Before the Launch with Brenna McGowan

Should You Put Prices on Your Website?


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You may have asked yourself, “Should I put my prices on my website?” And if you’ve ever worried that listing your price might scare people off, you’re not alone.


 In this episode, I’m breaking down why being upfront with your pricing doesn’t just filter out the wrong clients—it actually helps convert the right ones.


I’m sharing real-life stories (including my own $4K hesitation-turned-yes), how pricing transparency impacts buyer psychology, and what to do if your pricing varies.


Here’s what else you’ll find out:


  • Why your people NEED to see the price before they can say yes


  • The surprising mindset shift that happens after someone sees the price


  • How hiding your pricing may be costing you clients (and wasting your time)


  • What to do if your packages are custom or variable


  • Why hearing “no” can actually be a good thing


  • Real stories of people who said “heck no”... and then bought anyway


🎧 Listen now, and let’s reframe your fear around showing your prices.

Your Next Steps:


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Before the Launch with Brenna McGowanBy Brenna McGowan

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