly failing to meet your goals? Are you lacking confidence in the goals you’re setting? What is it that’s keeping you from hitting that mark? I want to address all these questions and more, and share with you a subtle shift high performers can make in the way they set goals to make them easily retainable and repeatable. Listen in if you’re interested in applying energy to start achieving every milestone you’ve set for yourself!

In this episode, I talk about…..

• Important lessons about goal setting.
• Why don’t goals always work?
• Characteristics of good goals.
• Being motivated externally or internally.
• How to give power and energy to making your goals complete.
• Locus of control.

This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Mentioned Resources

Hero on a Mission: A Path to a Meaningful Life by Donald Miller: https://amzn.to/3XFqhG4 

Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller: https://amzn.to/3OMdLR4 

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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It’s common for high-performers to get so bogged down in the details and logistics of life that they lose sight of their original goal or destination. In other words, they forget where they’re going and could use a little reminder.  This is why I’m a big advocate for writing your own eulogy. While it may seem morbid to some, I’m here to share why writing and revisiting your own eulogy is the perfect mechanism to making sure you’re living in intentional alignment, making the best of every day, and gaining clarity on your actions.

In this episode, I talk about…..

• How to live a life of complete fulfillment.
• Why writing your own eulogy is so beneficial for the present.
• What makes a great eulogy.
• An exercise to help you prepare for how to live your next best year.

 This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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Ryan Stewman is a bestselling author, podcaster, blogger, and social media titan. A salesman turned CEO, he's best known for his no-BS approach to strategizing and scaling businesses and has helped over 25K high net-worth clients not only adjust their business plans but become the most elite versions of themselves. Ryan is a full-time investor who has ownership in 30+ companies with 100s of employees.

He's also a loving husband and proud father to 3 boys and lives in Dallas Texas.

In his latest book, The Example, Ryan has delivered an unforgettable book that will lead you to become the most elite version of yourself. We must pick up the mantle of integrity, discipline, consistency, and commitment to eliminate the lack of leadership affecting us today. The change starts with you unlocking your greatness for good to inspire others to do the same and transform life as we know it.

In this episode, we talk about…..

• Having confidence in business transitions.
• Leadership and making values-based decisions.
• Family of origin vs. family of choice.
• How to know when to diversify?
• The importance of core values.
• Ryan’s tips for growing a company and multiplying investment opportunities!

This episode is full of tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Mentioned Resources

The 21 Unbreakable Rules of Money: https://www.youtube.com/watch?v=aJ2QgsgjEpg

Connect with Ryan!

Join his FREE FB sales & business group!: https://www.facebook.com/groups/salestalk/ 

Ryan Stewman: Instagram Fan Page | Twitter

Hardcore Closer: Website | Instagram | Facebook | Tiktok 

Breakfree Academy: https://www.breakfreeacademy.com/ 

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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As human beings, we all suffer from various science-backed behavior biases that give us grace and hold others accountable. But when entrepreneurs lean into these biases too much, it causes them to give away their power and impairs their decision-making process. Join me as I explain two specific biases you need to understand, and how to appropriately apply them in your own life to make more impactful choices in your business.

In this episode, I talk about…..

• Attributing actions to external factors.
• The Fundamental Attribution Error.
• Actor-Oberservor Bias
• How to apply them in life and business. 
• The most powerful place to operate from. 
• Two questions to help you self-analyze. 

This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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Sometimes, entrepreneurs find themselves filling the wrong roles in their businesses and experiencing stagnant growth. It’s likely that at some point, they have to move on. But the goal should be to move on inside the business towards highly levered activities! Join me as we take a closer look at the Jacksonville Jaguars NFL football team, analyze what their losingest season can teach us about business, and discuss the changes you need to make in order to level up. 

In this episode, I talk about…..

• What an NFL football team and business have in common.
• What made the Jacksonville Jaguars “fail”?
• Exchanging time for money.
• Highly levered activities for entrepreneurs. 
• The three levels of an organization and their functions.
• Changes you can make today to level up your game.

This episode is filled with tools and strategies to maximize your profit, grow your business, and reclaim your freedom! Take a listen!

Please take the time to leave a review so we can build our community of high growth entrepreneurs.  If you’d like to  connect with me, go to www.lukelayman.com or

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