In this episode, Wade and Shane discuss why deck building businesses may want to adopt a comprehensive backyard approach. They discuss how broadening spectrum can enhance customer experience, enlarge customer base, and increase profitability.

Tackling everything in the backyard, from decking, outdoor kitchens, pergolas, hardscaping, lighting, to decorative fences into a unified vision results in visually appealing works that resonate with homeowners. From one contract to pay, reduced coordination hassles, the sheer convenience of a single contractor handling the entire outdoor project is undeniable.

Whether you're a contractor venturing into outdoor services or a homeowner seeking inclusive backyard solutions, this episode is a treasure trove of valuable insights and learning points.

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