Showing up Solo

In episode 35, Hannah is joined by Tom Stanhope - video maker and marketing expert. 

Not only does Tom have many years experience in the video industry and a passion for helping business owners grow their business with video, he also helped inspire Hannah & Nicole to create this video podcast series!

The medium of video has developed so much since VHS days, thanks to technological advances, video is so accessible that anyone is able to leverage video in their marketing. 

In this episode, Tom shares his insights and tips around 4 key areas: 

His Golden Nuggets of advice are: 

Want more from Tom? 

LinkedIn - https://www.linkedin.com/in/flyingmachinemedia/ 

Facebook group - https://www.facebook.com/groups/growabusinesswithvideo 

Free resource - Go Live Checklist! 

An easy to follow checklist to help keep you on track with every live video that you do as well as a short video training to help you get the best from your live video content.

The free resource is HERE 

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com 

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

In episode 34, Hannah & Nicole are joined by Becca Harpain, a self-taught website-designer-turned-educator and a Squarespace enthusiast.

Becca has always been creative and fell in love with Squarespace in 2015! She loved that everything was customizable and taught herself everything she needed to know to help her clients create and customize their websites.

Becca feels that fancy terminology used in website coding is a barrier to learning so she teaches in a way that everyone can understand.

Becca shares her knowledge on the importance of websites for solopreneurs and utilizing SEO (Search Engine Optimization) which helps Google push your content to the top of the pile.

Becca’s top advice includes:

Want more from Becca?

Website: https://insidethesquare.co/

YouTube: https://www.youtube.com/insidethesquare

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

In episode 33, Hannah & Nicole cover engagement on social media and how it can help you build a deeper connection with your audience.

Engagement is about more than likes and comments, it’s about building two-way communication with your audience.

They share easy tips to increase your engagement and outline a 4 step strategy that will help you with building a more genuine relationship with your audience.

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

In episode 32, Hannah is joined by Cassidy Dickens, launch copywriter for coaches and artists.

Cassidy found her way into the world of online advertising through her work as a singer and songwriter. As someone who already understood the power of story-telling in music, she quickly discovered that story-centered content outperform more traditional sales-centered ads.

Cassidy shares insights and advice for solopreneurs who are curious about integrating ads into their marketing plan. She recommends using ads as a way to build on a tried and testing funnel, comparing ads to the fuel you pour on a fire that’s already burning.

Cassidy’s top tips include:

Cassidy has also generously provided an exclusive discount for Showing Up Solo followers. Use code SOLO to grab a free copy of her Magnetic Ad Copy Kit (reg. $47.00)

https://lyriccreative.co/copy-shop/p/magnetic-ad-copy-kit

Want more from Cassidy?

Follow her on instagram → @lyriccreative.co

Visit her website → www.lyriccreative.co

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

--- Podcast ---

https://anchor.fm/showingupsolo

In episode 31, Hannah and Nicole discuss building a community using Facebook groups. From marketing research to capturing email addresses, Facebook groups can be a powerful tool in your marketing toolbox.

Hannah and Nicole share the dos and don’ts of creating a community on Facebook, how to use groups to make sales or generate leads and how to grow your group once it’s started.

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

In episode 30, Hannah and Nicole are joined by David Williams, entrepreneur, educator, speaker and author to talk about the power of Facebook groups.

David compares Facebook to the town squares of old, suggesting you can build a community of businesses and referral sources - as long as you come from a place of service not sales.

Whether you're starting your own Facebook group or using interacting with other groups to market your business, David walks listeners through the process he uses with his own clients.

Want more from David?

Follow him on instagram → @the_entrepreneurial_dad_uk

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…

--- Podcast ---

https://anchor.fm/showingupsolo

In episode 29, Hannah and Nicole discuss ways you can review your marketing efforts and tell if they are working.

While most social media platforms, email marketing providers and google analytics can give you data - these numbers don’t always paint the full picture.

While some followers or subscribers will not engage with your content, they may be watching your journey and keeping you in mind for future projects.

Topics discussed:

This is the perfect episode to kick off the year, as you review last year’s goals and set new marketing intentions for the year ahead.

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

LinkedIn: https://www.linkedin.com/company/show…

In episode 28, hosts Hannah and Nicole are joined by Agatha Brewer, host of The Intentional Solopreneur podcast to discuss marketing with, well, intention!

Agatha combines 15 years of corporate digital marketing experience with a life coaching certification to help new business owners launch and grow their business. By breaking down limiting beliefs and mindset blocks, Agatha specializes in helping those in the early stages of their business to get more clarity and get more confidence, so they can actually go out and grow their business.

Where many new entrepreneurs look to others for their marketing strategy, Agatha reminds us that what works for one person, may not work for you. If you want to cultivate an intentional marketing plan, you need to consider these 3 key things:

- Your personality

- Your strengths

- The stage of business you’re in

The key takeaways from this episode are to look within when making plans for your marketing and your business and to give yourself time, time enough to know if your strategy is working.

This is a great episode to listen to for entrepreneurs just starting out or for anyone taking a step back to re-examine their marketing strategy.

Want more from Agatha Brewer?

Visit her website - www.agathabrewer.com

Listen to her podcast - The Intentional Solopreneur 

Follow her on Instagram - @agatha_brewer 

Want to know your marketing super power? Take Agatha’s quiz - www.agathabrewer.com/quiz 

Want to know more from Showing Up Solo? Grab your free copy of our Full Circle Content guide at www.showingupsolo.com/social

---- More Videos----

Subscribe to @showingupsolo

--- Social Media ---

Instagram: @showingupsolo

--- Podcast ---

https://anchor.fm/showingupsolo

In honor of the podcast’s first birthday, hosts Hannah and Nicole share their personal journeys into self employment and marketing.

With very different backgrounds, Hannah coming from retail and office admin and Nicole coming from social work and insurance adjustment, our hosts somehow found themselves starting VA businesses mid pandemic.

It didn’t take our hosts long to figure out just how important marketing is when you own an online service business. Together they share how they went from virtual assistants to marketing experts, drawing on past experiences and learning new skills along the way.

If you’re just starting out on your self employment journey and feeling daunted by online marketing, this episode will inspire and uplift you.

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

LinkedIn: https://www.linkedin.com/company/show…

In Episode 26, the hosts of Showing Up Solo invite Verity Sangan, Online Course Coach and host of The Confident CEO podcast to share her expertise in launching online courses.

Verity shared her background as a registered nurse and healthcare educator for many years. She then got her higher education qualifications and grew increasingly interested in starting her own business as her life changed with a growing family and when Covid hit. She quickly pivoted to starting her own business by teaching and offering coaching services online. 

Verity suggests that to create a course that connects with your audience, it’s vital to know who your “ideal student” is (aka ideal client). Knowing who your course is for is the first and most crucial step.

In this episode, Verity offers a number of important factors to consider in creating a course that not only sells but leaves your students wanting more from you. Check out this episode to find out what Verity emphasises as critical steps in building your course.

Do you want to know how you can work with Verity? You can find her through…

website: www.veritysangan.com

Instagram: @VeritySangan

Podcast: The Confident CEO (formerly Bloggers Creative Courses)

Head over to Verity's channel to catch our guest episode with her - @veritysangan2260

Want to know more about Showing Up Solo, find out more about Hannah and Nicole through their website → www.showingupsolo.com

---- More Videos----

Subscribe to @showingupsolo

All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…

--- Social Media ---

Instagram: @showingupsolo

Linkedin: https://www.linkedin.com/company/show…